Brightside is an insurance technology company that provides personalized insurance recommendations to customers. The company was founded in 2015 and is headquartered in Atlanta, Georgia. Brightside uses data and analytics to match customers with insurance policies that fit their needs and budget. The company partners with several insurance providers to offer a range of insurance products, including auto, home, and life insurance. Brightside has received funding from investors such as Norwest Venture Partners and Greenspring Associates.