Penske Media Corporation

Billboard: Marketing Manager, Presale Strategy

Penske Media Corporation$76K — $85K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-4 years in a creative or marketing strategy role
  • Experience with RFPs and client proposals
  • Proficient in Keynote and presentation design
  • Strong creative writing skills
  • Ability to manage multiple projects in a fast-paced environment
  • Excellent verbal communication and collaboration skills
  • Passion for music, entertainment, and pop culture trends

Responsibilities

  • Communicate Billboard's strategic offerings through impactful presentations
  • Collaborate with internal teams to develop integrated offerings for brand partners
  • Customize Billboard's services to align with client needs and KPIs
  • Manage production budget for profitability during the pre-sale process
  • Leverage audience research to create data-driven recommendations
  • Support the sales team in pitches and communications
  • Analyze program success to create case study materials

Benefits

  • Hybrid work model with four days onsite and one remote
  • Emphasis on in-person collaboration and team cohesion
  • Work culture that values vibrancy and inclusivity
Full Job Description
Billboard is adding to our Pre-Sale Strategy team in NYC and hiring a Marketing Manager, Presale Strategy who is experienced in developing strategic and creative marketing proposals that include branded content, experiential activations/sponsorships, and digital media. The Marketing Manager will work across internal teams to brainstorm multi-platform creative concepts, create presentations, and assist the sales team on external pitches that ultimately drive revenue for Billboard.

Responsibilities Include:
  • Effectively communicate Billboard's strategic offerings and brand ethos into visually impactful presentations and client-facing materials
  • Work directly with internal teams (sales, branded content, editorial, etc.) to ideate strategic and integrated offerings for brand partners across all consumer categories and verticals
  • Tailor Billboard offerings and strategic concepts to best meet client needs and KPIs Manage a P&L production budget throughout the pre-sale process to ensure all offerings are profitable prior to sale
  • Pull audience research and industry insights to formulate data-based recommendations
  • Assist the sales team with client pitches, external communications, and feedback
  • Become an expert of the Billboard brand, with strong understanding of editorial content, event tentpoles, offerings and more
  • Collaborate with post-sale teams to understand the success of programs to create case study materials


Must-Have Requirements:
  • At least 2-4 years of experience in a creative/marketing strategy role
  • Experience in responding to RFPs or developing client-facing materials/business proposals
  • Strong knowledge of Keynote with a proficient level of presentation design
  • Excellent creative writing skills
  • Comfortable working at a fast pace with ability to work on multiple projects at once
  • Thrives in a collaborative environment which requires excellent verbal communication
  • A music, entertainment and pop culture enthusiast on top of latest industry trends


As PMC values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

A good faith estimate of the salary range is $76k - $85k upon hire. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

About Penske Media Corporation

Penske Media Corporation (PMC) is a digital media and publishing company that owns and operates a portfolio of brands across multiple platforms, including Variety, Rolling Stone, Deadline Hollywood, WWD, and Robb Report. PMC was founded in 2003 by Jay Penske and is headquartered in Los Angeles, California. The company has offices in New York, London, and Hong Kong. PMC's brands cover a range of topics, including entertainment, fashion, beauty, music, and technology. PMC also owns a number of events and conferences, including the Variety Entertainment Summit and the WWD Beauty CEO Summit.
Learn more about Penske Media Corporation
Size
1,000 employees
Industry
Founded
2003

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