The Home Depot

Sr Manager, Creative - Orange Apron Media

The Home Depot • $110K — $130K *
New Smyrna Beach, FL 32168In-Person
Media
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 8-10+ years in creative leadership roles managing other creative leaders
  • Proven track record of multichannel campaigns from strategy through execution
  • Strong background in art direction and performance-driven creative
  • Experience managing budgets and resource allocation in complex organizations
  • Exceptional communication and stakeholder management skills

Responsibilities

  • Serve as the senior creative point of contact for translating business objectives into actionable frameworks
  • Approve and guide creative briefs, leveraging performance learnings and audience insights
  • Oversee budgeting, scheduling, and resource allocation for creative execution
  • Ensure creative vision and execution is cohesive across traditional and digital platforms
  • Lead process optimization initiatives for improved creative quality and speed-to-market

Benefits

  • Collaborative and engaging team culture
  • Opportunities for professional development and growth
  • Access to cross-functional partnerships
  • Exposure to innovative creative methods and platforms
  • Flexible work environment with some remote work options
Full Job Description
Position Purpose:

The Senior Manager, Creative is a visionary and results-driven leader responsible for overseeing a team of Managers, Creative to deliver innovative, insight-led work that drives measurable business impact. This role ensures The Home Depot's creative outputs are elevated, cohesive, and performance-driven across every channel and customer touchpoint-shaping campaign strategies, guiding work from concept through production, and ensuring alignment to brand standards and business objectives.

In addition to setting the creative vision, this leader partners closely with senior stakeholders to integrate data, insights, and test-and-learn approaches into the creative process. They manage budgets, schedules, and resources to deliver campaigns on time and on budget, foster a collaborative and engaging team culture, and develop the next generation of creative leaders while continuously improving processes as the team scales.

Key Responsibilities:
  • 25% - Campaign Strategy & Stakeholder Collaboration - Serve as the senior creative point of contact for senior stakeholders, translating business objectives into actionable creative frameworks. Collaborate across marketing, merchandising, UX, media, and operations to ensure cohesive, cross-channel execution.
  • 25% - Creative Brief & Content Matrix Development - Approve and guide creative briefs and content matrices, ensuring they integrate prior performance learnings, media strategy, audience insights, and test variables. Partner with measurement and analytics teams to ensure creative is optimized for performance and can be iterated based on results. Leverage relationships with external creative partners and platform experts to infuse briefs with new opportunities and best practices.
  • 10% - Creative Budget Stewardship - Oversee resource allocation, budgeting, and scheduling for all creative execution. Approve creative asset plans and adjust as needed to meet shifting priorities while maintaining budget discipline. Manage external agency and vendor budgets to ensure cost efficiency without sacrificing quality.
  • 30% - Creative Excellence & Art Direction - Oversee creative vision and execution across multiple portfolios, ensuring work is strategically grounded, visually elevated, and customer-centered. Guide concept development, visual storytelling, and campaign execution across traditional, digital, and emerging platforms. Provide oversight during all production phases, including pre-production deliverables, on-set direction, and post-production review. Champion innovative formats, DCO applications, and performance-informed creative approaches. Partner with internal creative teams, external agencies, vendors, and platform partners to ensure creative solutions are scalable, innovative, and on-brand.
  • 10% - Creative Process & Continuous Improvement - Lead process optimization initiatives to reduce friction, improve speed-to-market, and enhance creative quality. Establish and evolve creative development standards, ensuring documentation and adoption across teams and external partners.

Direct Manager/Direct Reports:
  • This Position typically reports to the Director, Creative
  • This Position may have 3+ direct reports

Travel Requirements:
  • Typically requires overnight travel 5% to 20% of the time.

Physical Requirements:
  • Most of the time is spent sitting or standing in the same location or there may be a need to stoop regularly or move/lift light material or equipment (typically less than 8 pounds).

