About the Role
As the Sr. Manager, Sponsorships, you will work within the Amazon Music Revenue team to create and manage elements of the revenue and sales opportunities. You will be the point of contact with our internal Content & Revenue team while participating in the review process of new content opportunities and expansion for sales efforts. In this role, you will own C-suite client and agency relationships, build accounts by establishing trust, and ensure the delivery of high-quality work that drives measurable results for our brand partners.
Key job responsibilities
• Drive revenue strategy and sponsorship packaging for recurring U.S. programming in partnership with Amazon Advertising, aligning content investment with advertiser demand and P&L targets
• Grow revenue through strategic account expansion and new business acquisition; develop and deliver compelling sponsorship pitches grounded in audience data, content IP, and advertiser objectives
• Orchestrate cross-functional workstreams across Sales, Finance, Legal, Operations, Artist Partnerships, and Marketing to bring sponsorship programs from concept to execution
• Own cost analysis and financial modeling for sponsorship programs, including experiential activations and social amplification campaigns, ensuring each program meets margin thresholds and profitability benchmarks
• Maintain a healthy sales pipeline by achieving monthly KPIs across customer presentations, proposal delivery, close rates, and funnel reporting cadences
• Serve as the senior relationship owner for C-suite client and agency stakeholders, building long-term partnerships through consistent delivery and strategic counsel
• Lead client engagements end-to-end - from needs discovery and contract negotiation to campaign updates and post-project feedback loops
• Champion quarterly strategic initiatives that advance team capabilities, operational excellence, or new revenue streams beyond day-to-day account management
• Own the full lifecycle of client sponsorship programs, coordinating internal teams on timelines, creative deliverables, and stakeholder communications to ensure flawless execution
• Manage project-level P&L accountability and uphold quality standards across all sponsorship deliverables and campaign outputs
A day in the life
As a senior member of the team, you will have an impact on how we organize and bring premium content, experiential activations, and social-first sponsorship opportunities to market. You have significant expertise in social media distribution, experiential marketing, and sponsorship economics, and use high judgment to effectively work with internal and external stakeholders across all Amazon business units. This important Sales role will oversee and manage all aspects of planning, costing, and building new opportunities for the sales teams - with a particular emphasis on social channel monetization strategy and experiential program development. You will be responsible for ensuring that the resources, cost models, and strategic frameworks are in place to meet the needs of internal and external partners. We will highly value your knowledge and respect for the music community, your fluency in social platform ecosystems, your resourcefulness, your self-starter style and independent attitude, just as much as your ability to work effectively in a high intensity and rapidly evolving environment. Travel is required.
About the team
The Amazon Music Sponsorships team was launched to expand our livestreaming content and build out a new business line for Amazon Music in 2021. We have executed 200+ events with Top 20 Artists and top-tier festival partners in the past 5 years, and are now scaling our selection and expanding our monetization strategy. The Sr Manager, Sponsorships drives high velocity sales opportunities for our expanding live music entertainment business.
BASIC QUALIFICATIONS
- 6+ years of developing, negotiating and executing business agreements experience
- Track record of independently closing six- to seven-figure integrated sponsorship or media deals
- Experience managing full-cycle sales processes - prospecting, pitching, negotiation, execution, and post-campaign reporting
- Ability to build trusted relationships with VP and SVP-level clients at brands and agencies
- Financial literacy with experience contributing to project P&Ls and revenue forecasts
- Strong understanding of digital advertising, including CPM-based pricing, programmatic media buying, and campaign performance metrics
- Own cost analysis and financial modeling for sponsorship programs, including experiential activations and social amplification campaigns, ensuring each program meets margin thresholds and profitability benchmarks
PREFERRED QUALIFICATIONS
- Experience using analytical tools for workforce metrics and reporting
- Experience in music, entertainment, or live events sponsorship sales
- Passion for music, live experiences, and the intersection of culture and commerce
- Demonstrated expertise in social media platform monetization, paid social strategy, and content distribution across channels such as TikTok, YouTube, and Instagram
- Experience building cost models and conducting ROI analysis for experiential and social-first sponsorship programs
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Culver City - 147,900.00 - 200,100.00 USD annually
USA, NY, New York - 162,700.00 - 220,200.00 USD annually
