Category Leadership Manager - Meals and Snacking (Target)

Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • BA/BS degree or equivalent experience with 7+ years in category management.
  • Experience with Target as a Category Captain preferred.
  • Skilled in creating planogram (POG) proposals based on insights and merchandising standards.
  • Ability to cultivate strong customer relationships and collaborate with cross-functional teams.
  • Expertise in identifying category opportunities and crafting insight-driven sales narratives.
  • Proficient in planogram development tools like JDA Prospace.
  • Advanced skills in Microsoft Excel and PowerPoint for data analysis and presentations.

Responsibilities

  • Provide category insights that improve performance and position Nestlé as a strategic partner.
  • Lead a category-first strategy to be the go-to for actionable insights and guidance.
  • Deliver top-notch category outcomes using industry insights tools.
  • Collaborate across teams to create comprehensive, insight-driven solutions for retail partners.
  • Work with Category Development and Management to drive enterprise-wide benefits from insights.
  • Identify and implement consumer insights to create tailored category plans for specific products.
  • Translate market insights into actionable growth opportunities for retailers.

Benefits

  • Performance-based incentives for achieving targets.
  • 401k plan with company match.
  • Comprehensive healthcare coverage.
  • Broad range of additional benefits.
Full Job Description
This position is not eligible for Visa Sponsorship.

Position Summary

The Category Leadership Manager (Captain) role assists in developing and executing category strategy with Target. POG delivery is a core responsibility of the team, and this role will play a key part in ensuring its successful execution.

Responsibilities:
  • Provide actionable category insights that drive superior category performance while positioning Nestlé USA (NUSA) as a strategic category partner with Target.
  • Champion a category-first approach with retailers to become the "Voice of Choice" for actionable insights and category guidance.
  • Deliver best-in-class category outcomes by leveraging key industry and custom insights tools.
  • Collaborate cross-functionally with internal and external partners-including Category Strategy, Commercial Development (CD), Consumer Marketplace Insights (CMI), Commercial Intelligence Hub (CIH), and Strategic Revenue Management (SRM)-to develop holistic, insight-driven solutions.
  • Partner with CD and Category Management teams to provide guidance and insights that deliver enterprise-level benefits across NUSA Category Management.
  • Identify, embed, and activate insights to develop customer-specific category plans for Frozen Single Serve Meals and Snacks.
  • Proactively uncover and translate market and consumer insights into growth opportunities, linking insights to clear actions and measurable results for the retailer.


Category Strategy:
  • Identify category growth opportunities and leverage them in the development and activation of retailer-specific category business plans, applying a category-first approach to achieve 4P objectives.
  • Support and/or develop 4P strategic direction informed by category strategy, customer and account best practices, and quantitative insights from CIH and CMI.
  • Partner with CD to support national business priorities and category direction through customer-specific category initiatives.


Customer Strategy:
  • POG delivery ownership to Customer Strategy and multi-category category captaincy working with two buyers.
  • Develop and deliver clear, compelling retailer presentations that succinctly communicate category opportunities, risks, and recommendations.
  • Create and maintain consistent category summaries that reinforce Nestlé's category-first approach, centricity, and thought leadership.


Requirements:
  • Typically has a University Degree (BA/BS) or equivalent experience and 7+ years related work experience
  • Previous experience working with Target, including serving as a Category Captain, with a strong understanding of retailer processes, priorities, and expectations, preferred.
  • Demonstrated ability to create category planogram (POG) proposals informed by category insights, retailer strategies, and Nestlé Gold Standard merchandising principles.
  • Proven ability to develop and maintain strong customer relationships while collaborating effectively across cross-functional teams.
  • Ability to identify category opportunity gaps with key retailers and develop compelling, insight-driven sales stories to address those opportunities.
  • Working understanding of the planogram (POG) development process, including hands-on experience with JDA Prospace or equivalent space planning tools.
  • Advanced proficiency in Microsoft Excel and PowerPoint, including data analysis, presentation development, and storytelling.
  • Understanding of Commercial Action Plan (CAP) guidelines and Category Roadmaps, with the ability to apply them to customer strategies.
  • Experience developing and presenting growth strategies and solutions at the customer level.
  • Familiarity with industry data and insights platforms such as Circana, TCN, Kantar, or similar tools.


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The approximate target compensation range for this role is $135k-150k. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.

Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at Nestlé Benefits | Nestlé Careers

F4G: C&B, Frozen & Waters

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