Mars Inc

Sr. Category Manager, Amazon & Chewy

Mars Inc • $110K — $130K *
Franklin, TN 37064In-Person
Retail & Consumer Goods
Less than 5 years of experience
Today
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's Degree required
  • 4+ years in category management or retail analytics, preferably in CPG
  • Experience with NielsenIQ, Stackline, or similar market-data tools
  • Strong communication, presentation, and negotiation skills
  • Ability to make strategic recommendations using imperfect data

Responsibilities

  • Synthesize data into concise selling stories to enhance category growth
  • Monitor key performance metrics and recommend actions for improvement
  • Build and manage retailer-specific 3-year category forecasts
  • Develop scorecards and predictive models for performance measurement
  • Ensure product availability and competitiveness in the Pureplay market
  • Provide category insights for customer meetings and growth plans
  • Anticipate shopper behavior and competitive activity for future planning

Benefits

  • Work with a diverse team of over 150,000 associates
  • Join a purpose-driven company focused on building a better future
  • Access to best-in-class learning and development from day one
  • Industry competitive salary and benefits package, including company bonus
Full Job Description
Job Description:

Sr. Category Manager, Amazon & Chewy

Franklin, TN

This role is based in Franklin, TN with regular in-office collaboration expected. Flexibility is a key enabler, empowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.

The Pureplay Category Manager plays the critical role of helping to advise Mars on opportunities to gain share in Pureplay eCommerce and by shaping retailer-ready recommendations supporting strategic initiatives across shopper insights, assortment coverage and development, and subscription best practices. This role will be responsible for leading data-driven strategies that drive Mars Petcare growth across Amazon and Chewy and expanding traditional category management beyond assortment, pricing, and promotions to develop actionable insights for the Pureplay sales team to execute in effort to gain share.

What are we looking for?

Minimum Qualifications:
  • Bachelor's Degree
  • 4+ years category management or retail analytics experience (ecom analytics a plus), preferably in CPG
  • Experience with NielsenIQ, Stackline, or market-data equivalent, and familiarity with digital shelf analytics platforms
  • Strong communication, presentation, and negotiation skills
  • Comfort using imperfect data to make strategic recommendations


Preferred Qualifications:
  • Have strong functional/technical understanding of eCommerce fundamentals
  • Prior and demonstrable experience building and executing omnichannel joint business plans
  • Pet Category Experience
  • Strong bias for action and ability to thrive in ambiguity
  • Adept at developing customer relationships (internal and external) and influencing action


What would be your key responsibilities?

Insights and Data Analytics
  • Business Reviews: Synthesize disparate data streams across traditional, syndicated sources and digital shelf analytics into concise selling stories that improve discovery, conversion, basket size, trips, and category growth
  • Pureplay Score-carding: Monitor dollar share, search and traffic share, new item performance, and promotional presence to surface shifts and recommend action to improve PDP conversion drivers, such as pricing, relevant pack sizes, and compelling claims
  • Category Forecasting: Leverage multiple data sources, retailer filing reports, and industry trend articles to build and manage retailer-specific 3-year category forecasts and execute monthly reporting reviews to inform sales and share forecasts across brand technologies
  • Pureplay Measurement Capability: Co-develop scorecards and predictive models integrating traditional and digital shelf measures, search velocity, and subscription variables into repeatable reporting that measures performance, digital shelf impact, and retailer opportunity


Customer and Channel Strategy Development
  • Pureplay Execution: Ensure products are available, competitive, as measured by price/pack architecture and promotion, discoverable, accurately represented, and optimized for conversion
  • Customer Collaboration: Provide category input for customer meetings, joint business planning, category reviews, and retailer-specific growth plans
  • Category Visioning: Provide future-looking category thought leadership by anticipating shopper behavior, retailer and/or macro capabilities (e.g., fulfillment or agentic), and competitive activity to influence outer year growth plans


Cross-Functional Collaboration and Communication
  • Cross-Functional Digital Capability: Be an eCom Subject Matter Expert (SME) to cross-functional Product Growth Teams (PGT) to help build organizational digital category management best practices
  • Research and Insight Solutions: Partner with Insights team on retailer-specific research objectives and develop impactful category growth solutions supporting Mars and/or retailer strategic initiatives


What can you expect from Mars?
  • Work with over 150,000 diverse and talented Associates, all guided by The Five Principles.
  • Join a purpose driven company, where we are striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.

About Mars Inc

Mars, Incorporated is an American multinational manufacturer of confectionery, pet food, and other food products. It was founded in 1911 and is headquartered in McLean, Virginia. Mars operates in six business segments: Petcare, Chocolate, Wrigley, Food, Drinks, and Symbioscience. Some of its most popular brands include M&M's, Snickers, Twix, Milky Way, Skittles, and Pedigree. The company is known for its commitment to sustainability and has set a goal to reduce its greenhouse gas emissions by 67% by 2050.
Learn more about Mars Inc
Size
125,000 employees
Industry
Food & Beverages
Founded
1911
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at Mars Inc

More Retail & Consumer Goods Jobs

Find similar Sr. Category Manager, Amazon & Chewy jobs:

NationwideFranklin, TN