Kantar Retail

Consultant

Kantar Retail$72K — $121K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 1-2 years of professional experience or strong internships in market research or consulting, with a focus on foresight, brand strategy, and innovation.
  • Bachelor's degree in marketing, market research, social science, or an analytic field.
  • Strong process and time management skills, with experience managing competing deadlines.
  • Curious mindset, always looking for innovative ideas and new ways of working.
  • Detail-oriented with excellent organizational skills, capable of handling multiple work streams.
  • Strong communication skills, both verbal and written, with logical reasoning and problem-solving abilities.

Responsibilities

  • Deliver consulting engagements on brand strategy, cultural insight, and market analysis.
  • Understand and frame client challenges, delivering actionable solutions with manager support.
  • Collaborate actively with team members to achieve project objectives and enhance client discussions.
  • Manage end-to-end project delivery, including research design and analysis planning.
  • Synthesize qualitative and quantitative data into compelling narratives and insights.
  • Effectively utilize AI tools to enhance analysis and improve efficiency in project delivery.
  • Contribute to quality control at key project stages, ensuring accurate and impactful outcomes.

Benefits

  • Comprehensive medical plans with affordable coverage.
  • Health Savings Account/FSA options available.
  • Dental and vision benefits tailored to individual healthcare needs.
  • Wellness program promoting health and wellbeing.
  • 401k plan with matching contributions.
  • Tuition reimbursement and commuter benefits offered.
  • Unlimited Paid Time Off (PTO) for work-life balance.
Full Job Description
Associate, Consulting Team

Job Location: (Hybrid) New York City, Boston, or Chicago

Primary Objective
  • Delivery of high-quality/high-impact foresight, innovation, brand strategy and consulting solutions, while actively building client relationships with the world's most valuable brands and developing consulting skills in a dynamic, vibrant, collaborative and fun environment
  • Multi-talented, multi-taskers who bring energy, expertise, momentum, and discipline to our projects


Scope of Role
  • Deliver a range of consulting engagements including trends and strategic foresight, cultural insight and applied semiotics, front-end innovation, commerce and brand strategy, market structures, consumer and demand segmentation, brand valuation, portfolio and architecture strategy, and brand purpose.
  • Understand and frame client challenges across marketing, foresight, commerce, and innovation; support solution design with manager guidance to ensure outputs are meaningful, accurate, and actionable.
  • Contribute to project and client discussions, collaborating proactively with team members to achieve project objectives.
  • Support end-to-end project delivery, including questionnaire and sample design, analytic planning, trend scouting, and cultural mining.
  • Analyze and synthesize qualitative and quantitative data from primary research and secondary sources into clear, compelling narratives; demonstrate strong written, verbal, and visual storytelling skills.
  • Effectively use AI tools to support analysis, efficiency, and delivery.
  • Manage timelines, quality, and execution, coordinating with internal teams and clients and identifying and resolving issues as they arise.
  • Ensure rigorous quality control through in-depth checks at key stages of the project lifecycle.
  • Support team capability building, acting as a resource for new team members and sharing guidance on tools, tasks, and best practices.
  • Demonstrate critical thinking and ownership, following research and project plans, contributing ideas, and constructively challenging perspectives.
  • Develop clear, impactful client deliverables, including presentations and supporting materials.
  • Continuously improve ways of working, identifying opportunities to streamline, automate, and enhance processes, including through AI-enabled approaches-without compromising quality.
  • Build personal and team capability, taking ownership of skill development and supporting others through collaboration and knowledge sharing.
  • Maintain curiosity and functional expertise, developing a strong understanding of Kantar capabilities, data sources, tools, practice areas, and industry developments.
  • Build strong internal relationships, proactively seeking feedback and collaboration across consulting teams.
  • Support growth activities, including proposal development and broader business initiatives.
  • Actively contribute to culture and community, participating in team, ERG, and social/community activities.


Essential Knowledge & Experience
  • 1-2 years of professional experience or strong internships / MMR programs; market research or consulting experience preferred with exposure to foresight, brand strategy, innovation engagements supported by qualitative and quantitative methodologies
  • Bachelor's degree; preferred major or concentration in marketing / market research, social science, or other analytic fields
  • An insatiable curiosity, open-minded and willingness to learn - always on the lookout for innovative ideas and inspiration, new ways of working, frameworks and thinking that can inspire our team
  • Strong process and time management skills; capable of prioritizing and delivering against multiple/competing deadlines, prior project management experience preferred
  • A keen interest in the interplay among people, culture, brands, and business as well as social, technological, economic, environmental, human and political change
  • Experience with AI tools and openness to exploring more ways to incorporate AI into our work
  • Strong detail-orientation skills; ability to manage multiple work streams and among multiple teams,
  • Excellent communication skills (verbal and written) with ability to use logical reasoning and problem solving
  • Natural curiosity, a can-do attitude, driven and willing to take initiative
  • Takes the initiative and has a proactive mindset to work independently and within a team
  • Excellent organizational and time management skills


Essential Skills & Capabilities

Communication
  • Clear and effective written and verbal communication skills
  • Confidently delivers messages and exemplifies Kantar values


Technical/ Analytical
  • Interest / passion in marketing research methods, tools, and science
  • Interest / intellectual curiosity in learning the various Kantar solutions
  • Strong analytical skills - both quantitative (Excel, SPSS etc.) and qualitative
  • Proficiency in Microsoft office tools and ability to master other needed business tools
  • Ability to think strategically and support the development of insights, implications and recommendations for our clients
  • Aptitude for technical leadership for maximum client impact


Kantar Benefits

We provide a comprehensive, highly competitive benefits package, including
  • Medical plans with comprehensive, affordable coverage for a range of health services
  • Health Savings Account/FSA
  • Dental, Vision and benefits to cover unique healthcare needs
  • Wellness Program
  • 401k with match
  • Tuition Reimbursement, Commuter benefits
  • Unlimited PTO


Location
New York, World Trade CenterUnited States of America

About Kantar Retail

Kantar Retail is a global retail and shopper specialist with deep and broad expertise in FMCG, retail, and shopper marketing. They work with over 400 clients and have 26 offices in 15 markets. Their services include retail and shopper insights, retail and shopper marketing, and consulting and analytics. They are part of Kantar, the data investment management division of WPP.
Learn more about Kantar Retail
Size
5,000 employees
Industry
Founded
2009

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