Qualifications

• 10+ years in senior marketing leadership roles (CMO, VP, SVP) with experience overseeing 7+ direct reports and teams of 20+.
• Proven track record in scaling marketing for companies growing from $50M to $250M+, achieving 30%+ YoY growth.
• Experience managing annual marketing budgets of $10M+ with demonstrated ROI on campaigns.
• Comprehensive expertise in full-funnel marketing including SEO, Google Ads, social media platforms, and traditional media.
• Familiarity with Salesforce, CallRail, Google Analytics, and AI-driven marketing technologies.
• Background in regulated industries (e.g., legal, healthcare) with an understanding of compliance in marketing.
• Bachelor's degree in Marketing, Business, or a related field (MBA is preferred).
• Bilingual in English/Spanish preferred; experience in multicultural marketing and multi-state expansion.

Responsibilities

• Develop and implement a national marketing strategy to enhance revenue and brand reputation across diverse markets.
• Manage the entire marketing funnel including paid media, SEO, public relations, and brand storytelling.
• Lead and expand a marketing team of currently 12 professionals, growing to 15-25+ in various specializations.
• Define, track, and report on key performance indicators across marketing campaigns to inform strategic decisions.
• Localize marketing campaigns for various state markets while ensuring compliance with legal advertising standards.
• Oversee the annual marketing budget and negotiate contracts with vendors/media to ensure accountability for ROI.
• Collaborate with different departments to create a seamless client journey from marketing to sales process.
• Participate on the Executive Leadership Team to integrate marketing outcomes into broader business strategies.

Benefits

• Support for professional development and continuing education.
• Collaborative, growth-oriented team environment.
• Comprehensive medical, dental, and vision plans.
• 401(k) retirement plan with pre-tax and Roth options.
• Company-paid life and disability insurance for employees and dependents.
• Health & Dependent Care Spending Accounts (HSA & DCFSA) available.
• Tuition assistance for ongoing education.
• Generous paid time off and paid holidays.