Summary of Position Teladoc Health's Integrated Care business brings together 24/7 care, primary care, mental health, chronic condition management, and specialty services into one seamless experience. As the leader in virtual care, Teladoc Health is redefining how better health happens and empowering people everywhere to live their healthiest lives. We deliver meaningful value at scale for individuals, employers, health plans, providers, and partners.
The B2B Creative Director is a creative leader focused on driving the B2B marketing creative function within Integrated Care. This role leads a small team of copywriters and designers and is responsible for the creative strategy and execution of B2B marketing assets that support growth and commercial performance with employer, health plan, and partner audiences.
Essential Duties and ResponsibilitiesB2B Creative Strategy & Execution- Lead creative strategy and execution for B2B marketing assets targeting employers, health plans, and partners.
- Activate the Teladoc Health brand within the B2B context, ensuring work is on-brand, polished, and tailored to enterprise buyer needs.
- Translate complex healthcare offerings into clear, persuasive creative that builds credibility and drives consideration.
Asset Development & Campaigns- Own creative development across B2B marketing formats including sales materials, event materials, digital ads, landing pages, email campaigns, and thought leadership content.
- Partner with B2B marketing to develop performance-focused creative that supports pipeline goals.
- Ensure creative quality and consistency across all B2B touchpoints.
Team Leadership- Lead and develop a small team of creators (copywriters and designers), providing clear direction, constructive feedback, and career support.
- Foster a collaborative, curious, and accountable team culture.
Cross-Functional Collaboration- Partner closely with B2B marketing, Content and other cross-functional partners to align creative output with business priorities.
- Contribute to the broader creative organization, sharing work and feedback across teams.
- Communicate creative rationale clearly to stakeholders and incorporate feedback effectively.
What Success Looks Like- B2B marketing assets are consistently high-quality, on-brand, and clearly differentiated in the market.
- Creative work supports pipeline growth and B2B marketing objectives.
- The creative team is productive, well-directed, and growing in craft and confidence.
- Stakeholders across B2B marketing view the creative function as a trusted, proactive partner.
Qualifications Expected for Position- 7+ years of experience in creative roles, with at least 2 years leading or managing creative teams and/or projects.
- Strong portfolio demonstrating B2B creative strategy and execution across multiple channels.
- Proven ability to lead and develop creative talent, including copywriters and designers.
- Experience partnering closely with B2B marketing teams and supporting enterprise buyer audiences.
- Experience in healthcare marketing or within a healthcare-related industry.
- Proficiency in Adobe Creative Suite, Figma, and Microsoft Office applications
- Strong communication skills and creative judgment, with the ability to influence stakeholders and deliver performance-driven work.
Preferred Qualifications- Experience with Workfront or similar project/work management tools
The base salary range for this position is $130,000 - $145,000 In addition to a base salary, this position is eligible for performance bonus, RSU's, and benefits (subject to eligibility requirements) listed here: Teladoc Health Benefits 2026 Total compensation is based on several factors including, but not limited to, type of position, location, education level, work experience, and certifications. This information is applicable for all full-time positions. This information is applicable for all full-time positions.
We follow a Flexible Vacation Policy, intended for rest, relaxation, and personal time. All time off must be approved by your manager prior to use. You will also receive 80 hours of Paid Sick, Safe, and Caregiver Leave annually. This applies to full-time positions only. If you are applying for a part-time role, your recruiter can provide additional details.
As part of our hiring process, we verify identity and credentials, conduct interviews (live or video), and screen for fraud or misrepresentation. Applicants who falsify information will be disqualified.
Teladoc Health will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.
