Lowe’s

Sr Mgr-Corporate Communications - Community Impact

Lowe’s • $100K — $130K *
Mooresville, NC 28117In-Person
Business Services
8 - 10 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's degree in communications, Public Relations, Journalism, or related field or equivalent experience.
  • 8+ years of experience in corporate communications, public relations, or earned media, preferably in a Fortune 500 setting.
  • Proven track record in developing integrated communications strategies.
  • Experience in community impact, corporate citizenship, or sustainability initiatives.
  • Strong expertise in media relations with a record of securing significant coverage.
  • Exceptional strategic thinking and storytelling skills.
  • Ability to manage agency partners and cultivate high-performing talent.

Responsibilities

  • Develop and execute a comprehensive external communications strategy to enhance Lowe's reputation.
  • Lead media strategy focused on community impact initiatives and partnerships.
  • Create storytelling opportunities that leverage third-party credibility.
  • Drive cross-functional collaboration to reveal impactful communications.
  • Build partnerships with nonprofits and internal teams to align communications with business goals.
  • Develop communications plans, messaging, and materials for key initiatives.
  • Manage agency teams to deliver quality earned media.

Benefits

  • Collaborative corporate office environment with various amenities.
  • Opportunities for personal and professional growth.
  • Supportive culture that encourages employee inspiration.
Full Job Description
Your Impact
The Senior Manager, Corporate Communications, Community Impact will develop and oversee the execution of external communications strategy to earn quality, third-party credibility that shapes Lowe's reputation and perception. This includes driving earned media to highlight Lowe's impact across community investment, disaster response, sustainability, military support, volunteerism and strategic partnerships.

Reporting to the Senior Director of External Communications, this leader will manage one direct report, oversee agency partners and collaborate across the enterprise to identify, develop and elevate compelling stories that reinforce "There's No Place Like Lowe's" while advancing business and reputation objectives.

What You Will Do
  • Develop and execute comprehensive external communications strategy that elevates Lowe's reputation by showcasing the company's positive impact on communities nationwide.
  • Lead earned media strategy for Lowe's community impact, including grants, community projects, volunteer engagement, disaster response, sustainability initiatives, military support and strategic nonprofit partnerships.
  • Create proactive storytelling opportunities that strengthen brand perception through credible third-party credibility and quality earned media.
  • Drive cross-functional collaboration and proactive ideation to uncover high-impact communications opportunities from across the enterprise.
  • Build and maintain strong partnerships with national nonprofit organizations, internal business leaders and cross-functional stakeholders to ensure communications strategies support enterprise priorities and business goals.
  • Develop integrated communications plans, messaging, media materials and executive counsel for culturally relevant moments, key initiatives, partnerships and announcements.
  • Manage agency teams to deliver results through creative, quality earned media that reinforces consistent narrative of how Lowe's helps.
  • Lead communications planning and activation for disaster response efforts, ensuring timely, coordinated storytelling that reflects Lowe's commitment to supporting communities when they need it most.
  • Identify emerging trends, cultural moments and real-time opportunities that advance Lowe's reputation and position the company as a trusted corporate leader.
  • Monitor external landscape, anticipate and mitigate reputational risk by advising on community impact and sustainability initiatives.
  • Define success metrics and leverage insights to demonstrate the impact of communications on reputation, trust, stakeholder perception and business objectives.
  • Manage, coach and develop one communications team member while fostering a collaborative, high-performing culture.


Required Qualifications
  • Bachelor's degree in communications, Public Relations, Journalism, or related field or equivalent years of experience in lieu of education requirement, if applicable
  • 8+ years of experience in corporate communications, public relations or earned media, preferably within a Fortune 500 company or agency environment.
  • Proven experience developing integrated communications strategies that strengthen corporate reputation and drive earned media results.
  • Experience leading communications for community impact, corporate citizenship, nonprofit partnerships, sustainability, philanthropy or related initiatives.
  • Strong media relations expertise with a track record of securing impactful national, regional and local coverage.
  • Exceptional strategic thinking, storytelling and project management skills.
  • Proven ability to influence across functions and build trusted relationships with senior leaders, external partners and agencies.
  • Experience managing agency partners and developing high-performing talent.
  • Ability to thrive in a fast-paced environment while balancing multiple priorities and responding effectively during high-profile or time-sensitive events, including disaster response.


This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up - we invest in you so you can find your inspiration.

About Lowe’s

Lowe's Careers

Joining Lowe's means becoming part of a team that is committed to fostering an environment of growth, innovation, and leadership. As one of the leading home improvement companies, Lowe's offers unparalleled job opportunities and a culture that values diversity and professional development. Work You'll Do At Lowe's, your work will directly impact our mission to help people love where they live. Whether you're involved in the direct sales process, product development, or customer service, your role will contribute to our industry-leading standards. Transform Your Career Leverage your skills and drive in a position that empowers you to lead projects and initiatives that redefine the retail experience. Lowe's is at the forefront of the industry, combining retail, technology, and customer service to create unique experiences for consumers. Join a team of dedicated professionals who are there to support your career aspirations and help you grow both personally and professionally. With over 300,000 team members, Lowe's is a place where you can cultivate a career filled with innovation and opportunities. Lowe's Professional Growth and Opportunities We are committed to the professional growth of every team member. Lowe's offers a variety of career paths and opportunities for advancement, including leadership roles in numerous departments. Whether you're seeking a part-time position or a full-time career, Lowe's provides the training and resources needed to advance and excel. Internship Programs Start your career with Lowe's through our dynamic internship programs. These opportunities provide hands-on experience and a chance to engage in meaningful work that impacts our business. Interns at Lowe's gain invaluable skills, work alongside experienced professionals, and are considered for full-time positions upon successful completion of the program. Benefits and Culture Lowe's is dedicated to maintaining a culture that promotes diversity and inclusion. We offer a comprehensive benefits package that supports the health, well-being, and financial security of our employees and their families. Benefits include health insurance, retirement plans, and employee discounts, among others. Networking and Innovation Stay connected and ahead in your career through Lowe's commitment to innovation and networking. Our team members have access to cutting-edge technology and are encouraged to think outside the box to solve challenges. Networking within the company is supported through various groups and initiatives, fostering connections that can lead to career advancement. Join Our Team Explore the job opportunities at Lowe's that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Start your journey with Lowe's today and be part of a company that values hard work and dedication. Stay Up to Date Keep informed with the latest in career tips, company news, and industry insights—all from the people who work at Lowe's. Our careers blog provides valuable content that can help you navigate your professional journey. Job Alert Emails Customize your subscription to receive job alerts and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Lowe's. SEARCH LOWE'S JOBS At Lowe's, your career is in your hands. Build it with us and be part of a team that is changing the future of retail.
Learn more about Lowe’s
Size
200,000 employees
Market Cap
$120.3 billion
Industry
Real Estate & Construction
Net Income
$5.8 billion
Founded
1946
5 Year Trend
+8.2%
Revenue
$89.5 billion
NASDAQ
LOW
* Ladders Estimates

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