Cisco

Content Marketing Manager

Cisco$112K — $142K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree and 5 years of experience, or Master's degree and 3 years in journalism or content marketing.
  • Experience in B2B SaaS/cloud services targeting technical audiences.
  • Strong storytelling skills, capable of simplifying complex topics for specific personas.
  • Ability to thrive in fast-paced environments, managing multiple deadlines effectively.
  • Proven collaboration skills with various teams and stakeholders.
  • Experience leveraging AI tools to enhance content production efficiency.

Responsibilities

  • Conceptualize and pitch relevant content topics for diverse stages of the buyer journey.
  • Plan and deliver long-form assets each quarter, managing projects from concept to activation.
  • Collaborate with Product Marketing to align product benefits with audience needs.
  • Ensure timely project progression with Global Integrated Campaigns to address obstacles.
  • Utilize AI tools to streamline content workflows and improve efficiency.
  • Analyze performance metrics of created assets to inform content strategy and improvements.
  • Edit and refine content from peers to ensure consistent messaging and narrative strength.

Benefits

  • Collaborative and dynamic work environment focused on innovation.
  • Access to cutting-edge tools and technology, including AI for content creation.
  • Opportunity to shape and share impactful stories in tech and cybersecurity sectors.
Full Job Description
The application window is expected to close on: 09/03/2026
Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Meet the Team

We're Splunk's go-to team for all things' content, telling stories that get people excited about our products and ideas.

Our work fuels global campaigns that generate MCP. Our sparkling email copy prompts customers to take action. We bring customer success stories to life on Splunk.com and help executives voice their points of view on Perspectives by Splunk. We're also the team behind such legendary research reports as the State of Observability, The CISO Report, and The Hidden Costs of Downtime. (You may have seen our data in the news.) In a nutshell: we give expression to Splunk's expertise, helping to shape perception of audiences that matter most.

Your Impact

As a Content Marketing Manager, you will be an essential component of bringing Splunk's story to life for our core IT, engineering, and cybersecurity audiences. You will work cross-functionally and collaboratively with partners to learn about our products and value propositions, translate internal messaging into compelling stories, and develop business-critical assets to strengthen our demand generation campaigns.
  • Conceptualize, research, and pitch topics that will help tell the Splunk story across security, observability, and platform at different stages of the buyer journey, answering key buyer questions and engaging customers and prospects
  • Plan, prioritize, and deliver a slate of assets (primarily long-form e-books) each quarter, owning the project from pitching to outlining and writing, to design, publication, and activation
  • Partner closely with stakeholders in Product Marketing to understand the intersection of our audience's needs and product benefits for different personas
  • Work collaboratively with Global Integrated Campaigns to keep projects on track and overcome blockers
  • Smartly leverage AI tools to build workflow efficiencies and optimize steps in the content production process
  • Track the performance of assets you create, reporting on trends and insights
  • Copyedit others' work, ensuring alignment with the Splunk tone and style guide and offering suggestions to strengthen the narrative


Minimum Qualifications
  • Bachelors + 5 years of related experience, or Masters + 3 years of related experience in journalism, content marketing or similar writing-forward roles
  • Experience in B2B SaaS/cloud services for technical audiences with knowledge and curiosity about business and technology trends
  • Ability to turn complex topics into easy-to-understand stories written for specific personas and objectives with demonstrated strength in storytelling across a variety of topics
  • Experience working in a fast-paced, dynamic work environment with proven ability to meet deadlines , multitask, and be detail-oriented on a variety of projects
  • Demonstrated experience collaborating and communicating effectively across different teams and internal stakeholders/SMEs
  • Experience leveraging AI tools as a complement to the content creation process

Preferred Qualifications
  • Experience writing about cybersecurity, observability/monitoring and data preferred
  • Experience creating demand-generating, gated campaign content (e-books, for example), is a plus
  • Experience creating conversion copy for campaign landing pages
  • Experience working with creative teams to bring the written word to life
  • History of and passion for improving cross-team processes

About Cisco

Cisco Careers

Join the vibrant team at Cisco, a global leader in networking and cybersecurity solutions, where innovation and leadership thrive. Cisco offers a plethora of job opportunities that cater to a range of skills and experiences, making it an ideal place for both seasoned professionals and those seeking an internship to jumpstart their career. Work You’ll Do At Cisco, you’ll be part of a culture that values diversity, leadership, and professional growth. Engage in work that matters with a team that combines technology, creativity, and the power of human connection to redefine networking. Cisco’s commitment to innovation isn’t just about technology, but also about transforming the way we work and collaborate. Cisco’s employment philosophy supports career advancement and nurtures a leadership pipeline that is equipped with diversity training and opportunities for growth. Whether you’re applying your skills to drive our latest innovations or using our vast networking capabilities to solve complex problems, at Cisco, every role is impactful. Join Our Dynamic Team Explore job opportunities in areas ranging from engineering to marketing, sales to cybersecurity. Cisco is hiring individuals who are passionate, curious, and ready to drive change. Positions at Cisco offer competitive benefits, a supportive culture, and the chance to work with cutting-edge technology. Internship Programs Kickstart your career with a Cisco internship. Gain invaluable industry experience, enhance your resume, and build professional networks that last a lifetime. Our internships provide hands-on experience and the chance to work on projects that matter. Leadership and Development Cisco is committed to fostering leadership skills and providing employees with the training needed to succeed. Our leadership programs help you develop new skills, manage teams effectively, and lead with confidence. Cisco’s commitment to professional development ensures that your career path is as dynamic as our technologies. Benefits and Culture Cisco understands the importance of a balanced life. Our benefits package is designed to ensure that our team members are healthy, happy, and secure. At Cisco, you’ll find a supportive culture that encourages open communication, teamwork, and mutual respect. Stay Connected Join Cisco’s Talent Network Stay informed about new positions that match your skills and interests. At Cisco, we value the curiosity and unique perspectives of our team members. Subscribe to receive personalized job alerts and insider tips directly from our hiring managers. Explore Cisco Jobs Ready to advance your career at Cisco? Search open positions, prepare your resume, and get ready for an interview that could lead to your next big opportunity. At Cisco, we’re not just filling positions—we’re investing in leaders. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await you at Cisco.
Learn more about Cisco
Size
79,500 employees
Market Cap
$194.5 billion
Industry
Net Income
$10.1 billion
Founded
2014
5 Year Trend
+1.4%
Revenue
$48 billion
NASDAQ

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