Amazon

Content Growth Platform Manager, Creator Partnerships

Amazon$82K — $144K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience in business development, partnership management, or sourcing new business
  • 6+ years of experience in negotiating and executing business agreements
  • Bachelor's degree
  • 5+ years in content distribution or digital media strategy across social media platforms (Meta, TikTok, YouTube)
  • 5+ years of experience in platform partnerships within media or creator economy
  • Experience in data analysis related to content performance and growth strategies
  • Proven track record in developing measurable audience growth and monetization strategies

Responsibilities

  • Develop and implement content distribution strategies to enhance reach and monetization for Wondery creators
  • Establish in-house expertise related to platform algorithms and audience behaviors
  • Negotiate partnerships and represent Amazon Creator Services in meetings and events
  • Create and disseminate best practices for creators to optimize audience growth
  • Leverage AI for automation and efficiency in content distribution
  • Collaborate with Creator Ad Partnerships to align distribution with monetization objectives
  • Build analytical frameworks to measure performance and drive revenue strategies

Benefits

  • Health insurance including medical, dental, vision, and prescription coverage
  • 401(k) matching
  • Paid time off and parental leave
  • Flexible Spending Accounts
  • Adoption and Surrogacy Reimbursement coverage
  • Mental Health Support and Employee Assistance Programs (EAP)
Full Job Description
Were seeking an experienced business development executive to build and manage platform relationships and expertise in support of our creators content. This role will own the strategy and execution of content distribution across priority services - Meta and TikTok - to maximize audience reach, engagement, and monetization for our creator partners. Today, those creator shows include New Heights (Jason and Travis Kelce), The Oprah Podcast (Oprah Winfrey), Mind The Game (LeBron James and Steve Nash), Baby, This Is Keke Palmer (Keke Palmer), Armchair Expert (Dax Shepard), and more. The role will focus on increasing the reach and monetization of our content by identifying, establishing, and growing 3P distribution opportunities across the ad-supported business. Youll be responsible for owning how we distribute and optimize creator content on your designated platforms, building in-house platform expertise and external relationships, and developing scalable workflows that drive growth. This role reports to the Content Growth Lead and must be located in Los Angeles. Key job responsibilities - Develop and execute comprehensive content distribution strategies across social media services to maximize reach, engagement, and monetization of Wondery creators content - Build specialized in-house expertise for each service, including deep understanding of algorithms, audience behaviors, and technical specifications. - Cultivate relationships with distribution services, negotiate platform partnerships, and represent Amazon Creator Services in all platform partner meetings, conferences, and events. - Develop and share platform-specific best practices and guidance that help our creator partners grow their audiences to achieve monetization goals - Build with AI to find opportunities for automation, optimization, and workflow improvements. - Partner closely with Creator Ad Partnerships to ensure distribution strategies support monetization goals and scale ad/sponsorship opportunities. - Develop distribution approaches that optimize for high-value inventory and premium sponsorship opportunities. - Build analytics capabilities to measure content performance, identify growth opportunities, and translate data into insights and actionable strategies that drive revenue growth. BASIC QUALIFICATIONS - 6+ years of developing, negotiating and executing business agreements experience - 6+ years of business development, partnership management, or sourcing new business experience - Bachelors degree - 5+ years of experience in content distribution, platform growth, or digital media strategy across social media platforms (e.g., Meta, TikTok, YouTube) - 5+ years of experience in business development, platform partnerships, or partner management within media, entertainment, or creator economy - Experience analyzing content performance data and translating insights into actionable growth strategies - Experience developing and executing distribution strategies that drive measurable audience growth, engagement, and monetization outcomes PREFERRED QUALIFICATIONS - Experience interpreting data and making business recommendations - Experience in online advertising or high-tech products/services - 5+ years of experience managing platform relationships and negotiating distribution or partnership agreements with major social media services - Demonstrated track record of growing creator or media brand audiences across Meta and/or TikTok, with quantifiable results in reach, engagement, or revenue - Experience building scalable workflows, automation tools, or AI-driven solutions that improve content distribution efficiency and performance optimization - Deep expertise in platform-specific algorithms, audience behaviors, content formats, and technical specifications across ad-supported distribution channels - Experience partnering with ad sales, sponsorship, or monetization teams to align distribution strategies with revenue goals and premium inventory optimization - Experience in podcast, audio, or multi-format content distribution within the creator or entertainment space The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits. USA, CA, Culver City - 82,700.00 - 144,700.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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