We're looking for a Marketplace Analytics Lead to help architect and optimize the economic engine of our marketplace, balancing supply, demand, pricing, and user experience to drive sustainable growth. This is a high-impact IC role at the intersection of product, growth, and marketplace strategy.
What You'll Do- Own marketplace monetization and economics, balancing merchant supply, consumer demand, and pricing to drive engagement, conversion, and profitability
- Monitor marketplace performance and adjust strategies based on engagement, relevance, merchant outcomes, LTV, and overall health
- Build and maintain dashboards and reporting to track key Marketplace KPIs and enable data-driven decisions
- Partner with Sales, Client Success, and Marketing to grow marketplace partners and increase merchant value
- Collaborate with Product and Engineering to improve the effectiveness, competitiveness, and relevance of Marketplace inventory and offers
- Analyze supply-side dynamics, including incentives, pricing, and placement, to understand elasticity and drive incremental GMV
- Lead analyses and experiments to test and refine new placements and optimize marketplace performance
- Conduct loan-level profitability analyses to ensure offers align with credit and financial goals while balancing consumer and merchant value
- Evaluate affiliate portfolio performance by integrating network data, identifying trends, and assessing the incremental impact of merchant-funded incentives
What We're Looking For- 7+ years in analytics, with experience in marketplaces, ads/affiliate ecosystems, or two-sided platforms
- Strong intuition for supply-demand dynamics, pricing, and marketplace tradeoffs
- Experience with data tools such as SQL, Python, DBT, Sigma; comfortable managing ETLs and working with engineering teams to optimize data pipelines
- Strong curiosity and bias toward leveraging AI tools to accelerate analysis, automate workflows, and increase personal and team productivity
- Experience working cross-functionally with Product, GTM, and Engineering
- High ownership, strong judgment, and a bias toward action
Pay Grade - M
Equity Grade - 8
Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills.
Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.)
USA base pay range (CA, WA, NY, NJ, CT) per year: $180000 - $230000
USA base pay range (all other U.S. states) per year: $160000 - $180000
#LI-Remote
Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.
We're extremely proud to offer competitive benefits that are anchored to our core value of people come first. Some key highlights of our benefits package include:
- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount
