ReliaQuest

Technical Product Marketer

ReliaQuest • $95K — $115K *
Tampa, FL 33647In-Person
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in product marketing or related field
  • Proficient in GreyMatter or quick learner of similar tools
  • Strong ability to simplify complex technical concepts for diverse audiences
  • Demonstrated ownership and accountability in previous roles
  • Creative mindset for storytelling and asset creation
  • Excellent written and verbal communication skills
  • Strong organizational and planning capabilities
  • Familiarity with leveraging AI for content creation
  • Experience collaborating with senior executives and external stakeholders
  • Ability to thrive in fast-paced, high-pressure environments

Responsibilities

  • Craft core narratives and messaging for product segments
  • Produce various marketing assets like pitch decks and explainer videos
  • Develop and execute product launch strategies and pricing rollouts
  • Influence product roadmap and contribute to design updates
  • Create and deliver engaging webinars and democasts
  • Lead analyst relations and drive research mentions
  • Build and maintain a demo environment with updated use cases
  • Support sales teams during customer calls and presentations
  • Engage in competitive intelligence and win/loss analysis

Benefits

  • Flexible work environment
  • Opportunities for professional development
  • Access to cutting-edge tools and technologies
  • Collaborative team culture
  • Engagement in high-impact projects
Full Job Description
The everyday hustle:
  • Message Creation: Crafting the core narrative for your product grouping, segmentation-based messaging, use case positioning, and industry-specific differentiation
  • Asset Creation: Producing the pitch decks, solution decks, ROI calculators, architecture builders, use case explainer videos, and other materials that help prospects, customers, and the market understand and evaluate GreyMatter
  • Product Launches & Releases: Developing launch strategy and tiering, orchestrating cross-functional readiness, and owning pricing and packaging rollout
  • Product Input: Influencing the product roadmap, contributing to design and flow updates, and feeding market and customer intelligence into product planning conversations
  • Webinars & Democasts: Developing use case content and delivering recorded and live sessions
  • Analyst Relations: Leading briefings and inquiries, driving research mentions and influence, circulating reports internally, and supporting pipeline and active deals
  • Demo Environment: Building and maintaining a library of golden use cases, implementing new features and use cases based on product releases and field feedback, and ensuring demo readiness across the team
  • Deal Support: Joining customer and prospect calls to deliver product overviews, competitive displacement narratives, and product roadmap presentations
  • Event Support: Speaking at sessions, running demo booths, providing competitive intel, and engaging customers and prospects at field events and conferences
  • Competitive Intelligence: Conducting win/loss analysis, producing battle cards, tracking new vendors and features, and giving intel back into the business


Do you have what it takes?
  • Power user of GreyMatter, or ability to become one quickly
  • Ability to learn new market products and security concepts quickly and apply that knowledge independently
  • Ability to take complex technical concepts and communicate them clearly to any audience
  • High degree of ownership for what has been assigned to you
  • Creative approach to positioning, storytelling, and asset development
  • Strong written and verbal communication skills
  • Strong organization and planning skills
  • Understanding of how to leverage AI to create content where needed
  • Comfortable interviewing and collaborating with ReliaQuest executives, senior leaders, customers, and external stakeholders
  • Thrives in a fast-moving, high-pressure environment - comfortable managing tight deadlines, shifting priorities, and rapid pivots driven by market trends, product releases, or business needs; you adapt quickly without losing quality or momentum


What makes you uncommon?
  • Existing cross-functional relationships across sales, sales engineering, GreyMatter operations, and customer success that can be leveraged immediately

About ReliaQuest

ReliaQuest is a cybersecurity company that provides security solutions to businesses. The company's platform, GreyMatter, is a security operations platform that provides visibility, detection, and response capabilities. ReliaQuest's solutions are designed to help businesses improve their security posture and reduce the risk of cyber attacks. The company was founded in 2007 and is headquartered in Tampa, Florida.
Learn more about ReliaQuest
Size
1,000 employees
Industry
Founded
2007

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