Wells Fargo

Analytics Senior Manager, Business Credit Card Acquisitions Analytics

Wells Fargo$139K — $239K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of analytics experience, preferably in credit cards or unsecured lending.
  • 3+ years of management experience leading analytics teams or complex workstreams.
  • Solid understanding of acquisition performance metrics, customer targeting, and channel effectiveness.
  • Proven ability to translate complex data into executive-ready insights and strategic recommendations.
  • Proficiency with analytical tools like SQL, Python, R, and data visualization technologies.

Responsibilities

  • Own the acquisitions analytics agenda for Business Credit Card and assess acquisition performance.
  • Establish analytical roadmaps while setting team priorities across various strategic analyses.
  • Lead and inspire a team of analytics professionals, fostering a culture of continuous improvement.
  • Translate business priorities into measurable analytics frameworks and recommendations.
  • Partner closely with multiple departments to assess performance and influence strategic decisions.
  • Implement forecasting and scenario analyses for acquisition strategy optimization.
  • Deliver insights that connect customer behavior with business objectives and profitability.

Benefits

  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement
Full Job Description

About this role:

Wells Fargo is seeking an Analytics Senior Manager to lead Business Credit Card Acquisitions Analytics. This leader will own the acquisitions analytics agenda for the Business Credit Card portfolio, with accountability for developing the analytical roadmap, generating actionable insights, and evaluating acquisition strategy performance to support sustainable growth, customer targeting, channel effectiveness, and portfolio outcomes.

Leading a team of analytics professionals, this role is responsible for translating business priorities into analytics strategies, performance frameworks, forecasts, and decision-ready recommendations that inform acquisition decisions across the customer lifecycle. The leader will drive analytical insights that help optimize customer selection, improve acquisition performance, identify growth opportunities, and evaluate strategic tradeoffs across the portfolio.

Working across a highly matrixed environment, this individual will partner closely with Credit Risk, Product, Marketing, Finance, Modeling, Operations, Technology, Legal, Compliance, and control partners to influence strategic decisions and business outcomes. Success in this role requires strong analytical leadership, business acumen, and the ability to lead change, develop talent, and translate complex data into actionable insights for senior leadership. Learn more about the career areas and business divisions at wellsfargojobs.com.

In this role, you will:

  • Own the acquisitions analytics agenda for Business Credit Card, including acquisition performance measurement, growth diagnostics, customer targeting, funnel analytics, channel effectiveness, forecasting, and strategy evaluation

  • Establish the analytical roadmap and team priorities across performance monitoring, strategic analysis, forecasting, experimentation, and executive decision support

  • Lead, develop, and inspire a team of analytics professionals while fostering a culture of accountability, continuous improvement, collaboration, and analytical rigor

  • Translate business strategy and portfolio priorities into measurable outcomes, analytics frameworks, and insight-driven recommendations that support risk-adjusted growth

  • Partner with Credit Risk, Product, Marketing, Finance, Modeling, Technology, Operations, and control partners to evaluate business performance, identify opportunities, and influence strategic decisions

  • Lead forecasting, scenario analysis, and test-and-learn measurement to assess business impacts and support acquisition strategy optimization

  • Deliver executive-ready insights and recommendations that connect acquisition trends, customer behavior, credit outcomes, profitability, and business objectives

  • Ensure analytics and reporting practices adhere to governance, data quality, auditability, and regulatory requirements

Required Qualifications:

  • 7+ years of Analytics experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

  • 3+ years of management or leadership experience

Desired Qualifications:

  • Experience in acquisition analytics within credit card (consumer, small business, or commercial card) and/or unsecured lending
  • Solid understanding of acquisition economics, application funnels, underwriting outcomes, customer targeting, channel performance, approval rates, booked volume, and early portfolio performance metrics

  • Demonstrated success leading analytics teams or complex analytics workstreams supporting acquisition strategy, credit risk strategy, marketing strategy, portfolio growth, or customer selection

  • Proven ability to translate complex data into executive-ready insights, strategic recommendations, and measurable business actions

  • Expertise in performance monitoring, segmentation, forecasting, scenario analysis, test-and-learn measurement, and business diagnostics

