About The TeamLife360 Ads combines the reach of a 100M+ MAU first-party platform with a 35,000-publisher programmatic network. The Platform Sales team sits at the intersection of client partnerships and self-service platform operations, helping advertisers onboard, activate, and grow on Life360's platform. This is a team that moves fast, builds real advertiser relationships, and is on the front lines of growing a differentiated ads business.
About the JobThis role bridges client partnerships and operational execution, supporting revenue growth, onboarding advertisers, and driving new business opportunities within our self-service platform.
Reporting to a senior leader in Platform Operations, you will assist with client acquisition, develop strong advertiser relationships, monitor campaign performance, and contribute to platform growth initiatives.
The US-based salary range for this position is $105,000 to $130,000. We take into consideration an individual's background and experience in determining final salary - therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity.
What You'll Do- Identify and qualify new business opportunities, assess inbound leads, and manage outreach to expand our self-service advertiser base and drive growth in key verticals with a focus on outer markets and independent agencies.
- Support sales development activities including outreach, calls, emails, meetings, and presentations to drive new revenue opportunities.
- Assist clients with onboarding onto Life360's self-service platform and provide guidance on campaign setup and execution.
- Monitor campaign performance to ensure clients are meeting their objectives, offering actionable recommendations to improve outcomes.
- Develop trusted relationships with advertisers and agencies, understanding their marketing objectives and recommending native and content marketing solutions that leverage the full capabilities of the Life360 ads platform.
- Contribute to client retention and revenue growth through ongoing education and proactive, strategic outreach.
- Work cross-functionally with Sales Planners, Account Executives, and Client Success Managers to capture self-service leads, address client needs, and surface product feedback.
- Represent Life360 at client meetings, presentations, and industry events to promote our self-service platform and its differentiated value.
- Partner with your sales leader to capture real-time client feedback and industry intel that informs the platform roadmap.
What We're Looking For- 2-3 years of experience in digital media, media sales, programmatic, or SaaS.
- Familiarity with native advertising, Media sales and/or ad tech platforms is required.
- Knowledge of DSP or self-service platform such as Meta or LinkedIn is required.
- Experience in a client-facing or support role with strong communication and presentation skills.
- Someone strong within digital advertising and wanting to grow within self-service platform operations.
- Willingness and ability to prospect in new markets and quickly build a book of business.
- Comfort with CRM tools, data analysis, and basic campaign performance metrics.
- Self-motivated with a collaborative mindset and a genuine desire to learn and grow.
- Bachelor's degree or equivalent.
Our Benefits- Competitive pay and benefits
- Medical, dental, vision, life and disability insurance plans (100% paid for employees)
- 401(k) plan with company matching program
- Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being
- Flexible PTO, 12 company-wide days off throughout the year
- Winter and Summer Weeklong Synchronized Company Shutdowns
- Learning & Development programs
- Equipment, tools, and reimbursement support for a productive remote environment
- Free Life360 Platinum Membership for your preferred circle
- Free Tile Products
