Americas Regional Marketing Campaign Manager

HP Development Company, L.P. • $105K — $161K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • Minimum 5 years of professional experience in marketing, preferably in segment, channel, or partner marketing.
  • Proven expertise in lead and demand generation, including planning and marketing effectiveness.
  • Ability to create compelling marketing content across digital and traditional channels.
  • Strong analytical skills for interpreting data and optimizing marketing performance.

Responsibilities

  • Lead localized marketing plans based on the global strategy to achieve regional revenue goals.
  • Develop and manage marketing budgets to align with campaign objectives.
  • Conduct market research to tailor campaigns to local customer behaviors and preferences.
  • Design and execute integrated marketing campaigns across multiple channels.
  • Collaborate with sales and cross-functional teams to ensure campaign success.
  • Define KPIs to measure marketing plan success and report on performance.
  • Drive digital marketing transformation using advanced digital capabilities.

Benefits

  • Health, dental, and vision insurance
  • Long and short-term disability insurance
  • Flexible spending account
  • Life insurance
  • Generous paid time off policies, including 4-12 weeks of parental leave
  • 11 paid holidays and flexible vacation and sick leave
Full Job Description
Americas Regional Marketing Campaign Manager

Job Summary
The AMS Campaign Manager will be responsible for planning, executing, and optimizing marketing campaigns to drive brand awareness, engagement, and conversions. This role requires a strategic thinker with strong project management skills and the ability to collaborate with cross-functional teams.

Responsibilities
  • Lead localized marketing plans and programs based on the global strategy to achieve regional AM Solutions revenue, operating profit, market share, marketing-qualified leads, and ROI.
  • Translate global marketing strategies into actionable regional plans, including developing and managing marketing budgets.
  • Conduct market research to understand local customer behavior, preferences, and trends, ensuring campaigns resonate with target audiences.
  • Develop and maintain a three-month rolling country-level marketing plan and campaign budget, ensuring efficient resource allocation.
  • Collaborate with sales and cross-functional teams to align campaign strategies with business objectives and ensure seamless execution.
  • Design and implement integrated marketing campaigns across multiple channels, including digital, social media, email, ABM, and events.
  • Define goals and KPIs to measure the success and business impact of marketing plans; monitor, analyze, and report campaign performance, providing data-driven insights and optimization recommendations.
  • Lead the design of customer buying journeys and touchpoint plans, leveraging paid and owned media channels to maximize awareness and achieve marketing goals.
  • Drive digital marketing transformation, applying advanced knowledge of new digital capabilities and touchpoints to strengthen market position.
  • Ensure compliance with local laws and regulations, including data protection and advertising standards, across all marketing activities.


Education:

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related discipline.
  • Equivalent work experience or demonstrated competence may be considered in lieu of formal education.


Experience:
  • Minimum 5 years of professional experience, preferably in segment marketing, channel marketing, partner marketing, or a related field.
  • Proven expertise in lead and demand generation, including planning, ABM, CRM, nurturing, ROI analysis, marketing effectiveness, and event management.


Skills:
  • Content creation proficiency: Ability to craft compelling email copy, event blurbs, social media posts, landing page content, and promotional assets.
  • Strong interpersonal and negotiation skills: Comfortable interfacing with all levels of management, cross-functional teams, external customers, channel partners, and vendors.
  • Analytical mindset: Skilled in interpreting data to drive informed decision-making and optimize marketing performance.
  • Excellent written and verbal communication skills in English


Knowledge:
  • Marketing
  • Marketing Communications
  • Marketing Management
  • Marketing Strategies
  • Business Marketing
  • Business To Business
  • Analytics
  • ABM
  • Product Marketing
  • Project Management
  • Salesforce
  • Social Media
  • Customer Relationship Management
  • Demand Generation
  • Digital Marketing
  • Go-to-Market Strategy
  • Key Performance Indicators (KPIs)
  • Market Research
  • Thought Leadership


The pay range for this role is $105,050 to $161,800 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits:

HP offers a comprehensive benefits package for this position, including:
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies, including;
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave (US benefits overview)


The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.

Job -
Marketing

Schedule -
Full time

Shift -
No shift premium (United States of America)

Travel -
50%

Relocation -

About HP Development Company, L.P.

HP Development Company, L.P. Careers

Joining HP Development Company, L.P. presents an unparalleled opportunity to advance a career at the forefront of technology and innovation. As a leader in the global technology sector, HP Development Company, L.P. offers a variety of job opportunities that encourage professional growth and development.

Explore Career Opportunities

HP Development Company, L.P. is continuously seeking talented individuals who are eager to drive innovation and lead in the technology industry. With a diverse range of positions available, from engineering to marketing, the company is committed to fostering a culture of diversity and inclusion. Each team member at HP Development Company, L.P. plays a crucial role in shaping the future of technology.

Internship Programs and Employment Prospects

For those starting their career journey, HP Development Company, L.P. provides robust internship programs that offer invaluable industry experience, mentoring, and networking opportunities. Interns gain hands-on experience, working alongside seasoned professionals on real-world projects that matter.

Professional Growth and Development

HP Development Company, L.P. is dedicated to the professional growth of its employees. The company offers comprehensive benefits and resources to support career advancement and personal development. Leadership and diversity training programs are available to all employees, ensuring that everyone has the tools to succeed and lead.

Innovation and Leadership

At the heart of HP Development Company, L.P. is a commitment to innovation and leadership. Employees are encouraged to think creatively and push the boundaries of what is possible. This culture of innovation drives the company forward and is a fundamental part of the work environment.

Join the HP Development Company, L.P. Team

HP Development Company, L.P. is hiring! Explore job opportunities that match your skills and interests. The company values curious, creative, and solution-driven team players. Start your journey by applying through the HP Development Company, L.P. careers page, where you can submit your resume and potentially schedule an interview.

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Networking and Career Advancement

Networking within HP Development Company, L.P. opens doors to numerous career advancement opportunities. Employees are encouraged to connect with colleagues and leaders within the company to learn, share, and grow together.

Conclusion

HP Development Company, L.P. is not just a place to work—it's a place where careers are nurtured, innovation thrives, and leadership is cultivated. Whether you're seeking an internship, employment, or a leadership position, HP Development Company, L.P. offers a path to professional success and personal growth. Join the team that is redefining the future of technology.
Learn more about HP Development Company, L.P.

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