  • Experience supporting acquisition strategies across digital, banker-led, branch, direct mail, prescreen, relationship-managed, partnership, or other acquisition channels

  • Familiarity with credit policy, underwriting strategy, prescreen or solicitation analytics, fair lending considerations, profitability measurement, and portfolio risk indicators

  • Proficiency with analytical tools such as SQL, SAS, Python, R, Tableau, Power BI, or similar technologies

  • Track record of building or enhancing automated reporting, executive dashboards, standardized definitions, reusable analytical datasets, and data quality controls

  • Excellent executive communication skills, including preparation of materials for senior leadership, risk reviews, strategy governance forums, audit, regulatory, and independent challenge activities

Job Expectations:

  • Ability to travel up to 5% of the time

  • This position offers a hybrid work schedule

  • This position is not eligible for Visa sponsorship

Job posting may come down early due to volume of applicants.

Locations:

  • 2200 Concord Pike, Wilmington, DE 19803

  • 550 S Tryon Charlotte, NC 28202

  • 3075 Loyalty Cir, Columbus, OH 43219

Required locations listed above.

Pay Range

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to demonstrated examples of prior performance, skills, experience, or work location. Employees may also be eligible for incentive opportunities.

$139,000.00 - $239,000.00

Benefits

Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit for an overview of the following benefit plans and programs offered to employees.

  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement

Posting End Date:

15 Aug 2026

*Job posting may come down early due to volume of applicants.

About Wells Fargo

Wells Fargo Careers

Joining Wells Fargo means becoming part of a distinguished financial institution that has been a cornerstone of innovation and leadership in the banking industry. At Wells Fargo, we offer a plethora of job opportunities designed to empower your career growth and development in a diverse and inclusive environment.

Work You’ll Do

At Wells Fargo, you will be part of a team that values diversity and is committed to fostering an inclusive culture. We are looking for professionals who are eager to drive innovation and lead with integrity. Our employees are our greatest asset, and we invest in their professional growth through comprehensive leadership and diversity training programs that are recognized industry-wide.

Explore a Multitude of Career Paths

Whether you're interested in a position in finance, IT, customer service, or management, Wells Fargo has career opportunities in various fields. Our team members benefit from job stability, competitive benefits, and a culture that values and rewards performance and dedication.

Internship Programs

Kickstart your career with a Wells Fargo internship. Our programs provide invaluable industry exposure, professional skills development, and networking opportunities that often lead to full-time employment offers. Interns at Wells Fargo work on real projects, solve actual challenges, and gain the mentorship of seasoned professionals.

Professional Growth and Development

We believe in nurturing the potential of our employees. Wells Fargo offers robust training programs and resources to help every team member excel in their current roles and prepare for future challenges. Growth at Wells Fargo is not just about climbing the career ladder but expanding your skills and expertise to add value to our team and customers.

Benefits and Rewards

Wells Fargo is committed to the well-being of our team members. We offer a comprehensive benefits package that includes health care, retirement plans, and generous paid time off. Additionally, we provide unique perks like employee discounts, adoption assistance, and tuition reimbursement.

Join Our Team

Discover the opportunities waiting for you at Wells Fargo by exploring open positions that match your skills and interests. We are continuously hiring and looking for individuals who bring creativity, passion, and a drive to serve our customers.

Stay Connected

Keep up to date with the latest from Wells Fargo Careers by subscribing to our job alert emails. Tailor your subscription to receive updates that align with your career preferences and get insider tips on crafting the perfect resume and acing your interview.

Networking and Innovation

At Wells Fargo, networking and innovation go hand in hand. We encourage our employees to connect across departments and roles to foster new ideas and strategies that lead to groundbreaking solutions.

Empower Your Career

Step into a role at Wells Fargo where your skills will be honed, your achievements recognized, and your career can flourish. We're not just filling positions; we're building leaders who are equipped to navigate the complexities of the financial world. Join Wells Fargo today and be part of a team that’s redefining the future of banking.
Learn more about Wells Fargo
Size
246,577 employees
Market Cap
$155.2 billion
Industry
Net Income
$3.3 billion
Founded
1852
5 Year Trend
-5.9%
NASDAQ

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