Associate Product Manager, Digital Retailer Experience Mawah, NJ (onsite) The Associate Product Manager, Digital Retail Experience leads the evolution of the Digital Retail Experience across the U.S., shaping priorities, guiding enhancements, and improving the overall digital journey for both customers and Volvo retailers. This role partners across the U.S. Digital organization, works closely with Volvo retailers, and collaborates with broader platform stakeholders to strengthen the retailer digital ecosystem, support business needs, and help drive growth by increasing engagement, improving lead quality, and enabling stronger sales and profit outcomes through a consistent, effective customer and retailer experience. What you9ll do b7 Set the direction and priorities for the retailer digital experience, ensuring platform enhancements support business goals and user needs b7 Translate market and retailer needs into clear feature definitions and delivery priorities in partnership with technical teams b7 Drive optimization across the retailer digital platforms by identifying performance gaps, usability issues, and conversion opportunities and translating them into product enhancements b7 Oversee the capabilities supporting retailer-facing digital channels to help ensure reliability, usability, and alignment with brand and business expectations b7 Manage the day-to-day health and evolution of retailer-owned digital touchpoints, ensuring content, functionality, and customer journeys remain accurate, effective, and aligned with business priorities b7 Act as a key liaison for retailer-facing digital initiatives across internal teams, Volvo retailers, and business stakeholders b7 Define and monitor KPIs for digital performance, maintaining clear visibility into traffic, engagement, lead generation, and conversion outcomes b7 Work closely with cross-functional partners to improve the visibility and effectiveness of retailer lead pathways and related performance measures b7 Partner directly with Volvo retailers to identify opportunities that improve digital effectiveness, support local market performance, and contribute to stronger sales outcomes b7 Prioritize enhancements that help increase lead conversion, improve retailer performance, and support profitable growth in line with Volvo Cars9 commercial strategy b7 Evaluate and incorporate AI-driven capabilities into the broader retailer digital ecosystem to improve personalization, performance, and customer experience b7 Represent U.S. market priorities in broader platform planning discussions to help shape future omnichannel retail capabilities b7 Ev enablement and tools across retailer .com journey b7 Certified Digital Advertising Program enabled by Retailer Data Sharing Required Qualifications b7 3+ years of product management or product ownership experience, ideally in a platform, marketplace, or multi-site digital environment b7 Demonstrated ability to manage complex digital products with multiple stakeholders and competing priorities b7 Experience with website performance optimization, UX principles, and digital experience management b7 Strong understanding of lead generation and conversion mechanics within a retail or dealer digital context b7 Proficiency with web analytics and digital performance tools b7 Excellent stakeholder management and communication skills, including experience working with external partners or franchise networks b7 Ability to translate retailer, customer, and commercial needs into clear, actionable product requirements that support sales growth and profitability What you9ll bring Preferred Qualifications b7 Experience in automotive, multi-location retail, or franchise digital environments b7 Familiarity with headless CMS platforms, dealer website management systems, or third-party digital retail tools b7 Exposure to AI-powered personalization or dynamic content optimization tools b7 Experience working with global platform teams and navigating global-versus-local product tensions Skills & Competencies b7 Platform product ownership b7 Roadmap and requirements definition b7 Cross-functional and global stakeholder management b7 Analytics-informed prioritization b7 Delivery discipline and scalability focus b7 Lead flow and platform performance awareness Salary Range b7 $93,482 to $154,044 Compensation is determined based on experience, qualifications, internal equity, location and company guidelines