Associate Marketing Manager, Mamba

AUGUST STORCK KG

$100K — $115K *
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required, preferably in Marketing.
  • 2-5 years of relevant marketing or product management experience, ideally in consumer packaged goods.
  • Solid proficiency in Microsoft Office (Excel, Word, PowerPoint).
  • Experience in data analytics with the ability to derive insights from data patterns.
  • Familiarity with IRI and/or Nielsen data preferred.

Responsibilities

  • Manage and analyze shipment and consumption data to enhance brand performance.
  • Initiate detailed business assessments, identifying growth opportunities and recommending strategies.
  • Lead monthly evaluations of brand health and market positioning.
  • Develop and oversee volume forecasts and marketing budgets in collaboration with senior management.
  • Coordinate cross-functional teams to implement brand projects on time and within budget.
  • Assist in the creation and execution of comprehensive annual marketing plans.
  • Serve as the main contact between marketing agencies and the internal team to develop advertising initiatives.

Benefits

  • 6% employer contribution to 401(k).
  • Health benefits from day one, including a fully employer-paid option for medical and dental.
  • Flexible hybrid work schedule, allowing for remote work on Mondays and Fridays.
  • Generous paid maternity and paternity leave policies.
  • Monthly wellness stipend and a minimum of 35-45 days of PTO.
Full Job Description
General Summary:

This individual is a part of the US marketing team and will serve as the product management lead for Mamba Fruit Chews, the fastest growing Fruit Chew brand in America. Executes specific tasks and manages projects within brand strategy in support of marketing objectives. This position is responsible for assisting in the development and implementation of marketing plans to drive volume and profitability of Mamba, both individually and through leading cross-functional teams.

The ideal candidate is a self-starter, detail-oriented, analytical, and a team player, who has two to five years of related marketing and/or product management experience, preferably within the consumer-packaged goods industry.

Supervisory Responsibilities: This position does not have supervisory responsibilities.

Essential Duties and Responsibilities

Business Analytics:
  • Manage shipment and consumption data, identify patterns and provide outlook and recommendations to drive business performance and brand health
  • Initiate and perform business analyses, identify issues and opportunities and make recommendations to Marketing Manager/Director by turning data into insights and stories to drive growth
  • Lead monthly business assessments.
  • Complete sales analysis such as new item updates, promotional and distribution analyses, and merchandising effectiveness.
  • Assess brand strategy including SWOT Analysis (Strength, Weakness, Threat, Opportunities), and media performance.

Business Management:
  • Develop and manage volume and spending forecasts and make recommendations to Marketing Manager/Director of yearly volume, annual budget/spending, and process recommendations.
  • Track brand forecasts and brand marketing expenses throughout the year to manage within the given budget.
  • Lead cross-functional teams on assigned projects, developing and managing timetables and milestones, coordinating cross-functional efforts, and managing outside suppliers (e.g., agencies/vendors). Projects such as: commercialization, marketing programs, media performance, portfolio optimization, etc.

Marketing Planning:
  • Lead annual brand review to aid in development of marketing plans.
  • Assist the Marketing Manager/Director in developing the annual marketing plan.
  • Execute delegated portions of the marketing plan within the budget and on time.
  • Manage vendors in development of creative marketing materials/programs including packaging, selling materials, advertising, displays, sweepstakes and coupons
  • Act as liaison between Ad Agencies and Marketing Manager/Director as needed to develop/revise advertising and marketing programs.
  • Partner with Market Research/Insights on research projects to support marketing objectives and brand strategies.
  • Collaborate with sales and category insights on the development of key marketing programs as it relates to selling materials, marketing investment, creative execution, and analysis of program success
  • Understand and help develop channel and pricing strategies and develop programs and products to support key customers.

Other Duties and Responsibilities:
  • Fulfill Storck Company Values; Performance, Passion, and Togetherness
  • Other duties as assigned.


Requirements

Required Knowledge, Skills, and Abilities:
  • Solid knowledge of Microsoft Office (Excel, Word, PowerPoint)
  • Experience with data analytics; ability to translate data into a story
  • Knowledge of either IRI and/or Nielsen data and software preferred
  • Consumer / Business curiosity

Education and Experience:
  • Bachelor's Degree required; degree in Marketing preferred
  • 2-5 years related experience, consumer packaged goods experience strongly preferred.

Working Conditions: Hybrid Work Model, including Monday and Friday Work from Home, and Tuesday, Wednesday, Thursday in normal working conditions for an office environment in downtown Chicago, IL.

Travel: Minimal 5-10%, Including International Travel

Other Qualification, Safety Procedures: Must be willing to follow and comply with communicated Company, Travel, and Retailer safety procedures, which may include COVID-19 testing or following other safety procedures in order to attend meetings, travel domestically or internationally, comply with Retail Partner safety procedures, and/or follow other workplace health and safety requirements to fulfil job duties.

What We Offer:The salary range for this position is USD $100,000-$115,000 annually at the time of this posting. Pay is based on several factors, including but not limited to position offered, education, skills, work experience, and other factors permitted by law. We may ultimately pay more or less than the posted range. This position is also eligible for bonus pay.

In addition to your salary, Storck offers a comprehensive total rewards package, including a 6% employer 401(k) plan contribution, Health benefits on day 1 including a 100% employer paid option for medical and dental, Hybrid flexible work schedule including reduced Friday hours all year round, Paid maternity/paternity leave, Monthly wellness stipend, and more. This position is also eligible for PTO ranging from 35-45 days based on our Company PTO Policies and paid Sabbaticals ranging from 5-20 days based on tenure. Plus, we can't forget to mention the supply of delicious candy!!

Additional information regarding the benefits for this position can be found in the Benefits Summary that is available from our Human Resources Department.

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