Textron

Advertising Sales Manager

Textron$90K — $110K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, Sales, or related field preferred, but 10+ years of experience may substitute for degree.
  • 6+ years of experience in digital out of home or advertising sales required.
  • Strong analytical and presentation skills needed for effective client interaction.
  • Experience with Microsoft Office, Salesforce, and Google Analytics is essential.
  • Preferred familiarity with Broadsign, General DOOH Delivery Systems, and Programmatic DSPs/SSPs.

Responsibilities

  • Proactively identify new brand partners and sales channels through research and networking.
  • Develop and maintain relationships with advertisers and agencies to drive long-term media sales.
  • Identify client needs and create tailored advertising solutions across various channels.
  • Manage the full sales cycle from prospecting to onboarding and post-sale support.
  • Deliver engaging pitches and proposals that align with business strategy and client objectives.
  • Respond to RFPs from potential brand partners, ensuring prompt and appropriate follow-up.
  • Share campaign performance insights and suggest optimizations for future offers.
  • Oversee pricing, negotiations, and contracting for media accounts, ensuring profitability and compliance.
  • Maintain accurate records of sales activities and contribute to strategic planning and forecasting.
  • Collaborate with cross-functional teams to ensure campaign success and client satisfaction.

Benefits

  • Collaborative work environment that values cross-functional teamwork.
  • Opportunities for professional development and networking within the industry.
  • Access to cutting-edge advertising technologies and tools.
  • Involvement in strategic decision-making processes.
  • Participation in industry events to enhance brand representation and networking opportunities.
Full Job Description
Responsibilities:

  • Proactively identify new brand partners, programmatic sales channels, and direct advertisers through industry research and networking, business relationships, referrals, inbound, and outbound outreach with the focus on relationships that can drive long-term value.
  • Develop, cultivate, and maintain relationships with advertisers, agencies, and brand partners to drive media sales and long-term partnerships.
  • Identify client needs and craft tailored advertising solutions across our network channels.
  • Manage full sales cycle including prospecting, pitching, closing, and help with onboarding, post-sale support, and upselling at the end of contract term as needed.
  • Deliver compelling pitches, proposals, and presentations to internal stakeholders and external clients that align with the business strategy and client's goals.
  • Respond to inbound interest and RFPs from prospective brand partners, ensuring timely follow-up and alignment with brand standards and media capabilities, and lead the development of sales funnel advancements when needed.
  • Share campaign performance and insights and provide client with optimizations to inform future offers, and support advertising operations as needed.
  • Oversee pricing, packaging, negotiations, and contracting efforts for direct and programmatic accounts across media offerings.
  • Maintain accurate records of sales, placements, advertising customers, and courses, and contribute to forecasting, pipeline tracking and strategic planning.
  • Collaborate cross-functionally with external brands, operations, analytics, marketing, legal to ensure campaign success and client satisfaction, and represent the brand at client meetings, industry events, and networking opportunities.


Education: Bachelor's degree in Business, Marketing, Sales or related field required. 10+ years of related work experience will be considered in lieu of degree.

Years of Experience: 6+ years of experience required in the digital out of home or advertising sales industries.

Software Knowledge: Microsoft Office, Salesforce, Google Analytics experience required. Broadsign, General DOOH Delivery Systems, Programmatic DSPs/SSPs experience preferred.

Additional Requirements: Direct relationship building; managing a book of business or set of clients; strong presentation and analytical skills

About Textron

Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna Aircraft Company, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, and Textron Systems.

Textron Careers

Joining Textron means becoming part of a global network of experienced professionals and leaders who are committed to driving innovation and excellence in various industries. At Textron, we offer a multitude of job opportunities that allow you to explore your potential and advance your career in a dynamic and supportive environment.

Work You’ll Do

At Textron, you will engage in meaningful work that makes a real impact. Whether you are in engineering, finance, manufacturing, or IT, every position contributes to our culture of innovation and leadership. Our team is dedicated to developing solutions that not only meet but exceed the needs of our customers across the globe.

Explore Our Diverse Opportunities

Textron is not just a company; it's a community where growth and development are encouraged. From entry-level positions to leadership roles, the diversity of paths available ensures that your career journey is uniquely yours. We offer professional development through a variety of training programs and mentorships, designed to enhance your skills and broaden your perspectives.

Internship Programs

Kickstart your career with a Textron internship. Our programs provide invaluable industry experience and a chance to see how your studies apply to real-world scenarios. Interns at Textron gain hands-on experience, work alongside seasoned professionals, and participate in projects that challenge and grow their skills.

Benefits and Culture

Textron is committed to the well-being and continuous growth of our employees. We offer competitive benefits packages that support the health, happiness, and security of our team and their families. Our culture is built on a foundation of respect, diversity, and inclusion, where everyone’s contribution is valued.

Join Our Team

We are always looking for curious, creative, and solution-driven team players. Search open positions that match your skills and interests on our Textron Jobs portal. We look for individuals who are passionate about making a difference and ready to contribute to our culture of excellence.

Leadership and Development

Prepare to lead at Textron. Our leadership programs are designed to foster the next generation of industry leaders, equipped with the tools to innovate and drive success. Through targeted training and hands-on experience, you’ll develop the leadership skills necessary to advance within the company.

Stay Connected

Keep up to date with the latest at Textron by subscribing to our careers blog. Gain insider perspectives, career tips, and industry-leading insights that you can put to use today—all from the people who work here.

Networking and Career Growth

Enhance your career through Textron’s extensive networking opportunities. Connect with colleagues and leaders through our internal platforms and community events, helping you to build relationships and advance your career.

Job Alert Emails

Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await at Textron. At Textron, your career is just the beginning of a journey filled with professional achievements and personal growth. Join us and redefine your future.
Learn more about Textron
Size
33,000 employees
Market Cap
$14.6 billion
Industry
Net Income
$309 million
Founded
1923
5 Year Trend
-2.1%
Revenue
$11.6 billion
NASDAQ

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