Accelerate progress at the intersection of luxury and digital by crafting and executing innovative strategies that elevate brand storytelling across platforms, driving performance and engagement on a global scale.

Drive impactful trade marketing strategies to enhance product launches and support retail operations across leading channels, maximizing brand presence and consumer engagement in the dynamic fragrance sector.

Develop strategic marketing initiatives to enhance brand growth and drive consumer purchase behaviors. Collaborate with cross-functional teams to execute account-specific sales activations and optimize channel strategies for maximum impact.

Take ownership of the in-store strategy by leading the comprehensive wall process and developing effective planogram strategies that align with brand objectives while collaborating across teams to drive success in the consumer beauty market.