Brand Manager

Bioworld

$70K — $95K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree highly preferred.
  • Experience in consumer products, specifically licensed brand management in apparel or accessories.
  • Strong knowledge or enthusiasm for pop culture is essential.
  • Proven ability to lead teams and foster a positive work environment.
  • Excellent verbal and written communication skills required.
  • Demonstrated problem-solving capabilities with a solution-oriented approach.
  • Proficient in Microsoft Word, Excel, PowerPoint and quick to adapt to new software.

Responsibilities

  • Prepare and lead client meetings, creating agendas and compiling reports for decision-making.
  • Identify and research new business opportunities for potential acquisitions.
  • Build strong client relationships by responding to inquiries within 24 hours.
  • Direct product development teams during creative meetings to align on brand vision.
  • Educate sales teams on brand details and ensure alignment with sales presentations.
  • Maintain up-to-date brand information with the Licensing Operations Director and Marketing Team.
  • Analyze sales performance and conduct quarterly business reviews to identify opportunities.

Benefits

  • Chance to work with high-profile national retailers.
  • Opportunity to lead and shape product development for popular brands.
  • Dynamic work environment that fosters teamwork and creativity.
  • Access to a fast-paced setting with opportunities for rapid learning and growth.
  • Engagement with a passionate team that values brand expertise.
Full Job Description
The Brand Manager role is to provide leadership on all internal/external communications to ensure Bioworld provides BEST IN CLASS customer service for all clients. The role requires management over several brands to bring saleable product lines to national chain retailers for our target consumer. The position is responsible to direct the product development team to ensure all the brand requirements are managed to expectations internally. Plus, develop strong client relationships and be the in house brand "expert". RESPONSIBILITIES Included but not limited to: CLIENT MANAGEMENT Prepare and lead meetings: create agendas, compile placement reports, analyze business and forecasting, identify team members requirements, etc. Identify and research new opportunities to pursue and make acquisition recommendations to Licensing VP, Director Build strong partnerships and provide high level of customer service to clients by responding to needs within 24 hours. BRAND MANAGEMENT Lead Creative Kick Off Meetings by directing design and product development teams on the brand vision to ensure an approved product line gets to the sales team in a timely manner. Educate the sales teams on the brands and collaborate with them to ensure that Bioworlds Sales Presentations are aligned with our contracts and approval process. Partner with Director of Licensing Operations to manage the BIG BIO Computer with the Marketing Team to keep the up to date information on the brands managed. Consistently research and provide updates weekly. Work closely with PD team on a daily basis to ensure they are up to speed on all client and brand requirements, new directives, challenges, etc. SALES MANAGEMENT Drive brand revenue with Sales Team: present new brands/brand updates in weekly meetings, identify retail opportunities,category opportunities, track via placement reports. Analyze weekly sell thrus, conduct quarterly business reviews to determine missed opportunities, shortfalls, and rights that are in jeopardy. Work with VP, Director on a business plan. Identify any obstacles to the Director of Licensing that are preventing sales immediately i.e.; slow or lack of approvals. Contractual Licensing process must be adhered to and completed for all 4 major stages of submission: Line Sheet, Concept/Art Strike off/Preproduction & Contractual. INTERNAL COMMUNICATIONS Be in the know and partner with PD team. Support 24 hour response time on all emails, phone calls, questions, etc. All communication verbal or written must be of a professional level. QUALIFICATIONS Bachelor's degree highly preferred. Multi tasker that is deadline oriented, has the ability to prioritize with a high sense of urgency. Ability to lead and be a positive team player is required for success. Consumer Products, License Brand Management experience in apparel or accessories , pop culture knowledge or enthusiast, Must be a problem solver with the ability to identify solutions and create new processes. Strong verbal and written communication skills are required. Must be able to work in a fast paced environment and be a quick study. Ability to build relationships with internal and external partners at all levels. Knowledge of Microsoft word, excel, power point and ability to learn new computer systems quickly.

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