Bitdefender

Channel Account Manager-Mid West

Bitdefender$80K — $120K *
US-AnywhereRemote in United States
Information Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in channel sales and territory management within networking or security sectors.
  • Proven ability to build and manage regional and national partner channels aligned with company goals.
  • Experience developing comprehensive business, marketing, and territory plans to achieve channel objectives.
  • Strong understanding of cybersecurity solutions and channel program dynamics.
  • Excellent communication and relationship-building skills.

Responsibilities

  • Create and enhance the channel strategy for the assigned territory.
  • Cultivate relationships to expand revenue within customer segments in the regional partner ecosystem.
  • Onboard new partners and phase out underperforming ones to boost channel effectiveness.
  • Support national account managers by developing relationships with regional partner accounts.
  • Engage with territory managers and sales leadership to align on regional partner strategies.
  • Identify and drive new revenue opportunities through existing partnerships.
  • Lead partner onboarding initiatives and training sessions to improve engagement.

Benefits

  • Opportunity to work with leading cybersecurity solutions.
  • Collaborative team environment fostering professional growth.
  • Engagement in dynamic and innovative marketing initiatives.
  • Access to speaking opportunities within the channel ecosystem.
Full Job Description
Channel Account Manager-Mid West

Job Description: Open to candidates located in KY, OH, IL, WI, IA, NE, MI, IN, ND, SD

The channel account manager is responsible for developing the Bitdefender channel ecosystem in their assigned territory by executing the channel strategy for North America, driving the ecosystem and userbase growth in the region.
The channel account manager is accountable for managing all partners headquartered in their assigned region as well as the local representatives from the national accounts, within the guidelines of Bitdefender's channel programs, leading new business development and successfully developing alliances with key solution provider accounts.
The ideal candidate will motivate, educate and train partners and their employees in the company's products and solutions. Teamwork and collaboration are key as you work with your technical, marketing and peer counterparts to develop and execute a territory plan. Excellent communication skills required, as you'll be a critical part of the first in-depth experience with Bitdefender solutions.

Job Responsibilities:

Channel Development

*Create, implement, and continuously improve the channel strategy and execution for the assigned territory.
*Cultivate executive relationships, expand mindshare, and grow revenue within defined customer segments across the regional channel partner ecosystem in the territory.
*Grow current partner ecosystem by prioritizing new partner on-boarding and retire unperforming partner relationships.
*Develop regional relationships with national partner accounts and provide support national channel account managers at the regional level.
*Engage and align territory account manager and sales leadership with peers and executives at each Regional Focus Partner within the assigned territory.
*Generate new revenue opportunities driven by channel and expand existing business through generating upgrade, cross-sell and up-sell opportunities.
*Drive commercial partner on-boarding in your region and drive on-boarding sessions.

Channel Evangelism

*Position Bitdefender's product and services portfolio value by applying a cybersecurity problem solving mindset to drive better outcomes.
*Engage, educate, and train partner personnel to drive business excellence with Bitdefender.
*Actively seek and engage in speaking opportunities within the channel ecosystem to continuously promote Bitdefender values and problem-solving capabilities.
*Build and promote strong, trust-based partner relationships that are aligned with Bitdefender channel program philosophy by working with and understanding the needs of our channel partners and their customers.
*Work with management and partner marketing to design plays, programs, and creative initiatives to drive revenue across our regional partners.
*Evaluate current product and recommend enhancements necessary to scale the channel.

Driving Business Excellence

*Achieve growth and exceed sales targets and quotas by successfully managing the partner ecosystem.
*Ensure forecasting accuracy and consistency of pipeline build through the Bitdefender channel community.
*Run business planning and account planning sessions with assigned channel partners
*Collaborate with sales and sales leadership as well as cross-functionally with the marketing team to develop and execute channel marketing programs and boost demand
*Analyze industry trends, and Bitdefender's positioning in the channel to drive business value expected outcomes and engagement with strategic and high growth partners in the assigned region.
*Evaluate current product and recommend enhancements necessary to scale the channel.
*Work closely with the finance, operations, and technology teams to provide partner feedback to improve our product offering and customer experience.
*Accountable for respecting channel program specifications with assigned partners and following internal Bitdefender processes.

Required Skills
*7+ years channel sales and territory management in networking or security sectors.
*Experience building and managing regional and National channels in support of company objectives.
*Experience building business/marketing/territory plans designed to deliver alignment of key channel objectives and corporate goals.

*Must live in one of the following states: KY, OH, IL, WI, IA, NE, MI, IN, ND, SD

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