Account Executive, Advertiser & Agency (Business Development)

NielsenIQ

$90K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years experience in digital media (Publisher, Ad Network/DSP, Data Company, or Digital Agency)
  • Strong understanding of digital and programmatic advertising
  • Passion for innovation in digital advertising
  • Consultative account management experience
  • Excellent communication and presentation skills

Responsibilities

  • Serve as primary contact for agency and advertiser clients using Nielsen Audience segments
  • Lead DaaS presentations to clients
  • Manage client requests and correspondence
  • Engage clients to promote Nielsen data
  • Identify and secure strategic partnership opportunities
  • Stay updated on agency developments and shifting client priorities
  • Fulfill RFIs and questionnaires for agencies

Benefits

  • Comprehensive health and wellness plans
  • 401(k) with company match
  • Generous paid time off
  • Potential for company-provided vehicle
  • Eligibility for bonuses and incentives
Full Job Description
Job Description

The Account Executive, Advertiser & Agency (Business Development) is responsible for engaging with agency & advertiser clients to evangelize Nielsen data. We are looking for a passionate strategic thinker and executor who is client focused with a strong background in data driven solutions and an in-depth knowledge of the digital advertising ecosystem. Bottom line - we are looking for someone who wants their clients to be successful as they navigate a changing data landscape.

Responsibilities:
  • Be the day to day point of contact and face of Nielsen for a list of agency, agency trading desk & advertiser clients activating Nielsen Audience segments for activation and overall DaaS (Data as a service)
  • Facilitate and lead DaaS presentations to clients.
  • Handle correspondence for client requests.
  • Remain actively engaged with clients & continually evangelize Nielsen premium data sets.
  • Identify & close opportunities for strategic partnerships (fixed revenue, usage threshold, etc)
  • Keep up with current events within the agencies including shifting advertisers, pitches and team hierarchy.
  • Be aware of impactful changes in policies surrounding data activation.
  • Fulfill agency questionnaires and RFIs
  • Maintain relationships with agency and advertiser partners within Nielsen.
  • Work closely with internal client strategy & product teams.


Qualifications
  • Minimum of 3 to 5 years of experience working in the digital media industry, either at a Publisher, Ad Network/DSP, Data Company, or Digital Agency.
  • Understanding of digital and programmatic advertising and types of targeting
  • Have a passion for innovation and working on the cutting edge of digital advertising.
  • Self-motivated with the ability to maintain a high level of productivity and manage multiple competing priorities.
  • Consultative account management experience with multiple levels of management.
  • Able to coordinate across multiple departments internally and externally.
  • Able to work within a complex ecosystem and deal with ambiguity.
  • Excellent communication and presentation skills.
  • Ability to grasp new concepts, both business and technical.
  • Comfortable working across multiple time zones and traveling for meetings.
  • Comfortable working from an office & from home


Additional Information

Enabling your best to power a better media future.

Holistic Rewards: We are committed to an inclusive benefits package that supports our employees and their families. This includes comprehensive health and wellness plans, a 401(k) with a Nielsen company match, and a generous paid time off policy. Depending on the role, additional benefits may include a company-provided vehicle and/or discretionary incentive/bonus eligibility.

Compensation Transparency: The posted base salary range is a reasonable estimate that may be adjusted based on the final work location of the selected employee. Individual pay within the range is determined by factors such as experience, training, geography, certifications, and business needs. Beyond base salary, this role may be eligible for bonuses, equity, or other incentives

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