CHIEF MARKETING OFFICERPOSITION SUMMARYThe Chief Marketing Officer (CMO) serves as a key member of Blaze Media's executive leadership team, responsible for defining and executing the company's overall marketing vision and strategy. The CMO ensures Blaze Media's brand identity, storytelling, and audience engagement align with its mission to empower creators and champion free expression.
This executive will lead integrated marketing efforts that strengthen brand equity, drive audience growth, and expand revenue streams across subscription, digital, and distribution platforms. The CMO partners closely with the CEO, content, and revenue teams to deliver data-driven strategies that amplify reach, deepen audience loyalty, and position Blaze Media as a leader in the independent media space.
ABOUT YOUYou are a bold, strategic marketing leader with a track record of driving growth and innovation in dynamic, mission-driven organizations. You understand both the art and science of marketing, balancing creative storytelling with analytical rigor. You thrive in entrepreneurial environments, lead with vision and accountability, and are energized by the opportunity to shape culture through media.
DUTIES & RESPONSIBILITIES- Develop and execute Blaze Media's long-term marketing strategy to drive brand awareness, audience expansion, and revenue growth.
- Partner with the CEO and executive team to define company positioning and ensure all marketing initiatives align with business goals and brand values.
- Lead brand strategy, digital marketing, audience insights, communications, events, and creative direction to ensure consistent and compelling messaging across all channels.
- Oversee performance marketing and data analytics to optimize customer acquisition, retention, and lifetime value.
- Champion audience engagement initiatives that foster loyalty, community, and advocacy among Blaze Media's diverse audience.
- Build, mentor, and scale a high-performing marketing organization that thrives on collaboration, innovation, and accountability.
- Drive cross-functional collaboration with content, product, and sales leaders to align marketing strategy with revenue and growth objectives.
- Represent Blaze Media externally as a thought leader and brand ambassador, building strategic partnerships and industry relationships that expand reach and influence.
- Monitor market trends, emerging platforms, and competitive activity to ensure Blaze Media remains agile and innovative in a rapidly evolving landscape.
- Establish and track KPIs and ROI metrics to assess marketing effectiveness and guide continuous improvement.
EDUCATION & EXPERIENCE- 10+ years of progressive leadership experience in marketing, including senior or executive-level roles within media, entertainment, or digital platforms and/or Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- Proven ability to develop and execute successful brand and audience growth strategies in complex, fast-paced environments.
- Deep expertise in digital marketing, analytics, audience engagement, and content-driven brand building.
- Exceptional leadership, communication, and storytelling skills; capable of inspiring teams and influencing at the highest levels.
- Strategic thinker with strong business acumen and the ability to balance creativity with performance-driven decision making.
- Commitment to Blaze Media's mission of empowering creators, championing free speech, and serving audiences who value authenticity and the American way of life.
