Associate Director, Communication and Marketing

California State University, Fullerton

$81K — $99K *
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree from an accredited four-year university.
  • Two years of experience in communications and marketing.
  • Excellent written communication skills for alumni engagement.
  • Supervisory experience.
  • Strong interpersonal skills with the ability to maintain cooperative working relationships.

Responsibilities

  • Manage alumni communications and marketing strategies.
  • Liaise with the Alumni Association Board to provide strategic support.
  • Develop and conduct quality control on all marketing materials.
  • Collaborate with campus partners to integrate messaging.
  • Evaluate the effectiveness of communication strategies using metrics.

Benefits

  • Comprehensive health plans including prescription drug coverage.
  • Dental and Vision coverage.
  • Income protection benefits like life insurance and disability.
  • Retirement plan through CalPERS.
  • Tuition waiver for employees and eligible dependents.
Full Job Description
Job Title

Associate Director, Communication and Marketing

Classification

Administrator I

Auto Req. ID

562208

Salary Range

Classification Range $4,135 - $12,288 per month

(Hiring range depending on qualifications, not anticipated to exceed $6,800 - $8,300 per month)

Work Schedule

Monday - Friday, 8:00 AM - 5:00 PM; occasional early morning, evening and/or weekend hours.

Department

The Office of Alumni Engagement within the Division of University Advancement strives to foster a lifelong community of alumni connected to each other and to the institution with the goal of generating private financial support and engagement with the University. Alumni Engagement staff also supports the Alumni Association Board of Directors in efforts to advance a positive CSUF image, promote university and alumni accomplishments, and provide opportunities for alumni networking. We are seeking an exceptional individual to join our team as the Associate Director, Communication and Marketing (Administrator I). The ideal candidate in this role should have a positive attitude, an active, energetic mind, and a leadership style that is characterized by highly ethical practices and a commitment to inclusivity, openness, flexibility, integrity, and kindness.

Duties and Responsibilities

Under the direction of the Assistant Vice President of Alumni Engagement, the Associate Director of Communications and Marketing is responsible for managing alumni communications and marketing as well as affinity partner communication strategies. The Associate Director will serve as a key liaison with the Alumni Association Board of Directors providing strategic consult and staff support to the Membership and Marketing Committee. The Associate Director will manage the following areas: print media, social media, website, and all communications for events, activities, philanthropy, membership, and other forms as necessary.

The Associate Director serves as the department Chief Communications Officer and will develop, write, edit, and conduct quality control on marketing and promotional materials for print, electronic, and social media. The Associate Director will represent the office and collaborate with campus partners to integrate messaging; develop content for Titan Magazine, Orange County Register CSUF section, and other outlets as appropriate. Consult and advise on alumni and student event marketing and promotion; and manage merchandising for the department to ensure brand integrity and compliance with campus standards. Develop metrics, establish benchmarks, analyze communication reports, review current trends, track progress to set goals, and evaluate the effectiveness of strategies. Develop and maintain budget and financial forecasts for communications, marketing, promotional items, and acquisition campaigns.

The Associate Director will provide leadership and supervision to professional staff and student assistants. Additionally, will oversee the process of recruiting, interviewing, hiring, and onboarding all student employees for the unit. Other duties as assigned.

Inclusive Leadership Statement

Inclusive Leadership Statement is required below, please be sure to address the following as a minimum. Please add additional information as you see necessary and applicable:
• What does inclusive leadership mean to you.
• A description of your experiences working with individuals with a different perspective.
• A description of how issues of inclusivity have impacted you personally or professionally.

Essential Qualifications

Bachelor's degree from an accredited four-year university. Two years of experience in communications and marketing. Excellent written communication skills are needed for writing communication pieces that represent alumni engagement. Supervisory experience. Database management and knowledge of basic methods/procedures for research and statistical analysis. Strong interpersonal skills. Experience with publishing software. Ability to understand complex processes. Ability to establish and maintain cooperative working relationships at various administrative levels; ability to speak and write logically and effectively.

Preferred Qualifications

Experience working with alumni in higher education setting. Graphic design experience. Experience with Raiser's Edge or similar database systems. Board of directors and/or volunteer management. Experience with Microsoft Office and publishing software. Ability to analyze and maintain the budget and accounting processes of an administrative unit.

License/Certifications

A valid California driver's license.

Special Working Conditions

Must be able to work the annual commencement ceremonies.

Benefits at a Glance
  • An array of health plans that include prescription drug coverage
  • Dental and Vision coverage
  • Income protection benefits including life insurance and disability
  • Retirement plan through CalPERS
  • Tuition waiver for employees and dependents if eligible
  • FlexCash (in lieu of health and dental)
  • Employee Assistance Programs
  • 15 paid holidays

See our CSUF Benefits website for additional information.

Additional Information

California State University, Fullerton is committed to fostering an environment where students, staff, administrators, and faculty thrive. We welcome individuals ready to make an impact on student and staff success to apply and become part of the Titan Community. Reasonable accommodations will be provided for qualified applicants with disabilities who self-disclose.

Multiple positions may be hired from this recruitment based on the strength of the applicant pool.

If you are applying for a staff position, please note that you are not eligible to work concurrently in a staff position and an Academic Student position such as a Graduate Assistant, Teaching Associate, Instructional Student Assistant, or Student Assistant position.

Regular attendance is considered an essential job function; the inability to meet attendance requirements may preclude the employee from retaining employment.

Employee/applicant who applies for a position may be required to successfully complete job-related performance test(s) as part of the selection process.

Online application/resume must be received by electronic submission on the final filing date by 9:00 PM (Pacific Standard Time)/midnight (Eastern Standard Time). Applicants who fail to complete all sections of the online application form will be disqualified from consideration.

California State University, Fullerton is not currently sponsoring any new H-1B petitions for staff, management, or faculty positions.

Advertised: Sep 17 2026 Pacific Daylight Time
Applications close: Oct 01 2026 Pacific Daylight Time

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