TikTok

Campaign and Education Manager (Multiple Positions)

TikTok$88K — $159K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's or foreign equivalent degree in relevant field plus 1 year experience, OR Bachelor's degree plus 3 years experience.
  • Experience in designing online marketing campaign strategies to optimize revenue.
  • Proficiency in iterating marketing strategies based on market trends and data insights.
  • Strong project management skills, including timeline management and cross-functional coordination.
  • Ability to analyze large digital data sets for customer insights using Excel.
  • Experience conducting market research and audience testing for products.

Responsibilities

  • Develop livestream campaigns that align with business goals.
  • Monitor and analyze campaign performance to optimize engagement.
  • Research market trends to adjust marketing strategies.
  • Create scalable educational programs for creators through various formats.
  • Collaborate with teams to ensure alignment with TikTok LIVE objectives.
  • Translate product features into accessible creator communications.
  • Conduct post-campaign analysis and generate actionable reports.

Benefits

  • Medical, dental, and vision insurance from day one.
  • 401(k) savings plan with company match.
  • Paid parental leave and disability coverage.
  • Life insurance and wellbeing benefits.
  • 10 paid holidays and 17 days of Paid Personal Time.
  • 10 paid sick days per year.
Full Job Description
Responsibilities

Develop livestream campaigns aligned with business objectives and growth targets. Monitor and analyze campaign data and creator performance to identify insights, optimize engagement, and improve monetization strategies. Research market trends, monitor industry statistics, and adjust strategies accordingly. Develop scalable creator education programs, such as short-form video content, LIVE workshops, and campaign-based training materials. Collaborate with cross-functional teams to ensure campaign and educational initiatives align with TikTok LIVE goals and user needs. Translate complex product features and business goals into easy-to-understand creator communication and educational resources. Conduct post-campaign analysis and generate actionable reports to guide future initiatives and scaling strategies. Build and maintain relationships with creators, agencies, and community partners to foster growth and retention.

Qualifications

Qualifications Must have a Master's degree or foreign equivalent degree in Business Administration, Management, Media Studies, Communications, Marketing, Data Analytics, Statistics, or a related field, and 1 year of related work experience; OR a Bachelor's degree or foreign equivalent degree in Business Administration, Management, Media Studies, Communications, Marketing, Data Analytics, Statistics, or a related field, and 3 years of related work experience. Of the required experience, must have 1 year of experience in each of the following: Designing online marketing campaign strategy, including synchronizing online content and marketing product strategy to optimize revenue; Iterating on the online marketing campaign strategy using market trend and data insight; Designing measurement plan, performance measurement metrics, and media effectiveness learning agenda to drive progress on business KPIs; Project management, including creating project plans, managing timelines, and coordinating tasks with cross-functional teams; Gathering and analyzing large digital data sets containing both structured and unstructured data to derive customer insights using Excel; and Conducting market research and audience testing for company's products and product features. Travel requirement: Domestic travel required up to 5%. Employer: TT Commerce & Global Services LLC Type: Full time, 40 hours/week Location: Culver City, CA Salary Range: $88920 - $159600 per year To Apply, click the apply button below. Contact [redacted] if you have difficulty submitting resume through the website.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $88920 - $159600 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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