OverviewRole SummaryAs the Design Governance Lead, you will be the primary steward of our unified digital ecosystem. You will oversee the transition from siloed, brand-specific assets to a centralized, token-driven design system and shared AEM component library. You will act as the bridge between design, engineering, and marketing, ensuring that Toyota and Lexus deliver consistent, on-brand digital experiences at scale. You will drive the adoption of our new modular content framework, leveraging AI-assisted tools and workflow automation to streamline content creation and governance. You will apply data-driven strategies to quantify the business impact of design, utilizing operational frameworks to reduce rework and drive enterprise-wide adoption.
- Design Governance & System Stewardship: Lead the evolution of our token-driven design system. Define and enforce UX standards, accessibility requirements, and brand-specific theming across Toyota and Lexus digital experiences. Establish cross-product design communities to break down silos and foster collaborative governance.
- Component Library Management: Direct the development and maintenance of a shared, reusable CMS component and template library. Ensure components integrate seamlessly with design tokens and standardized styling patterns.
- AI & Modular Content Strategy: Champion the shift to a modular, component-based content model. Integrate AI-assisted content generation and tagging tools into the production workflow to enable scalable personalization.
- DAM & Asset Management: Consulted on the migration to a unified digital asset management environment. Inform taxonomy and metadata standards to ensure assets are searchable, reusable, and compliant.
- Workflow Automation: Partner with technology and content operations teams to implement and optimize workflow management tools for design system module creation. Redesign and digitize content review and approval processes to reduce cycle times and eliminate manual bottlenecks. Apply Lean Six Sigma or similar operational methodologies to improve process efficiency and reduce operational costs.
- Cross-Functional Leadership: Collaborate with internal teams and external partners to ensure adherence to governance standards and modular architecture. Provide training, documentation, and enablement to drive adoption.
What you bring - Deep working knowledge of UX principles, design systems, and digital governance.
- Strong background in brand governance across multiple brands or business units.
- Experience with DAM strategy, taxonomy, metadata, and asset governance.
- Strong understanding of workflow automation and content operations.
- Proven ability to use data and user insights to inform design and content decisions.
- Demonstrated ability to track and report on design system adoption metrics and financial impact (e.g., cost savings, hours saved)
- Experience with AI-enabled content generation, tagging, or operational automation.
- Ability to lead cross-functional programs spanning design, product, marketing, content, and technology.
Added bonus if you have- Experience in automotive, retail, or large-scale multi-brand digital environments.
- Familiarity with Adobe Experience Manager and shared component libraries.
- Experience working with design tokens, design-to-development handoff, and shared UI libraries.
- Knowledge of accessibility standards and governance frameworks.
- Experience supporting transformation initiatives in complex matrixed organizations.
What We'll BringDuring your interview process, our team can fill you in on all the details of our industry-leading benefits and career development opportunities. A few highlights include:
- A work environment built on teamwork, flexibility and respect
- Professional growth and development programs to help advance your career, as well as tuition reimbursement
- Team Member Vehicle Purchase Discount
- Toyota Team Member Lease Vehicle Program (if applicable)
- Comprehensive health care and wellness plans for your entire family
- Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota regardless of whether you contribute (if applicable)
- Paid holidays and paid time off
- Referral services related to prenatal services, adoption, childcare, schools and more
- Tax Advantaged Accounts (Health Savings Account, Health Care FSA, Dependent Care FSA)
