Social Media Manager

1Kosmos$70K — $95K *
US-AnywhereRemote in United States
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6+ years in B2B social media, content, or brand, especially in enterprise SaaS or cybersecurity
  • Proven portfolio showcasing measurable engagement or brand awareness improvements
  • Exceptional writing skills adaptable to various voices and tones
  • Strong aesthetic sense and ability to ensure high-quality visual content production
  • Fluency with LinkedIn and understanding of paid social dynamics
  • Self-starter with capability to independently drive social strategy
  • Familiarity with tools like Sprout Social, HubSpot, and Adobe Creative Suite

Responsibilities

  • Own and execute the social strategy across primary channels like LinkedIn and YouTube
  • Manage an employee advocacy program, empowering executives and team members to enhance reach
  • Cultivate relationships with external industry influencers and partners for brand credibility
  • Create consistent, on-brand copy for social posts and thought leadership content
  • Produce and direct live visual content, maintaining high-quality standards
  • Deliver executive and customer video series on a reliable schedule
  • Develop a comprehensive event content playbook to maximize brand exposure before, during, and after events
  • Contribute to integrated campaigns linking social media with paid and email marketing
  • Analyze market trends and buyer personas in identity security and AI for relevant content creation
  • Track and measure key performance indicators to assess the impact of social efforts on brand and pipeline

Benefits

  • Work-from-home flexibility
  • Medical, Dental, Vision insurance coverage
  • Life Insurance and 401k plan options
Full Job Description
About the Role:

We're a fast-growing team looking for a B2B social media strategist and content writer hybrid who can own our social presence end to end. This is the single accountable owner for all things social at 1Kosmos, spanning four surfaces: our company channels, our executives' personal presence, our employee advocacy program, and our relationships with external influencers and advocates. You'll sit on a growing content marketing team, working closely with our Content Marketing Manager and Brand and Digital Director to build a social presence that both strengthens our brand and drives pipeline.

You'll drive strategy, write copy, manage a consistent content calendar, direct visual production, and transform events and people into sustained brand momentum - before, during, and after. Primary channels include LinkedIn, YouTube, and X.

What You'll Do:

You'll own all four layers of our social presence: company channels, executive personal brands, employee advocacy, and external influencer/advocate relationships as the single accountable owner. Specifically, you'll:
  • Own social strategy and execution across LinkedIn (primary), YouTube, X, and emerging channels, setting the calendar and cadence rather than reacting to one-offs
  • Run an employee advocacy program for executives and ~15-20 customer-facing employees: ghostwrite, coach, and equip people to post in their own voices to multiply reach
  • Build and manage relationships with external voices - industry influencers, analysts, customer advocates, and partners - to extend reach and credibility, coordinating both sponsored and organic amplification
  • Write on-brand copy for social posts, graphics, and thought leadership content with precision and voice consistency
  • Produce and direct visual content on-site, either hands-on or by managing freelance photo/video resources, and hold a high quality bar
  • Ship executive and customer video series on a consistent, reliable schedule
  • Build a repeatable event content playbook: hype before, live coverage during, thought-leadership follow-up after, making 1Kosmos's presence at flagship events feel bigger than life
  • Contribute to omnichannel campaigns spanning social, paid, and email
  • Monitor the market: competitors, customers, and trends in identity security and AI; know the buyer (CISOs, security and IT leaders) well enough to make content land
  • Measure KPIs such as reach, engagement, branded search lift, share of voice, and social's contribution to brand and pipeline

Requirements

What You Bring:
  • 4-6+ years in B2B social media, content, or brand, ideally in enterprise SaaS, cybersecurity, or another technical, considered-purchase category
  • A portfolio that includes campaigns, event coverage, or programs where you measurably moved engagement, reach, or brand awareness
  • Strong writing across multiple voices: you can sound like a CISO one minute and the company the next
  • Aesthetic and visual taste: you can produce content or manage those who do, and hold a high bar on quality
  • LinkedIn organic fluency, plus working knowledge of paid social and how organic and demand gen reinforce each other
  • Self-starter mentality: able to own a function, set strategy, and execute as the single accountable owner
  • Tool proficiency: Sprout Social / Ayrshare, HubSpot, Wrike, Notion, Adobe Creative Suite, and core B2B social platforms


Nice to Have:
  • Experience launching or scaling an employee advocacy program
  • Experience building or running an influencer/advocate program
  • Background in identity, cybersecurity, fintech, or selling to financial institutions
  • Familiarity with AI content and social tooling
  • Experience tying social efforts back to pipeline metrics

Benefits
  • WFH
  • Medical, Dental, Vision
  • Life Insurance & 401k

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