Yokogawa Electric

CORIOLIS MARKET DEVELOPMENT MANAGER

Yokogawa Electric$90K — $130K *
Manufacturing & Automotive
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7–10+ years of experience in Coriolis or flow instrumentation, with responsibility for business development or market expansion.
  • Technical program background, bachelor’s degree in engineering, or equivalent experience.
  • Proven success in securing OEM design-in positions across various industries.
  • Strong ability to convert technical value into commercial outcomes, including ROI and total cost of ownership.
  • Excellent presentation, communication, problem-solving, and customer discovery skills.

Responsibilities

  • Develop strategic relationships with OEMs and engineered solutions partners.
  • Secure design-in positions and scalable multi-site opportunities.
  • Lead discovery, solution scoping, competitive positioning, and site trials.
  • Provide expert guidance on meter selection and process conditions.
  • Maintain pipeline discipline and publish a monthly business development scorecard.

Benefits

  • Opportunity to shape growth strategy in a high-impact product area.
  • Flexibility for remote work or Houston-based opportunities.
  • Collaboration across diverse industries and strategic customer relationships.
  • Supportive professional environment focused on learning and innovation.
Full Job Description

Travel: Minimum 50% across the U.S.

Do you get excited when a complex flow measurement challenge turns into a strategic win? Do you enjoy opening new markets, building OEM relationships, and creating repeatable revenue opportunities? Do you love translating deep Coriolis application expertise into business value customers can act on? Do you want to help shape how a national sales organization grows a focused product portfolio?

Yokogawa is looking for a Coriolis Market Development Manager. Join our IAPS team to help accelerate adoption, expand strategic accounts, and grow Yokogawa’s Coriolis business across the United States.

This is an opportunity to join a focused growth effort at an important moment for the Coriolis portfolio. You will work with sales, product management, application support, OEM partners, and end users to expand Yokogawa’s position in high-accuracy flow measurement applications across industries such as oil and gas, chemical, terminal operations, food and beverage, and engineered solutions.

Role and Responsibilities

As the Coriolis Market Development Manager, you will own the development of new Coriolis business across U.S. markets. This is a senior individual-contributor role for someone who is comfortable hunting for new opportunities, building trust with technical and commercial stakeholders, and moving opportunities from early discovery to measurable revenue impact.

You will partner with direct and indirect sales teams to identify target accounts, pursue OEM design-in opportunities, displace competitors, and build a qualified pipeline. You will also bring field insight back into the organization so product management, marketing, application support, and operations can better support customers and simplify the buying process.

In this role, you will:

· Develop strategic relationships with OEMs and engineered solution partners that rely on complex, high-accuracy flow measurement.

· Secure design-in positions, preferred specifications, and scalable multi-site opportunities.

· Lead Coriolis-focused discovery, solution scoping, competitive positioning, site trials, and customer reference development.

· Provide expert guidance on meter selection, sizing, compensation methods, custody transfer, batch operations, and demanding process conditions.

· Maintain strong pipeline discipline and publish a monthly Coriolis business development scorecard.

A Day in the Life

On Monday morning, you start by reviewing the Coriolis pipeline and preparing updates for Gregg Johnson. One opportunity is moving quickly: an engineered systems partner is comparing Coriolis solutions for a multi-site batching application, and the customer needs confidence that the meter selection will hold accuracy under demanding process conditions. You review the sizing notes, identify the commercial risk, and align with application support before the customer call.

By Tuesday afternoon, you are on-site with an OEM partner walking through a skid design. The conversation moves from technical requirements to repeatable commercial value: how the right specification can reduce rework, simplify commissioning, and create a standard that scales across future projects. You help the customer connect meter performance, total cost of ownership, and delivery expectations in language their engineering and procurement teams can both use.

On Wednesday, you work remotely between calls with direct sales, product management, and product marketing. A regional salesperson shares feedback from a competitive displacement opportunity, and you turn that insight into clearer talking points for an upcoming presentation. Later, you document voice-of-customer themes around pricing,

lead times, and calibration needs so the internal team can evaluate what is helping or slowing adoption.

Thursday is focused on execution. You coordinate a proof of concept with field application support, confirm the success criteria, and make sure the trial is set up to produce a credible reference if the results meet expectations. You also work with inside sales and operations to protect pricing discipline and keep the proposed solution aligned with the original specification.

By Friday, you are looking ahead. You update the scorecard, review forecast movement, and identify which opportunities need executive visibility, technical support, or a sharper competitive strategy. You end the week with a clear view of where new Coriolis revenue is being created, where adoption is blocked, and what actions will move the market forward next.

Who You Are

You are a technical commercial leader with deep flow instrumentation experience and the discipline to operate independently in a national market development role. You know how to earn credibility with engineers, OEMs, sales teams, and commercial decision-makers, and you are energized by building pipeline where there is not already a defined path.

You bring:

· 7–10+ years of experience in Coriolis or flow instrumentation, including business development or market expansion responsibility.

· A technical program background, bachelor’s degree in engineering, or equivalent relevant experience.

· Proven success securing OEM design-in positions across industries such as oil and gas, chemical, terminal operations, food and beverage, or engineered systems.

· Strong ability to translate technical value into commercial outcomes, including ROI and total cost of ownership.

· Excellent presentation, written communication, problem-solving, and customer discovery skills.

You are self-directed, disciplined, and comfortable managing a national territory with significant travel. You also have a valid driver’s license and can occasionally lift and move equipment weighing up to 50 pounds.

We Offer

At Yokogawa, you will have the opportunity to shape a focused growth strategy for a high-impact product area while working with experienced sales, product, and technical colleagues. You will influence customer adoption, OEM strategy, competitive positioning, and the internal capabilities that support long-term growth.

We offer:

· A visible market development role with measurable business impact.

· Flexibility for Houston-based or remote candidates in major U.S. metropolitan areas.

· Opportunities to work across industries, applications, and strategic customer relationships.

· Collaboration with sales, product management, product marketing, operations, and application support.

· A professional environment that supports learning, customer focus, and practical innovation.

Apply

Bring your Coriolis expertise, market development mindset, and customer-first approach to a role where technical depth directly shapes business growth.

Yokogawa welcomes candidates with diverse backgrounds, experiences, and perspectives. Even if your experience does not match every qualification exactly, we encourage you to apply if this role aligns with your strengths and career goals.

About Yokogawa Electric

Yokogawa Electric Corporation is a Japanese electrical engineering and software company, with businesses based on its measurement, control, and information technologies. It has a global workforce of over 19,000 employees, 84 subsidiary and 3 affiliated companies operating in 55 countries. The company is listed on the Tokyo Stock Exchange and is a constituent of the Nikkei 225 stock index.
Learn more about Yokogawa Electric
Size
17,258 employees
Industry
NASDAQ

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