Waters Corporation

Sr Content Strategist

Waters Corporation$90K — $120K *
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in content strategy or copywriting, preferably in biotech or life sciences.
  • Exceptional writing and editing skills with audience-tailored adaptability.
  • Strong grasp of biotechnology, including research workflows and biologics.
  • Experience with B2B content and multi-channel campaigns.
  • Proficient in maintaining a consistent brand voice and style guide.
  • Able to juggle multiple projects in a dynamic, fast-paced setting.
  • Knowledge of SEO best practices and marketing automation technologies.
  • Bachelor's degree in English or Life Sciences; advanced degree preferred.

Responsibilities

  • Develop and manage the content strategy across multiple digital channels.
  • Create integrated storytelling campaigns for websites, blogs, and social media.
  • Build messaging frameworks that resonate with diverse audiences.
  • Collaborate with various teams to produce aligned and effective content.
  • Ensure scientific accuracy and relevance of all content with Product teams.
  • Transform complex information into user-friendly and engaging narratives.
  • Identify content gaps using market trends and customer insights to drive strategy.
  • Support lead generation through optimized web copy and gated content.

Benefits

  • Opportunity to work in a dynamic and innovative environment.
  • Collaborative culture that emphasizes creativity and teamwork.
  • Engagement with advanced biotechnology and life sciences.
  • Professional growth prospects with exposure to diverse audiences.
  • Support for continuous learning and development initiatives.
Full Job Description
Overview

Waters Corporation is seeking a creative and detail-oriented Sr Content Strategist with copywriting skills to join our team. This role is responsible for crafting high-quality, engaging content that enhances Waters storytelling and digital presence. Working closely with Campaign Marketing and reporting to the Creative Services Leader, the Sr Content Strategist will translate complex scientific information into clear, compelling, digital-friendly, and user-centric content that effectively communicates the value of Waters products and applications.

Responsibilities

Key Responsibilities:
  • Develop and own content strategy and messaging across the organization, creating integrated storytelling campaigns that span all digital channels - including Waters.com, blogs, email, social media, and collateral materials
  • Lead in building messaging frameworks and narrative structures that align across channels and audiences
  • Partner with Creative to ensure content and design work in concert from brief through execution
  • Partner with Campaign Marketing and Corporate Communications to ideate and produce content aligned with corporate messaging and strategic initiatives
  • Partner with Product teams to ensure accuracy, compliance, and relevance of all content
  • Transform technical and scientific content into accessible, customer-focused copy optimized for engagement (click-through rate, time on page, and reduced bounce rate)
  • Write, edit, and proof a wide range of content including whitepapers, application notes, product copy, campaign messaging, blog posts, case studies, and executive communications
  • Translate complex scientific and technical information into clear, compelling narratives for diverse audiences including researchers, lab managers, procurement teams, and C-suite stakeholders.
  • Identify content gaps and opportunities based on market trends, competitive landscape, and customer insights
  • Support lead generation efforts through gated content, nurture sequences, and SEO-optimized web copy
  • Support agency and freelance partners with clear briefs, feedback, and brand direction


Qualifications

Qualifications:
    • 7+ years of experience in content strategy, copywriting, or a related role - biotechnology, life sciences, or a related scientific field strongly preferred.
    • Exceptional writing and editing skills with the ability to adapt tone and complexity for different audiences and formats.
    • Strong understanding of the biotechnology landscape, including familiarity with research workflows, instrumentation, or biologics development.
    • Experience developing content for B2B audiences and multi-channel marketing campaigns.
    • Experience working with and maintaining a consistent brand voice and style guide
    • Ability to manage multiple projects simultaneously in a fast-paced environment with shifting priorities.
    • Familiarity with SEO best practices, content management systems, and marketing automation platforms.
    • Bachelor's degree in English with a focus in Life Sciences, Biology, Biochemistry, Communications, or a related field; advanced degree a plus.


Key Words

content strategy, content writing, life sciences content

About Waters Corporation

Waters Corporation is a publicly traded Analytical Laboratory instrument and software company headquartered in Milford, Massachusetts. The company designs, manufactures, sells and services high performance liquid chromatography, ultra performance liquid chromatography, and mass spectrometry technology systems and support products primarily in the United States, Europe, Japan, and Asia. The company's products are used by pharmaceutical, life science, biochemical, industrial, academic and government organizations working in research and development, quality assurance and other laboratory applications. Waters Corporation's products are sold worldwide through a direct sales force and independent distributors.
Learn more about Waters Corporation
Size
7,800 employees
Market Cap
$20.4 billion
Industry
Net Income
$521.5 million
Founded
1905
5 Year Trend
+5.1%
Revenue
$2.3 billion
NASDAQ

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