Vice President of Member Experience

Rogue Credit Union

$120K — $150K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8 years of experience in member/customer experience or transformation programs
  • Proven ability to build and lead teams from the ground up
  • Strong knowledge of experience management disciplines including journey mapping and service design
  • Expertise in data analysis, including quantitative and qualitative insights
  • Excellent communication and leadership skills with a focus on influencing cross-functional teams
  • Professional certification in experience management (e.g., CCXP) is a plus
  • Knowledge of credit union regulations and operational controls

Responsibilities

  • Lead the design and implementation of the Member Experience program
  • Own and enhance the member listening and measurement architecture
  • Recruit, train, and coach team members to drive performance
  • Facilitate cross-functional improvement initiatives across the member journey
  • Develop and promote a culture of member-centric decision making throughout the organization
  • Ensure compliance with regulations and operational procedures
  • Perform additional duties as assigned

Benefits

  • Flexible scheduling and workload management
  • Opportunity to create and influence the Member Experience program
  • Professional development and training options available
  • Exposure to a variety of projects across the credit union
  • Supportive team culture focused on high achievement
  • Travel opportunities to all credit union regions as needed
  • Work in a dynamic and evolving environment
Full Job Description
Department: Member Experience

Reports To: Chief Experience Officer

Classification: Exempt

Essential Functions & Responsibilities:

25%

Serves as the functional leader of the Member Experience program. Designs, builds, and matures the program structure, operating routines, and organizational chart within the MX vertical required to execute the Member Experience Strategy. Chairs the MX Driver Steering Committee, maintains its charter and meeting cadence, and manages escalation pathways to the Executive Steering Committee. Ensures the program rigorously pursues and achieves objectives, goals, and scorecard metrics as outlined in the Strategic Business Plan, Member Experience Strategy, or as assigned.

20%

Owns the credit union's member listening and measurement architecture. Designs and operates voice of member programs, journey analytics, and MX scorecard metrics spanning the Member Acquisition, Increased Member Participation, and Member Retention pillars. Consistently leverages data and analytics to develop a strong understanding of member needs, behaviors, and friction points, and translates insight into prioritized action and strategic recommendations for executive leadership.

20%

Recruits, hires, trains, and coaches. Establishes and maintains objective accountability measurements and evaluates performance on all direct reports. Creates and maintains a coaching culture to consistently strive toward the highest level of achievement and performance for every employee.

20%

Leads cross-functional experience improvement across the member journey. Facilitates journey mapping, service design, and root cause analysis in partnership with branch, contact center, digital, lending, marketing, and support divisions. Maintains a prioritized experience roadmap and works with teams to align people, process, and technology to close experience gaps and deliver exceptional member experiences.

10%

Builds enterprise Member Experience capability and culture. Develops training, champion networks, closed-loop feedback routines, and communication cascades that embed member-centric decision making throughout the organization. Stays current on applicable regulations, credit union policies, operational controls, service, and security procedures to ensure compliance throughout assigned areas of the credit union.

5%

Proactively performs other duties as needed or assigned.

Knowledge and Skills:

Experience

Five years to eight years of similar or related experience, including experience leading customer or member experience, insights, or experience transformation programs and building teams or functions from the ground up.

Education

Equivalent to a college degree (BS or BA in a relevant field).

Interpersonal Skills

A significant level of trust and diplomacy is required, in addition to normal courtesy and tact. Work involves extensive personal contact with others and is usually of a personal or sensitive nature. Work may involve motivating, influencing or training others. Outside contacts become important and fostering sound relationships with other entities (companies and/or individuals) becomes necessary and often requires the ability to influence and/or sell ideas or services to others.

Other Skills

In depth knowledge of experience management disciplines is required, including voice of member and survey design, journey mapping and service design, experience measurement (such as NPS, CSAT, and effort metrics), closed-loop feedback, and program governance. Must have the ability to analyze quantitative and qualitative data and make recommendations based on findings, including member economics such as cost of acquisition and member lifetime value. Must possess a working knowledge of all laws and regulations applicable to credit unions and related businesses. Must have good communication, supervisory, and leadership skills, with a demonstrated ability to influence and align cross-functional teams without direct authority. Must possess excellent organizational and analytical skills; must be able to coordinate a variety of projects; must be self-directed. Must possess high level writing and communication skills including the ability to write effective reports, prepare effective presentations, and speak in public to a variety of constituencies. Professional experience management certification (such as CCXP) is a plus. Must be bondable. Proficient in Microsoft Office applications and be able to run spreadsheets, word processing, and publishing software as well as other general office equipment.

Physical Requirements

Some adjusting or moving objects up to 30 pounds in all directions. Must be able to remain in a stationary position, often standing or sitting for prolonged periods. Repeating motions that may include the wrists, hands and/or fingers while using computer. Communicating with others to exchange information. Perceiving the nature of sounds at normal speaking levels or without correction. Ability to receive detailed information through oral communication, and make fine discernments in sound. Close and continuous visual acuity to perform activities such as: preparing and analyzing data and figures, transcribing, viewing a computer terminal, and extensive reading.

Work Environment

This job is an exempt position that requires flexibility in scheduling tasks and projects. The employee must independently monitor hours and judge the time needed to be spent on applicable duties. Employee must be capable of adjusting to unpredictable schedules proactively. As a direct representative of the Credit Union, the employee must conduct and present themselves courteously and professionally. Exposed to potentially hazardous conditions, i.e., robbery. Travel to all credit union regions may be required.

Disclaimer:

Rogue Credit Union is a drug free workplace and requires a drug screening test within 48 hours of employment offer. Additionally, travel to all credit union regions may be required.

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