Your RoleAs Creative Strategist, you own the ideas that sell Sans. You'll sit at the intersection of brand, growth, and production - translating customer insight and performance data into ad concepts, briefing them out to a team of internal creatives and external partners, and making sure every paid channel has a steady supply of work that performs. This role reports directly into our Director of Growth and is a hands-on ownership role: you'll set the creative strategy across our entire paid portfolio, and you'll be accountable for driving creative performance.
RequirementsResponsibilities and Duties- Creative Strategy & Concepting
- Own creative strategy end to end across our paid channels - including but not limited to Meta, Pinterest, AppLovin, TikTok, YouTube, Google Display, and CTV
- Develop original ad concepts rooted in customer insight, competitive research, and performance learnings
- Write creative briefs and direction that give internal teams and agency partners everything they need to execute without a dozen follow-up questions
- Roadmapping & Production
- Build and maintain weekly and monthly creative flighting roadmaps that keep every channel stocked with fresh, on-strategy assets
- Manage the concept-to-launch pipeline: timelines, asset volume, revisions, and delivery, so nothing stalls between idea and live ad
- Partner & Team Management
- Serve as the day-to-day owner of our creative agency partnerships - translating creative needs, giving feedback, and holding partners to a high standard of quality and turnaround
- Lead a growing team including in-house junior creative strategists and a network of creatives including video editors, designers, etc.
- Performance & Cross-Functional Partnership
- Work hand in hand with our Head of Growth and paid media team to understand account needs and translate them into the right creative at the right volume
- Analyze creative performance - hook rates, hold rates, CTR, CPA, ROAS, and concept-level trends. Be able to turn what you find into a testing roadmap and clear point of view on what to make next
Qualifications and Skills- Experience:
- Bachelor's Degree and equivalent work experience in a highly analytical role
- 6 - 9 years of experience as a Creative Strategist for DTC brands
- Interpersonal:
- Strong leadership & communication skills: listen, reflect, proactively learn, and thoughtfully mentor
- Ability to work effectively with different groups of individuals
- Ability to manage multiple moving pieces - hard working, organized, and results oriented individual
- Strong time management and prioritization skills
Applicants must be currently authorized to work in the United States on a full-time basis.
BenefitsHours and CompensationThe anticipated base compensation range for this role will be $125,000 - $142,000 annually, plus discretionary bonus and equity. Compensation will be commensurate with the candidate's experience and local market rates.
- Job Type: Full-time
- Position will be based out of Culver City, Los Angeles (Tu. - Th. in office/Mo. & Fr. remote)
Benefits & Perks- Option for fully paid medical, dental, and vision coverage
- Opportunity to contribute to 401k
- Unlimited PTO plus 11+ paid holidays
- Monthly wellness stipend
- Free Sans product!