Working Conditions:
  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

Minimum Qualifications:
  • Must be 18 years of age or older
  • Must be legally permitted to work in the United States

Preferred Qualifications:
  • Working knowledge of Microsoft Office Suite
  • Demonstrated ability to collaborate and work effectively with cross-functional teams
  • Demonstrated project management skills
  • Ability to convey complex or technical ideas and processes in easy-to-understand terms to diverse audiences
  • Excellent written and verbal communication skills
  • 8-10+ years in creative leadership roles, including managing other creative leaders.
  • Proven track record of delivering high-impact, multichannel campaigns from strategy through execution.
  • Strong background in art direction, content strategy, and performance-driven creative.
  • Experience managing budgets, schedules, and resource allocation in a complex organization.
  • Familiarity with campaign activation, measurement, reporting, and DCO strategies/platforms.
  • Exceptional communication and stakeholder management skills, including agency and vendor relationship management.


Minimum Education:
  • Minimal or no educational requirement for this job.

Preferred Education:
  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job

Minimum Years of Work Experience:
  • 5

Preferred Years of Work Experience:
  • 8

Minimum Leadership Experience:
  • No previous leadership experience

Preferred Leadership Experience:
  • 2

Certifications:
  • None

Competencies:
  • Decision Quality
  • Directs Work
  • Manages Ambiguity
  • Collaborates
  • Drives Engagement
  • Instills Trust
  • Manages Complexity
  • Optimizes Work Processes
  • Plans and Aligns
  • Communicates Effectively
  • Customer Focus
  • Drives Results
  • Manages Conflict
  • Resourcefulness

About The Home Depot

The Home Depot is a home improvement retailing company that combines its physical stores with an online presence to provide customers with innovative products at great value. The company specializes in the fields of retail, home improvement, and customer service. The Home Depot was founded in 1978 and is headquartered in Atlanta, Georgia.

The Home Depot Careers

Join the vibrant team at The Home Depot, the largest home improvement retailer in the U.S., where your career can flourish in an environment ripe with opportunities for growth and innovation. As a market leader, The Home Depot offers a variety of job opportunities that allow professionals to thrive in a culture that values leadership, diversity, and professional development. Work You’ll Do At The Home Depot, you’ll be part of a team that’s committed to helping homeowners, builders, and do-it-yourselfers bring their visions to life. Our extensive range of job opportunities spans from store operations to supply chain management, from IT to marketing. No matter where you start, you’ll be doing work that matters, impacting our customers' lives and experiences. Transform Your Career Step into a role within The Home Depot and join a network of over 400,000 associates who are as passionate about building their careers as they are about helping our customers. Leadership at The Home Depot means continuous improvement, embracing diversity, and fostering a culture of inclusion and respect that makes us stronger. Innovate with Us Innovation isn’t just a buzzword at The Home Depot; it’s the backbone of how we do business. We are constantly seeking out new technologies and tools to improve every aspect of our operations, from logistics to customer service. Join us, and bring your unique perspective and skills to a team that’s setting the standard for excellence in the retail industry. Grow and Develop The Home Depot is committed to the growth and development of its associates through robust training programs, leadership workshops, and opportunities for advancement. Whether you’re looking for a part-time position or a full-time career, The Home Depot nurtures your professional growth every step of the way. Internship Programs Dive into the professional world through The Home Depot’s internship programs, which offer a dynamic environment to gain hands-on experience and develop critical skills in various business areas. Our internships provide a platform to connect with leaders and peers, enhancing your resume and preparing you for future employment. Benefits and Culture Choosing to start your career at The Home Depot means more than just securing a job. It means you gain access to unparalleled benefits that support your life and well-being, from health insurance to educational assistance. Our commitment to employees is reflected in our open, supportive culture where everyone’s voice is heard, and every team member’s contribution is valued. Join Our Team Ready to take the next step in your career? Explore the wide range of positions available at The Home Depot, where we’re hiring passionate, curious, and innovative team players. Search open positions that match your skills and interests on our Jobs page. Stay Connected Keep up to date with the latest career tips, company news, and industry insights—all from the people who work here. Subscribe to our Careers Blog and personalize your subscription to receive updates that align with your career interests and goals. At The Home Depot, we don’t just offer jobs—we offer careers that make a difference. Join us, and be a part of something bigger as we continue to invest in your future and our shared success.
Learn more about The Home Depot
Size
490,600 employees
Market Cap
$323 billion
Industry
Retail & Consumer Goods
Net Income
$12.8 billion
Founded
1978
5 Year Trend
+9.8%
Revenue
$132.1 billion
NASDAQ
HD
* Ladders Estimates
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