Creative Lead US

Medik8

• $120K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in art direction or creative adaptation within beauty or skincare sectors.
  • Proven ability to adapt global campaigns for regional markets across various digital and print touchpoints.
  • Expert proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro).
  • Strong understanding of North American retail environments and digital media specifications.
  • Experience managing or mentoring junior designers or freelancers.
  • Must be based in NYC and comfortable with a hybrid work model.

Responsibilities

  • Lead regional creative adaptation and execution for North America, ensuring alignment with global brand identity.
  • Collaborate with Global Brand Creative to reflect core storytelling in regional executions.
  • Adapt and execute regional assets across multiple channels including digital, print, and retail.
  • Translate commercial objectives into brand-aligned creative executions with regional team leads.
  • Stay informed on North American cultural and market trends to enhance creative output.
  • Mentor and manage a junior designer, overseeing workflow and professional development.
  • Serve as the creative lead for external agencies, ensuring alignment with brand standards.

Benefits

  • Comprehensive benefits package including paid time off, health insurance, and retirement plans.
  • Flexible hybrid working model with a minimum of 2 days in-office.
  • Transit benefits and stipends for cell phone and Wi-Fi for remote work.
  • Annual product discounts and discretionary bonuses based on performance.
  • Quarterly team-building activities.
Full Job Description
Location: New York, NY (Hybrid: 2 fixed days in office - Tuesday & Wednesday, with travel as needed)
Employment Type: Full-Time
Salary: $120,000 - $130,000 base salary per year + discretionary bonus

In this role, you will lead the full-funnel design adaptation and regional execution across all North American marketing touchpoints and channels-driving brand awareness, consideration, and conversion.

Rather than generating net-new global brand concepts from scratch, your primary mission is to champion, adapt, and localize global master creative toolkits and frames to ensure maximum cultural relevance, commercial performance, and channel optimization across NA touchpoints.

You will operate as an individual contributor on Day 1 and serve as the creative bridge between Global Brand Creative and local execution, with the opportunity to manage a junior designer in the future as the North America team expands, alongside acting as creative lead with local agency partners.

Key Responsibilities

Regional Creative Leadership & Adaptation
  • Operates as the creative authority for the North America region, ensuring the market has compelling, cut-through creative that is fully localized while maintaining strict consistency with global brand identity and guidelines.
  • Collaborate closely with the Global Brand Creative team to ensure all North America regional creative executions reflect global brand toolkits, guidelines, and core storytelling.
  • Lead the adaptation, transcreation, and execution of regional assets across key touchpoints, including paid media, digital/D2C site assets, email, OOH, visual merchandising (VM), retail POS, brand events, and promotional collateral.
  • Partner closely with regional team leads across Brand, D2C, PR/Events, and Sales to translate commercial objectives and launch priorities into brand-right creative executions.
  • Stay abreast of North American cultural, competitive, and market nuances to inform regional copy and visual creative output.

Team Leadership & Agency Oversight
  • Direct, mentor, and opportunity to manage 1 direct report, overseeing day-to-day workflow, project prioritization, quality control, and ongoing professional development.
  • Serve as the creative lead for external agency and production partners on regional initiatives to ensure campaign creative aligns with brand standards, schedules, and budgets.
  • Manage end-to-end creative routing, review, and asset delivery, ensuring all regional requests are delivered on time and execute flawlessly across channels.


Requirements:

Essential
  • Regional Creative Stewardship: Solid experience of art direction, digital design, or creative adaptation within the beauty, skincare, or prestige consumer sectors.
  • Adaptation Expertise: Proven track record of taking global master campaign toolkits and successfully adapting, resizing, and transcreating them across diverse regional digital (D2C, web, email, paid social), print, and retail touchpoints.
  • Technical Proficiency: Expert, hands-on mastery of Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro) to independently build, resize, and output production-ready assets.
  • Channel Savvy: Deep understanding of North American retail environments (e.g., Sephora, Ulta) and digital performance media specs.
  • People Management & Mentorship: Experience managing or mentoring junior designers, coordinators, or freelancers.
  • Location: NYC-based and comfortable working in a hybrid model (2 fixed days per week in our NYC office space).

Desirable
  • Digital Asset Management (DAM): Familiarity with enterprise DAM systems for file taxonomy, tagging, and asset organization.
  • On-Set Art Direction: Experience assisting or directing on-set photography or video shoots (a bonus for supplementary local content creation).


Culture & Benefits

We are fuelled by our commitment to sustainability, quality, efficiency, and an unwavering passion for our customers. Championing solutions-focused thinking, we possess a purpose-driven mentality and strive to work with integrity and agility, always. We are collaborative go-givers; our diverse talents work cross-functionally and we achieve more together. We are proud to do everything in-house, challenging the norm and pushing the boundaries of possibility. It's just who we are!

Some of the perks of being part of the Medik8 team include:
  • Competitive salary
  • Comprehensive benefits package including paid time off, holidays, health insurance and retirement plans
  • Flexible & Hybrid working with min 2 days mandatory per week in-office at NYC office space
  • Transit benefits
  • Cell phone and wifi WFH stipend
  • Annual product discounts
  • Annual discretionary bonus based on performance
  • Quarterly US team building activities

Want to do a little more research before you apply?
Head over to our main careers page to find out more about the team and our values. You can also find out more about us on LinkedIn, Glassdoor & Instagram.

Be your authentic self. Apply today.

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