Overview

Location: Boston, MA (Hybrid - 4 days/week in office)

About the Role

We're looking for an Associate Creative Director, Art to lead social-first creative for an exciting automotive brand - a brand built on bold ideas, cultural relevance, and work that refuses to blend in.

This is not traditional advertising.

This role is for someone who lives and breathes social - who understands how content moves, how trends evolve, and how to create ideas that people actually want to engage with. You'll partner closely with an ACD Writer to concept and implement work that shows up natively across platforms like Instagram, TikTok, and beyond.

You'll be hands-on, leading both concept and craft, while shaping the creative direction of one of the most exciting brands in social today.

Responsibilities

What You'll Do

• Lead the creative development of social-first campaigns and always-on content
• Partner with an ACD Copywriter to create platform-native, culturally relevant ideas
• Bring a strong visual POV across design, motion, and video
• Concept content that ranges from scrappy/reactive to fully produced shoots
• Oversee and contribute to end-to-end production (pre-pro through post)
• Collaborate with editors, content creators, and cross-functional teams
• Push work beyond expectations - making it unexpected, entertaining, and shareable
• Maintain high creative standards while navigating the complexity of a large organization

Qualifications

What We're Looking For

• Social-first problem solver (non-negotiable): You understand what works on social because you're immersed in it - not because you've read about it.
• Strong conceptual + design skills: You can generate big ideas and bring them to life with a sharp visual perspective.
• Video fluency: Editing experience (or deep understanding of post) is a major plus.
• Production experience: You know how to take ideas from concept through execution - on set and in post.
• AI-aware, not AI-dependent: You're excited by new tools but know that great ideas come first.
• Big brand experience: You've worked within complex organizations and understand how to navigate scale, collaborators, and structure without losing creative integrity.
• Automotive interest (nice to have):You don't need auto experience, but you should appreciate the product and culture.
• Exceptional portfolio that demonstrates conceptual art direction.

Why Boston

This role is based in Boston to support close collaboration with key team members, including editorial and creative partners. With a hybrid model requiring in-office presence, proximity is critical to maintaining speed, quality, and creative cohesion.

What Success Looks Like

• Work that feels native to the platform, not like advertising
• Ideas that people engage with, share, and talk about
• A creative voice that helps define what the brand looks and feels like in social
• The ability to balance scrappy execution with high-production storytelling
• Tone Check (this is intentional)
• We're not looking for someone who wants to make ads.
• We're looking for someone who wants to make content people actually care about.

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Compensation Range: USD $106,780.00 - USD $163,632.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/15/2026.