Credit Sesame is a web-based freemium tool that provides consumers with a free credit score. No credit card or subscription is required to register or obtain the credit score, which is updated monthly. More frequent credit score updates and other features like identity monitoring are offered at a cost. Headquartered in Mountain View, Calif., Credit Sesame launched in private beta at TechCrunchDisrupt 2010. As of September 2012, the companys registered users have a combined $35 billion of loans, which Credit Sesame monitors and analyzes for potential savings on a daily basis. Credit Sesame was founded by Adrian Nazari, the companys chief executive officer, who previously co-founded Financial Crossing, Inc. and served as its president and CEO. He was also CEO and chairman of the board at Financial Circuit, Inc.