Commercial Programs Director (Hybrid)

Sonesta International Hotels Corporation

$90K — $120K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of hotel sales experience with a focus on training and marketing.
  • Strong communication, organizational, analytical, and presentation skills.
  • Proficient in Microsoft Office applications; knowledge of Publisher and Acrobat preferred.
  • Bachelor's degree or equivalent industry experience required.
  • Demonstrated ability to prioritize tasks and manage multiple deadlines.

Responsibilities

  • Oversee the execution and management of Commercial Programs and technology engagement.
  • Develop and implement strategic plans for maximizing program effectiveness and sales.
  • Conduct training sessions and organize recognition events to boost team motivation.
  • Manage program budget, revenue, and expense targets while conducting performance evaluations.
  • Collaborate with various stakeholders to design and implement impactful sales programs.

Benefits

  • Medical, Dental and Vision Insurance
  • Health Savings Account with Company Match
  • 401(k) Retirement Plan with Company Match
  • Paid Vacation and Sick Days
  • Sonesta Hotel Discounts
  • Educational Assistance
  • Paid Parental Leave
  • Company Paid Life Insurance
  • Company Paid Short and Long-Term Disability Insurance
  • Various Employee Perks and Discounts
  • Hospital Indemnity Insurance
  • Critical Illness Insurance
  • Accident Insurance
Full Job Description
Job Description Summary

The Commercial Programs Director at Sonesta Portfolio serves as a strategic leader, responsible for advancing Commercial Programs to optimize sales performance and accelerate revenue growth within the organization. This role encompasses the formulation and execution of strategic plans, oversight of program(s) management, delivery of targeted deliverables thru training, facilitation of cross-departmental collaboration to ensure the highest standards of program effectiveness.
Reporting directly to the Head of Sales Effectiveness, the Director provides operational leadership for designated program(s), ensuring the team consistently meets and exceeds customer expectations. The incumbent will work in close partnership with ownerships, on-property and above-property sales teams to drive topline results, develop and refine critical sales process flows, and sustain Sonesta's trajectory of robust growth. Key responsibilities include leading group booking strategies, expanding market share, internal lead generation and spearheading new business development initiatives.
Additionally, the Director will collaborate with senior stakeholders and Sonesta brand leadership to aid the design, implementation, and complete high-impact sales programs. The successful candidate will be accountable for the end-to-end execution of these initiatives, ensuring alignment with organizational objectives and fostering a culture of continuous improvement and operational excellence.

This is a hybrid role 3 days (Tues/Wed/Thurs) in office in our Newton, MA or Orlando, FL offices.

Job Description

Job Responsibilities
  • Program management and execution: The Director will oversees Commercial Program(s) technology engagement, conducts training, organizes recognition events, and encourage active participation and conversion across the portfolio.
  • Strategic planning and financial oversight: Responsibilities include developing strategies to implement new and current program optimal usage, engaging associates, setting goals and evaluation metrics, managing the budget, and ensuring revenue and expense targets are met.
  • Required qualifications and skills: Candidates should have hotel sales and training experience, with preferred skills in marketing and hospitality industry knowledge. Strong communication, organizational, analytical, and presentation skills are essential, alongside proficiency in Microsoft Office and related software. A bachelor's degree is required or equivalent industrial experience.


Qualifications and Skills

A candidate for this position must possess the following applicable knowledge, skills and abilities and be able to demonstrate and provide applicable examples to support his/her competency.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal skill to motivate others.
  • Excellent organizational skills and attention to detail.
  • Writing and sending mass emails and communications.
  • Planning and executing promotional events and activities.
  • Devising creative methods for promoting and distributing products.
  • Strong analytical and problem-solving skills.
  • Strong entrepreneur spirit is desired.
  • Ability to prioritize multiple tasks simultaneously, under time constraints and within budget.
  • Confident in public speaking and presenting.
  • Extensive knowledge of hospitality industry preferred.
  • Proficient/advanced with Microsoft Office Suite (i.e. Word, Excel, PowerPoint etc.). Knowledge with Microsoft Publisher and Adobe Abrobat (preferred).


Expected Hours of Work

Standard 40 hours working week, occasionally working weekends.

Travel

Travel may be required to properties

Additional Job Information/Anticipated

Pay Range

Pay range:

Benefits

Sonesta recognizes that benefits play a vital role in helping ensure the health and financial security of employees and their families. We offer a variety of benefits to our employees including:

  • Medical, Dental and Vision Insurance
  • Health Savings Account with Company Match
  • 401(k) Retirement Plan with Company Match
  • Paid Vacation and Sick Days
  • Sonesta Hotel Discounts
  • Educational Assistance
  • Paid Parental Leave
  • Company Paid Life Insurance
  • Company Paid Short Term and Long Term Disability Insurance
  • Various Employee Perks and Discounts
  • Hospital Indemnity
  • Critical Illness Insurance
  • Accident Insurance


Upon submitting your application, please ensure you complete a full application in addition to attaching a resume. Incomplete applications received will not be considered.

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