As the Customer Onboarding Lead U.S. (internally called a Launch Lead) at Halter, you'll lead a team of Onboarding Representatives (internally called Launch Representatives) deploying Halter onto new ranches across the United States. You own how launches happen in the US: how your team performs, how customers experience their first months with Halter, and how we deliver against our deployment goals. Launching means training ranchers and their animals on how to get the most out of our platform, and setting them up to successfully run their operation with Halter from day one. This is a leadership role with real ownership. You manage your team's delivery and performance, set the operating rhythm for the region, and own US new deployment ARR (Annual Recurring Revenue). You'll work closely with Sales, Support, Rev Ops, Product, and the Global Launch team to make sure launches go well, customers see value fast, and the team is set up to scale as we grow across the US. You'll be close enough to the field to know what's actually happening on ranches, and operational enough to spot patterns, fix what's broken, and build what's missing. What your day could look like Own US Launch performance • Deliver against US new deployment ARR goals • Lead the regional operating rhythm so customer delivery stays consistent as we scale • Watch leading indicators of risk and opportunity, and act through your team to improve outcomes • Find patterns across customer segments and shape strategies that improve adoption, time-to-value, and long-term retention • Track and improve US CSat response rate to understand what's working and where to dig in • Balance high-touch customer experience with operational efficiency Lead and develop a team of 5-6 Launch Representatives • Manage your team's day-to-day delivery and performance against launch targets (Reps own the accounts; you set the standard and clear the path) • Set clear expectations and drive execution through team routines, coaching, and accountability • Plan US capacity and capability to match new deployment ARR growth • Hire, onboard, and ramp new Launch Reps in line with regional growth plans • Build a high-performance culture through coaching, feedback, development plans, and upskilling • Champion process consistency, tooling hygiene, and quality standards across the team Own US new deployment ARR and improve Launch Cost • Deliver against regional ARR goals and own regional Launch cost • Improve efficiency without compromising customer outcomes or experience • Spot where time and effort go to low-value work, and redesign how the team operates • Build repeatable workflows that cut time-to-resolution and operational overhead • Escalate systemic issues to the Global Launch team to solve at the root Partner cross-functionally • Work closely with Sales to manage handoffs and set clear customer expectations • Partner with Rev Ops and Support to keep launches operationally sound • Give Product and Engineering structured feedback based on regional context and adoption barriers • Represent the US region in global planning, forecasting, and improvement work Who we're looking for • A track record leading customer-facing teams that deliver real outcomes at scale • Experience coaching and developing frontline team members, with clear expectations and consistent follow-through • Strong operator: runs multiple priorities, builds clean feedback loops, and drives work to completion • Comfort using data to diagnose what's working, what's not, and where to focus • Ability to zoom out to redesign how the team operates, and zoom in to unblock a stuck deployment • Bias to action: makes good calls with imperfect info, and knows when to escalate, when to experiment, and when to standardize • Confident partnering across functions and influencing without relying on authority • Clear, direct communication • Genuine care for the people we serve and the quality of the work Nice to haves • Agriculture or ranching experience • Startup or high-growth environment experience • Familiarity with tools like Salesforce, Intercom, or similar systems • Experience working in ag-tech Our Benefits • Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth. • Health Benefits - We offer best-in-class insurance for our employees, so they can care for themselves and their families. • 16 weeks of paid parental leave for primary and 8 weeks for secondary caregivers plus many other parental benefits that support you and your family. • Our time to recharge is valued, we're offered wellness leave and unlimited paid annual leave. • We're proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute, and a 50% match on the next 2%. Importantly, we offer an inclusive and attractive remuneration package made up of salary, benefits and an employee stock ownership plan. Join our team If this opportunity sounds like you, please apply below by sending through your cover letter explaining why you're excited about this role and working at Halter, along with your CV, and we'll be in touch! 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