Certona is a provider of real-time, AI-driven omnichannel personalization for the world's largest brands and retailers. The company's platform delivers individualized experiences at every customer touchpoint, optimizing engagement and revenue across web, mobile, email, search, and in-store channels. Certona's patented technology leverages machine learning algorithms to analyze behavioral and contextual data in real-time, enabling businesses to deliver personalized experiences to every customer. Certona was founded in 2004 and is headquartered in Pasadena, California.