Lead the Growth Behind Our MissionNow we're looking for an ambitious, creative, and results-driven
Vice President of Marketing & Growth to lead our next chapter.
If you're energized by building brands, driving measurable growth, and creating marketing strategies that truly make a difference, we'd love to meet you!!
Why This Role MattersThis isn't a traditional marketing position.
You'll serve as the executive leader responsible for expanding AB Spectrum's impact by increasing community awareness, strengthening referral partnerships, growing client enrollment, and building a best-in-class marketing and communications strategy.
Every campaign you launch and every partnership you build helps more children and families access life-changing services.
What You'll DoLead Organizational Growth:- Develop and execute strategic marketing and growth initiatives.
- Drive census growth, referral growth, and brand awareness across multiple clinic locations.
- Forecast enrollment and support expansion into new markets.
- Establish KPIs and measure marketing performance through data and analytics.
Elevate the AB Spectrum Brand:- Champion and protect the AB Spectrum and ReggioABA™ brands.
- Oversee public relations, executive communications, and media outreach.
- Ensure consistent messaging across all digital and print platforms.
Drive Digital Marketing:- Lead SEO, website optimization, Google Ads, social media, email marketing, and lead generation strategies.
- Improve conversion rates from inquiry to enrollment.
- Evaluate emerging marketing technologies and automation tools.
Build Community Partnerships:- Strengthen relationships with physicians, schools, hospitals, universities, and community organizations.
- Develop referral growth strategies and community outreach initiatives.
- Coordinate grand openings, networking events, and community engagement opportunities.
Lead a High-Performing Team:You'll build and mentor a collaborative marketing department while managing:
- Marketing & Communications
- Social Media & Content
- Community Outreach
- Creative Partners
- Website & SEO Vendors
- Photographers & Videographers
What Success Looks LikeYour impact will be measured by meaningful business outcomes, including:
- Client Census Growth
- Referral Growth
- Assessment Volume
- Client Starts
- Marketing ROI
- Lead Generation
- Conversion Rates
- Brand Awareness
- Successful New Clinic Launches
- Community Engagement
What You BringRequired Qualifications- 7+ years of progressive marketing leadership experience
- Proven success leading multi-channel marketing campaigns
- Strong expertise in digital marketing, SEO, paid advertising, and lead generation
- Experience managing teams, agencies, and creative partners
- Excellent communication, project management, and organizational skills
- Data-driven mindset with experience using analytics to drive decision-making
- Experience in healthcare, behavioral health, or another multi-location service organization preferred
- Experience with physician outreach, referral development, and community partnerships preferred
- Passion for innovation, growth, and mission-driven work
Why You'll Love Working HereAt AB Spectrum, you'll find more than a career-you'll find a team committed to making a lasting impact.
We Offer- Competitive salary: $80,000-$90,000
- Hybrid work flexibility
- Comprehensive medical, dental, and vision benefits
- 401(k)
- Generous paid time off and paid holidays
- Professional development opportunities
- Collaborative executive leadership team
- The opportunity to build and lead a growing department
- The chance to help shape one of the fastest-growing autism service organizations in the region
If you're excited about building brands, creating meaningful connections, and driving measurable growth that changes lives, we'd love to hear from you.
