Voya Financial, Inc

Customer Experience (CX) Strategist

Voya Financial, Inc$149K — $198K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in customer experience, strategy, or business transformation with proven results.
  • Expert knowledge of customer experience methodologies like journey mapping and customer research.
  • Strong communication and analytical skills, with experience in ethnographic research and synthesizing user insights.
  • Proficient in visual design and storytelling, focusing on human-centered experience design.
  • Effective workshop facilitation skills, enabling alignment and creative problem-solving among large groups.
  • Ability to influence senior leaders and drive cross-functional collaboration without formal authority.
  • Deep expertise in CX measurement frameworks and VOC programs, specifically in the financial services industry.

Responsibilities

  • Own the end-to-end customer experience strategy for a major business line, aligning it with enterprise goals.
  • Develop and maintain a long-term CX roadmap translating business objectives into customer-centric initiatives.
  • Drive the prioritization and execution of CX initiatives, ensuring accountability for delivering value and impact.
  • Champion the customer voice by integrating insights from various data sources into strategic decision-making.
  • Lead alignment across multiple functions including technology, marketing, and operations to ensure sustainability of CX initiatives.
  • Define and track key performance indicators for customer experience, promoting transparency around results.
  • Present CX strategies and progress to executives, influencing key business decisions.

Benefits

  • Health, dental, vision, and life insurance plans.
  • 401(k) savings plan with substantial company matching contributions.
  • Employer-funded cash balance retirement plan.
  • Tuition reimbursement of up to $5,250 per year.
  • Generous paid time off policies including 20 vacation days and flexible holidays.
  • 40 hours of paid volunteer time annually.
Full Job Description
Position Summary

The CX Strategist is a senior-level leader responsible for owning and driving the customer experience strategy for a major line of business. Acting as the primary CX partner to senior business stakeholders, this individual transforms business goals into actionable, measurable CX strategies. While not a people manager, the CX Strategist leads cross-functional teams of CX Directors and Consultants, ensuring strategic alignment, executional excellence, and delivery of meaningful customer and business outcomes.

Key Responsibilities
  • Own the end-to-end CX strategy for a key line of business, ensuring it aligns with enterprise priorities and delivers measurable impact.
  • Develop, lead, and continuously evolve a multi-year CX roadmap that translates business objectives into customer-centric initiatives.
  • Drive the prioritization, sequencing, and execution of CX initiatives, holding teams accountable for delivering business value and customer impact.
  • Champion the voice of the customer by embedding insights from VOC programs, analytics, and market research into strategic planning and decision-making.
  • Lead cross-functional alignment across business units, technology, marketing, and operations to ensure CX initiatives are integrated, scalable, and sustainable.
  • Define, track, and report on strategic KPIs and customer performance indicators (CPIs), ensuring transparency and accountability for CX outcomes.
  • Present CX strategy, progress, and results to executive leadership, influencing decisions and securing support for key initiatives.
  • Direct and empower CX Directors and Consultants to execute roadmap initiatives with clarity, consistency, and strategic focus.
  • Embed a customer-first mindset into business planning, operational processes, and organizational culture.


Qualifications
  • 10+ years of experience in customer experience, strategy, or business transformation, with a proven track record of delivering measurable results.
  • Expert knowledge of CX methodologies and frameworks that help put the customer first - e.g. customer journey mapping, persona development, primary customer research, CX metrics
  • Demonstrated effective communication and analytical skills, experience conducting ethnographic research including conducting interviews, synthesize insights, communicate user stories and translate into business terms which provide competitive advantage
  • Adept with advanced visual design, storytelling and human centered experience design
  • Workshop facilitation skills to drive agenda in large groups of people, facilitate creative thinking to develop innovative solutions and drive alignment
  • Demonstrated ability to lead without authority, influence senior leaders, and tdrive cross-functional alignment.
  • Strong strategic thinking, business acumen, and executive communication skills.
  • Deep expertise in CX measurement frameworks, VOC programs, and roadmap development.
  • Experience in financial services industry
  • Experience with retail distribution in financial services industry preferred

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Compensation Pay Disclosure:

Voya is committed to pay that's fair and equitable, which means comparable pay for comparable roles and responsibilities.

The below annual base salary range reflects the expected hiring range(s) for this position in the location(s) listed. In addition to base salary, Voya offers incentive opportunities (i.e., annual cash incentives, sales incentives, and/or long-term incentives) based on the role to reward the achievement of annual performance objectives. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Voya Financial is willing to pay at the time of this posting.

Actual compensation offered may vary from the posted salary range based upon the candidate's geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

$149,820 - $198,370 USD

Be Well. Stay Well.

Voya provides the resources that can make a difference in your lives. To us, this means thriving physically, financially, socially and emotionally. Voya benefits are designed to help you do just that. That's why we offer an array of plans, programs, tools and resources with one goal in mind: To help you and your family be well and stay well.

What We Offer
  • Health, dental, vision and life insurance plans
  • 401(k) Savings plan - with generous company matching contributions (up to 6%)
  • Voya Retirement Plan - employer paid cash balance retirement plan (4%)
  • Tuition reimbursement up to $5,250/year
  • Paid time off - including 20 days paid time off, nine paid company holidays and a flexible Diversity Celebration Day.
  • Paid volunteer time - 40 hours per calendar year


Learn more about Voya benefits (download PDF)

Critical Skills

At Voya, we have identified the following critical skills which are key to success in our culture:
  • Customer Focused: Passionate drive to delight our customers and offer unique solutions that deliver on their expectations.
  • Critical Thinking: Thoughtful process of analyzing data and problem solving data to reach a well-reasoned solution.
  • Team Mentality: Partnering effectively to drive our culture and execute on our common goals.
  • Business Acumen: Appreciation and understanding of the financial services industry in order to make sound business decisions.
  • Learning Agility: Openness to new ways of thinking and acquiring new skills to retain a competitive advantage.


Learn more aboutCritical Skills

About Voya Financial, Inc

Voya Financial, Inc. is an American financial, retirement, investment, and insurance company based in New York City. The company was formed in 1991 as ING U.S., Inc. and was renamed Voya Financial in 2014. Voya Financial operates in the United States and has more than 6,000 employees. The company provides retirement, investment, and insurance solutions to individuals and businesses.
Learn more about Voya Financial, Inc
Size
6,000 employees
Market Cap
$5.8 billion
Industry
Net Income
-$206 million
Founded
1991
5 Year Trend
-13.7%
Revenue
$7.7 billion
NASDAQ

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