The Walt Disney Company

Sr Analyst, Data Governance

The Walt Disney Company$108K — $140K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in data governance, audience data, or CRM in a complex enterprise.
  • Hands-on experience with data catalogs and metadata management tools (Alation or similar).
  • Knowledge of audience creation and compliance regulations like consent gating and COPPA.
  • Familiarity with customer segmentation strategies including lifecycle and engagement metrics.
  • Experience working with technical and legal stakeholders in a collaborative environment.
  • Strong documentation and effective communication abilities.
  • Bachelor's degree or equivalent experience.

Responsibilities

  • Develop and optimize the audience taxonomy and data catalog for effective enterprise activation.
  • Promote standardized KPIs across business unit initiatives.
  • Implement processes for creating new audience attributes while ensuring regulatory compliance.
  • Ensure metadata accuracy and consistency in collaboration with various teams.
  • Monitor consumer data usage and lead initiatives for data quality improvement.
  • Train stakeholders on best practices in data stewardship and metadata management.
  • Support data quality initiatives and compliance with access reviews and retention rules.

Benefits

  • Comprehensive medical benefits and financial plans offered.
  • Opportunities for professional development and training.
  • Supportive work environment focusing on diversity and inclusion.
  • Potential for bonuses or long-term incentive units based on performance.
Full Job Description
Job Posting Title:
Sr Analyst, Data Governance

Req ID:


Job Description:

The Disney Corporate Brand team is seeking a Sr. Analyst, Data Governance to support our Customer Data Governance program. In this role, you will be responsible for maintaining and evolving our enterprise consumer data taxonomy and catalog, ensuring data is accurate, high quality, and compliant with all applicable policies and regulations. You'll work closely with cross-functional teams to ensure that our enterprise consumer data is used effectively and responsibly, delivering powerful business outcomes while honoring guest privacy and trust.

Job Summary:

As a key member of the Data Governance team, you will play a central role in shaping how we manage and leverage our enterprise consumer data to better understand, engage, and grow our audiences across Disney while maintaining responsible and respectful data practices.

This role will be responsible for:
  • Developing, managing, and optimizing our audience taxonomy and data catalog to support enterprise activation and measurement.
  • Promote standardization of KPIs (Key Performance Indicators) across enterprise and business unit partner initiatives.
  • Implementing and refining processes for creating and approving new attributes and audience segments while ensuring alignment with privacy, consent, and regulatory requirements.
  • Stewarding metadata accuracy, consistency, and compliance in collaboration with Data Governance, Marketing, Analytics, and Privacy partners.
  • Monitoring usage of consumer data and driving continuous improvement and adoption of trusted, data quality certified audience segments.
  • Promoting best practices in metadata management and data stewardship through training, documentation, and user enablement.
  • Supporting data quality initiatives, quarterly access reviews, and compliance with data retention and suppression rules.


Basic Qualifications:
  • 3+ years in data governance, taxonomy/metadata management, audience data, or CRM/activation in a complex enterprise.
  • Hands-on experience curating data catalogs and business glossaries (Alation or similar); strong metadata writing and organization skills.
  • Working knowledge of audience creation, custom audiences/lookalikes, and platform policies; comfort with concepts like consent gating, DNSMI, VPPA, and COPPA compliance.
  • Familiarity with customer data segmentation strategies (e.g., lifecycle, geo, engagement, affinity).
  • Experience collaborating with technical, legal and business stakeholders.
  • Excellent documentation and communication skills.
  • Bachelor's degree or equivalent experience.


Preferred Qualifications:
  • Experience in media, entertainment, or a related industry.
  • Practical understanding of US privacy landscape (e.g., CCPA/CPRA) and records/information management principles.
  • Exposure to Snowflake, Hightouch (or similar audience activation tools), and Tableau; ability to read basic SQL is a plus.
  • Experience partnering with Legal/Privacy, Data Quality, and activation teams on cross functional launches.


The hiring range for this position in Burbank, CA is $108,900.00 to $140,900.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:
Corporate Brand Management

Job Posting Primary Business:
Brand Development

Primary Job Posting Category:
Program & Compliance Management

Employment Type:
Full time

Primary City, State, Region, Postal Code:
Burbank, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:
2026-05-12

About The Walt Disney Company

The Walt Disney Company started as a cartoon studio and evolves into sports coverage and television shows. Using the company's portfolio of brands to differentiate our content, services, and consumer products, Walt Disney seeks to develop creative, innovative, and profitable entertainment experiences and related products.

The Walt Disney Company Careers

Join the magical world of The Walt Disney Company, a place where dreams come true and imagination meets innovation. As a global leader in entertainment and media, we offer unparalleled job opportunities that invite you to be part of a beloved brand known for its influential culture, diversity, and dynamic growth. Work You’ll Do Embark on a career journey with The Walt Disney Company and play a pivotal role in shaping the future of media and entertainment. Engage in work that matters, contributes to storytelling excellence, and brings joy to millions around the globe. Transform your professional life by joining a team that values creativity, leadership, and visionary thinking. The Walt Disney Company stands at the forefront of industry innovation, constantly pushing the boundaries of what’s possible in entertainment and beyond. Lead with us from a unique position in the marketplace, where your skills in technology, creativity, and management converge to create extraordinary experiences. Collaborate with a diverse group of talented professionals, united in their passion for delivering magical experiences. Our team at The Walt Disney Company is composed of over 200,000 dedicated individuals who thrive in an environment that fosters growth, mentorship, and innovation. Introducing The Walt Disney Company Leadership and Professional Growth Programs We are committed to developing leaders who can navigate the challenges of the digital era and drive success across our various business segments. Our leadership programs are designed to hone your skills and prepare you for executive roles within the company. Do Innovative Work Join our team and contribute to projects that redefine the entertainment landscape. From groundbreaking films and television series to pioneering technological advancements, your work at The Walt Disney Company will set new standards in the creative and business worlds. Be Part of a Great Team Experience a culture that is inclusive, collaborative, and forward-thinking. Work alongside the best in the business and see how diversity and inclusion fuel our creativity and success. The Walt Disney Company’s commitment to a diverse workforce is evident in our hiring practices, training programs, and our everyday operations. Future-Proof Your Career With a wide array of benefits, continuous learning opportunities, and a network of supportive colleagues, your career at The Walt Disney Company is equipped for longevity and success. Our benefits package includes comprehensive health care, employee discounts, and access to exclusive company events and previews. Explore Job Opportunities and Internships Whether you’re a seasoned professional looking for your next challenge or a student seeking a transformative internship, The Walt Disney Company offers positions across a spectrum of fields and disciplines. Explore our career portal to find job opportunities that match your skills and passions. Stay Connected Join Our Team Search open positions, apply through our streamlined application process, and take the first step towards a magical career. We look for individuals who are passionate, curious, and eager to contribute to our legacy of storytelling and innovation. Keep Up to Date Stay informed with the latest company news, career tips, and insider perspectives—all from the people who make The Walt Disney Company a place of inspiration and excitement. Job Alert Emails Customize your subscription to receive job alerts and updates that align with your career interests. Discover the exciting and rewarding opportunities that await at The Walt Disney Company. Join us, and be part of the magic that only happens here at The Walt Disney Company!
Learn more about The Walt Disney Company
Size
190,000 employees
Market Cap
$155.1 billion
Industry
Net Income
-$4.9 billion
Founded
1923
5 Year Trend
+3.9%
Revenue
$60.7 billion
NASDAQ

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