Epic Games

Social Media and Content Ops Director

Epic Games$120K — $150K *
Cary, NC 27513In-Person
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in social media and/or digital content, including at least 5 years managing large-scale global programs
  • Proven success in developing and executing global social media strategies for major brands
  • Deep understanding of platform ecosystems and audience behavior
  • Track record of mentoring high-performing teams across creative, strategy and analytics functions
  • Strong creative instincts with a data-driven mindset
  • Experience collaborating at the executive level
  • Global perspective with experience in diverse international audiences
  • Familiarity with social analytics tools like Sprout and ListenFirst

Responsibilities

  • Define and lead global social media strategy for Epic Games
  • Collaborate with executive leadership to create engaging storytelling strategies
  • Drive content innovation and adapt platform strategies
  • Cultivate a culture of experimentation in community interaction
  • Integrate data insights into creative decision-making
  • Coordinate with paid media and influencer teams for cohesive campaigns
  • Represent Epic's social voice and maintain brand consistency across platforms

Benefits

  • 100% coverage of medical premiums for employees and dependents
  • Comprehensive medical, dental, and vision insurance
  • Long Term Disability and Life Insurance included
  • Robust mental well-being program offering free therapy for employees and dependents
  • Unlimited PTO and sick time
  • Paid sabbatical after 7 years of employment
  • Company-wide paid breaks and employee celebration events
Full Job Description
What You'll Do

We9re seeking a Social Media and Content Ops Director to help lead the strategy, innovation, and global growth of Fortnite9s social media ecosystem. This leader will play a critical role in defining Fortnite9s social vision across games and brands, driving engagement, community connection, and creative excellence. You will be a key contributor to a multidisciplinary team spanning strategy, creative, content, community, and analytics-guiding how Fortnite shows up across every major platform. You9ll partner closely with Marketing, Communications, Community Development, Creative/Brand, Product Management, eSports, Creative Development, and Game Development teams to ensure our social storytelling reflects the spirit of Epic and resonates with audiences around the world.
In this role, you will
  • Partner with executive leadership to translate company priorities into breakthrough social storytelling and audience engagement strategies
  • Drive innovation in content formats and platform strategies, championing a culture of experimentation that empowers teams to explore new approaches to creator partnerships, live content, and community interaction-ensuring Fortnite9s presence stays ahead of evolving trends and emerging technologies
  • Have a strong operational focus with peers in Marketing and Publishing Production to drive authentic appointment setting around key Fortnite beats
  • Integrate data and insights into creative decision-making to ensure storytelling and engagement efforts are both impactful and measurable, while proactively tracking and evaluating outcomes
  • Collaborate cross-functionally with paid media, influencer, and communications teams to orchestrate cohesive campaign ecosystems and to guide platform relationships with key partners (e.g., TikTok, YouTube, Meta, X, Reddit, Twitch) to drive innovation and co-marketing opportunities
  • Advocating for audience-first thinking and authentic brand connection, and oversee governance, tone, and consistency of Fortnite9s brand voice across all game modes and global regions
  • Aggressively analyze metrics on social content performance, with quick iteration and feedback cycles to inform how to improve subsequent campaigns
What we9re looking for
  • 7-10+ years of experience in social media and/or digital content, with at least 3-5 years managing large-scale global programs
  • Background in the Gaming industry (especially in Live Service Games) or adjacent Tech/Entertainment industry
  • Proven track record building and executing global social strategies for major entertainment, gaming, or consumer brands
  • Deep understanding of platform ecosystems, audience behavior, and emerging media formats
  • Experience mentoring high-performing teams across creative, strategy, and analytics functions
  • Strong creative instincts paired with data-driven judgment-you inspire bold ideas and know how to measure their impact
  • Experience collaborating at the executive level, influencing company-wide marketing and communications priorities
  • Global perspective and cultural fluency; experience developing content strategies for diverse, international audiences
  • Proficiency with social management and analytics tools (Sprout, Emplifi, Radarly, ListenFirst, etc.)
EPIC JOB + EPIC BENEFITS = EPIC LIFE

Our intent is to cover all things that are medically necessary and improve the quality of life. We pay 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match. We also offer a robust mental well-being program through Modern Health, which provides free therapy and coaching for employees & dependents. Throughout the year we celebrate our employees with events and company-wide paid breaks. We offer unlimited PTO and sick time and recognize individuals for 7 years of employment with a paid sabbatical.

About Epic Games

Epic Games is a video game development company that is best known for creating the popular game Fortnite. The company was founded in 1991 by Tim Sweeney and is headquartered in Cary, North Carolina. Epic Games has developed a number of other successful games, including the Unreal series and Gears of War. The company is also known for its Unreal Engine, a game engine that is used by many other game developers. Epic Games is committed to advancing the state of the art in game development and creating innovative and engaging experiences for players.
Learn more about Epic Games
Size
2,700 employees
Industry
Founded
1991

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