VP of Sales

BIS Safety Software

$125K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-10 years of sales leadership experience
  • Demonstrated history of building sales teams from scratch
  • Experience in a $10M to $50M revenue stage
  • Proficient in selling complex, multi-stakeholder deals
  • Strong analytical skills with pipeline metrics and quota management

Responsibilities

  • Own revenue attainment against annual targets
  • Lead, coach, and develop account executives
  • Build and manage SDR and inside sales functions
  • Implement sales processes, pipeline management, and forecasting
  • Create playbooks and training for sales effectiveness
  • Design compensation plans and territory strategies
  • Keep CEO updated on team performance and pipeline health

Benefits

  • Employee Stock Ownership Plan (ESOP)
  • Comprehensive medical, dental, and vision coverage
  • Life and disability insurance
  • Health spending account
  • Flexible working hours
  • Training and growth opportunities on the job
  • Free on-site parking
Full Job Description
VP of Sales

This role takes ownership of the BIS sales function. You'll lead and develop a capable team of account executives, design and build the SDR and inside sales roles around them, and put the process, training, and pipeline discipline in place to turn a small team into a repeatable revenue engine. The mandate is to build the system, not to be it: the playbooks and structure that let a strong rep succeed, rather than a team that lives or dies on rare, exceptional individuals.
You can sell, and you've done it successfully, but the job here is to build a team that sells without you, not to carry the number yourself. This is a build, not a maintenance assignment, and the ambition is significant: we're looking for a leader who can grow new revenue meaningfully and prove a model the company can keep scaling. The leaders who thrive here speak precisely to a sales org they've built before: how they built it, in what order, and the results that proved it worked.

You'll have real autonomy to set the strategy and the trust to act on it, earned through sound judgment and movement on the indicators that matter.

This is an in-person role based out of our Sherwood Park, Alberta office.

In this role, you'll be expected to:

  • Own revenue attainment against the annual target
  • Lead, coach, and develop the existing and future account executive team
  • Build out SDRs and inside sales functions
  • Put real sales process, pipeline management, and forecasting discipline in place
  • Build the playbooks, onboarding, and training that make a solid rep win, not only the top performers
  • Own comp plan design and territory strategy
  • Keep the CEO informed on pipeline health, forecast, and team performance


You might be the right fit if you:

  • Built a sales team from scratch, not just inherited or managed one that already existed
  • Operated at the $10M to $50M stage, where execution wins instead of big-company budgets
  • Sold complex, multi-stakeholder deals yourself, so you build from real selling experience, not theory
  • Build the system, not the quarter: the playbooks, training, and comp design that make average reps win
  • Run on pipeline math, and speak to coverage ratios, ramp, and quota attainment without hedging
  • Coach first and direct second, holding the team accountable while keeping their trust
  • Own a miss without blame, reading what the leading indicators were telling you and adjusting from there


Bonus points if you have:

  • SaaS experience (strongly preferred, though the right operating experience matters more)
  • Built or scaled an SDR or inside sales function before
  • Worked in a modern CRM, ideally HubSpot or Salesforce


Compensation and benefits:

  • Employee Stock Ownership Plan (ESOP)
  • Full medical, dental, and vision coverage
  • Life insurance and disability insurance
  • Health spending account
  • Flexible working hours
  • On-the-job training and growth opportunities
  • Free on-site parking


$125,000 - $150,000 a year

Salary ranges are based on experience, reflecting the unique skillset each individual brings to the role. In addition to base pay, this position is eligible for a performance based bonus tied to achieving team sales targets targets.

Job ID #E202606-09CVS

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