Creative Director, Copy

M Booth Health

$136K — $185K *
Pharmaceuticals & Biotech
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in health and public relations agency experience required
  • 3+ years in a senior creative leadership role managing a creative team
  • Exceptional portfolio of copy-driven work and storytelling expertise
  • Experience in the pharmaceutical industry and general healthcare interest
  • Strong understanding of multi-channel campaigns, especially earned and social-first activations

Responsibilities

  • Develop and execute innovative creative solutions for health clients
  • Collaborate with creative and strategy teams on integrated health campaigns
  • Present and articulate ideas, copy concepts, and strategic rationale effectively
  • Adopt a mentality focused on continuous learning and trend incorporation
  • Manage multiple projects and mentor junior writers
  • Contribute positively to a collaborative team environment

Benefits

  • Dynamic workplace culture centered on ideas and respect
  • Career advancement and professional development opportunities
  • Comprehensive healthcare and wellness plans for employees' families
  • 401(k) and Flexible Spending Account options
  • Generous paid time off policies including unlimited PTO and Summer Fridays
  • Additional perks including Family Leave and Commuter Benefits
Full Job Description
Key Responsibilities:
  • Develop and execute awe-inspiring creative solutions grounded in compelling copy, narrative, and voice for a variety of health clients, new business challenges, and agency assignments.
  • Work in partnership with the creative and strategy teams to ideate, develop, and execute integrated health campaigns across platforms, including social, digital, video, experiential, and brand identity.
  • Masterful at presenting and clearly articulating your ideas, copy concepts, and strategic rationale to teams, clients, and new business targets.
  • Able to adopt an "always learning" mentality and spirit, and stay on top of (and incorporate) new trends and techniques applicable to the creative function.
  • Manage multiple jobs simultaneously, working seamlessly with multiple teams, as well as managing, mentoring, and providing editorial direction to junior writers.
  • Be a lively, collaborative, and passionate member of the M Booth Health crew dedicated to helping make the world better for people impacted by disease.

Requirements:
  • Approximately 10+ years of health and public relations agency experience is a must.
  • 3+ years in a senior creative leadership role (ideally managing a small-to-mid-sized creative team).
  • A killer portfolio of conceptual, copy-driven work and breakthrough storytelling across channels (with proven experience translating complex healthcare or science-forward concepts into human, resonant narratives). We are looking for an idea generator. One that has a curious mind, loves to solve problems with ideas that work and who can bring them to life with sharp, memorable, and impactful copy.
  • Experience in the pharmaceutical space is required and a keen interest in the healthcare space as a whole.
  • Deep understanding of multi-channel campaigns, especially earned-first and social-first activations.

A few things to know as you're applying:
  • Team is everything. We pride ourselves on being ego-less (or close to it). If you like being part of a supportive and selfless group of people, you'll fit right in.
  • Intellectual curiosity is rewarded, even more than raw intelligence. If you love to read, consume media, tinker, and make cool things, we'd love to chat.
  • We take our jobs very seriously, but we try not to take ourselves too seriously. Be ready to have some fun and participate in a lively, collaborative, and passionate agency culture.

What We'll Bring:

Here are a few highlights of the benefits we offer at M Booth:
  • A workplace that's alive with courage, ideas, respect and humanity
  • Professional growth and development programs to help advance your career
  • Comprehensive health care and wellness plans for your entire family
  • A 401(k) Savings Plan and Flexible Spending Accounts
  • Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
  • Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
  • SALARY $136,000 - 185,000

Current and prospective employees are paid within our bands with consideration to a range of factors including but not limited to background, experience, skillset and market demands.

Location:

Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

California, Colorado, Delaware, Florida, Georgia, Illinois, Kansas, Maryland, Massachusetts, Missouri, New Jersey, New Jersey, New York, North Carolina, Rhode Island, Virginia and Washington D.C.

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