Citigroup, Inc

AI Content Strategist

Citigroup, Inc$138K — $208K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Expertise in Content Strategy with a strong portfolio of language systems and information architecture.
  • Experience in financial services, with knowledge of regulatory and compliance standards.
  • Proven leadership or program management experience in a complex organization.
  • Deep understanding of AI and machine learning principles for content creation.
  • Analytical skills to interpret data and research for strategic content decisions.
  • Strong communication and stakeholder management skills.
  • Ability to adapt in fast-paced, tech-driven environments.

Responsibilities

  • Develop and execute AI-integrated content strategies for personalized financial products.
  • Translate complex financial concepts into clear and accessible content.
  • Collaborate with tech teams to define requirements for CMS and AI tools.
  • Employ UX principles to design user-friendly content interactions for AI systems.
  • Create robust information architectures for effective data processing.
  • Oversee content produced by AI systems ensuring accuracy and brand alignment.
  • Utilize analytics for continuous improvement of content strategies.

Benefits

  • Medical, dental & vision coverage
  • 401(k) plan
  • Life, accident, and disability insurance
  • Wellness programs
  • Paid time off including vacation and sick leave
  • Paid holidays
Full Job Description
Overview

We are seeking an experienced and innovative AI Content Strategist to lead the charge in defining and implementing content strategies for AI-augmented systems. This role is at the forefront of AI innovation, requiring a deep understanding of both content strategy principles as well as the unique demands and opportunities of artificial intelligence. The successful candidate will be a subject matter expert in Content Strategy, with a proven ability to architect language systems, information structures and data inputs that AI agents consume.

Responsibilities

  • AI-Integrated Content Strategy: Develop and execute comprehensive content strategies that leverages AI, machine learning, and large language models (LLMs) to deliver personalized, predictive and highly relevant experiences for our financial products and services.


  • Simplifying Complexity: Translate complex financial products, market data, and regulatory information into clear, simple and accessible language for a diverse customer base.


  • Tooling and Systems: Partner with product and technology teams to define requirements for the content management systems (CMS) and AI tools necessary to execute the content strategy at scale.


  • UX & Journey Thinking: Apply user experience (UX) and journey thinking principles to design intuitive and efficient content flows for AI agents, enhancing the overall user interaction with AI-augmented systems.


  • Information Architecture: Design and implement robust information architectures, organizing and structuring data inputs to facilitate seamless processing by users and retrieval by AI models.


  • Content Oversight: Provide expert oversight on all content generated for and by AI systems, ensuring accuracy, consistency, brand alignment and adherence to ethical guidelines.


  • Integration of Analytics & Research: Utilize data analytics and research insights to continuously refine and optimize AI content strategies, identifying areas for improvement and innovation.


  • Technology, Capabilities & AI: Stay abreast of the latest advancements in AI and content technology, integrating new capabilities to build a resilient and reliable "Content OS" for AI applications.


  • Collaboration & Communication: Partner closely with peers within the Content Strategy team and AI leads, fostering strong relationships and ensuring cohesive strategy execution.


  • Optimization & Digital Engagement: Drive continuous content optimization efforts for digital engagement within AI systems, enhancing discoverability, relevance and user satisfaction.


  • Stakeholder Management: Work closely with the Design & UX AI team and report directly to the Head of Content Strategy (C15), ensuring strategic alignment and effective communication across departments.


Qualifications

  • Demonstrable expertise in Content Strategy, with a strong portfolio showcasing the ability to architect complex language systems and information structures.


  • Experience in the financial services industry, with a strong understanding of its unique regulatory, compliance, and business environment.


  • Proven experience in a leadership or program management role, preferably within a large, complex organization.


  • Deep understanding of AI/ML concepts and their application in content development.


  • Strong analytical skills with the ability to interpret data and research to inform strategic decisions.


  • Excellent communication, collaboration and stakeholder management skills.


  • Ability to thrive in a fast-paced, innovative environment and adapt to evolving technologies.


  • Experience in designing content for digital platforms and optimizing for digital engagement.


  • Familiarity of Design Systems and components is desirable.


  • 6-10 years of relevant experience in a product or creative position
  • Significant experience managing complex business and technical solutions
  • Demonstrated experience as a strong leader who can prioritize well, communicate clearly and compellingly, effectively influencing across cross functional teams.
  • Experience delivering with an agile methodology


Job Family Group:
Technology

Job Family:
Digital Design Engineering

Time Type:
Full time

Primary Location:
Irving Texas United States

Primary Location Full Time Salary Range:
$138,720.00 - $208,080.00

In addition to salary, Citi's offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.

Most Relevant Skills
Please see the requirements listed above.

Other Relevant Skills
For complementary skills, please see above and/or contact the recruiter.

Anticipated Posting Close Date:
Jul 30, 2026

About Citigroup, Inc

Citigroup is a financial services holding company that provides financial products and services. The company operates through two segments, Global Consumer Banking (GCB) and Institutional Clients Group (ICG). The GCB segment offers traditional banking services to retail customers through retail banking, commercial banking, Citi-branded cards, and Citi retail services. The ICG segment offers various banking, and financial products and services to corporate, institutional, public sector, and high-net-worth clients. This segment provides wholesale banking products and services, including fixed-income and equity sales and trading, foreign exchange, prime brokerage, derivative services, equity and fixed-income research, corporate lending, investment banking, and advisory services, private banking, cash management, trade finance, and securities services. Citi is committed to sustainability and social responsibility, and the company invests in initiatives that promote economic progress.

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Learn more about Citigroup, Inc
Market Cap
$1.3 billion
Industry
Net Income
$89.6 million
Founded
1812
5 Year Trend
+4.6%
NASDAQ

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