Carters, Inc

Art Director, Oshkosh

Carters, Inc$70K — $95K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Organized, self-motivated, detail-oriented, and collaborative mindset.
  • Proven ability to manage multiple projects under tight deadlines.
  • Exceptional presentation and verbal communication skills.
  • Capable of taking creative direction effectively and meeting deadlines.
  • Strong attention to detail and a solid understanding of design fundamentals.
  • Hands-on, solution-oriented approach with a keen eye for color and design.
  • Preferred: 4-year degree in Design and advanced knowledge in design software.

Responsibilities

  • Develop creative concepts and robust content for seasonal brand campaigns.
  • Lead planning, casting, and art direction for lifestyle photography shoots.
  • Direct external teams in producing and editing campaign photography and video.
  • Conceptualize and art direct stylized visuals for various channels.
  • Collaborate with digital and retail teams on photography and design.
  • Lead brand-led digital projects alongside the digital creative director.
  • Maintain cohesion in all photography and brand materials across platforms.

Benefits

  • Career development opportunities through various programs.
  • Mentorship and training initiatives to enhance professional skills.
Full Job Description

HOW YOU9LL MAKE AN IMPACT:
This role reports to the Creative Director, Oshkosh and is based in our Buckhead office on site 4 days/week.

60%: Develop all creative concepting of robust content for brand and seasonal campaigns.

  • Lead and collaborate on seasonal concepts and planning lifestyle photography shoots by helping identify shots needed based on layout of campaign assets. Attend photoshoots and lead all planning, casting and art direction. Follow up quickly after photoshoots to take retouching notes with our production team and ensure deadlines are being met.
  • Direct external photographers, styling teams, props and producers, followed by editing large amounts of campaign photography on lifestyle shoots.
  • Direct and edit video for digital channels and media, including OLV/CTV.
  • Provide clear direction to external editors on video, as needed.
  • Concept and art direct photographers and stylists at our photo studio to capture stylized laydowns that support all channels.
  • Work ahead on 360 campaign concepts for all OshKosh campaigns.
  • Partner closely with the digital and retail creative teams to develop concepts, design into, and shoot photography for our stores, site experiences and robust email cadence.
  • Lead all brand-led projects for the digital space, collaborating with digital creative director and team.
  • Create meaningful and impactful relationships with internal partners in product design, merchandising, buying, global sourcing, site experience and marketing.
  • Present all concepts and creative solutions to Creative Director and internal partners.


40%: Design and produce all brand-led materials.

  • Lead the art direction and design for brand identity development, iconography, style guides and brand books. Partner closely with external creative agencies to ensure brand standards are being met.
  • Partner with Brand Marketing Manager on all incremental projects and develop concepts for all brand-led initiatives.
  • Work collaboratively with all OshKosh creative channel partners and provide design support as needed to ensure all campaigns can be brought to life in every channel.
  • Supervise the cohesion of all photography and brand-led collateral in all wholesale and international accounts.


WE9D LOVE TO HEAR FROM YOU IF:
Must have:

  • Organized, self-motivated, collaborative, detail-oriented and able to independently manage a project from conception to production
  • Demonstrated ability to manage multiple projects, work within given creative parameters and demanding deadlines, and seek ways to improve processes and quality of output within functional areas
  • Excellent presentation and verbal skills are essential
  • Ability to take creative direction and meet deadlines
  • Attention to detail, organized, balance multiple tasks, eye for color and design, excellent communication
  • Hands-on, solution-oriented approach

Preferred skills and experience:

  • 4-year bachelor degree in Design
  • Advance knowledge in InDesign, Illustrator, Photoshop, and Figma. Print production skills are a must. Must be able to create mock-ups
  • 10+ years experience in advanced Graphic Design and Art Direction
  • Fluent in fundamentals of design and production

MAKE A CAREER AT CARTER9S:

Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter9s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.
NOTE:  This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.

About Carters, Inc

Carter's, Inc. operates as a children's apparel and accessories company in the United States and internationally. The company operates through three segments: U.S. Retail, U.S. Wholesale, and International. Its Carter's brand products include baby products, such as bodysuits, pants, dresses, knit sets, blankets, layette essentials, bibs, booties, sleep and play products, rompers, and jumpers; play clothes comprising knit and woven cotton apparel; sleepwear products consisting of pajamas in cotton, fleece, and ploy-jersey; and other products, including bedding, outerwear, swimwear, footwear, socks, diaper bags, gift sets, toys, and hair accessories. The company also provides products under the OshKosh brand name, which comprise play clothes in denim, fleece, and other fabrics for sizes newborn to 14. It sells its products through company-operated stores, department stores, and online, as well as through other retail outlets, such as specialty stores, national chains, and mass merchants. As of January 2, 2021, the company operated approximately 800 Carter's retail stores, 100 OshKosh retail stores, and its products were available in approximately 18,000 department stores and other retail outlets in the United States, Canada, and internationally. Carter's, Inc. was founded in 1865 and is headquartered in Atlanta, Georgia.
Learn more about Carters, Inc
Size
15,900 employees
Market Cap
$2.8 billion
Industry
Net Income
$109.7 million
Founded
1865
5 Year Trend
+1.7%
Revenue
$3 billion
NASDAQ

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