Manages the development and execution of large complex, multi-phased projects with external project dependencies. Promotes client satisfaction by ensuring project adheres to stakeholder specifications. Responsible for project completion within determined scope, quality, time and cost constraints.
The Marketing Scrum Master is responsible for leading scrum teams in using Agile methodology and scrum practices. This role is part of the Marketing Operations team in support of US Consumer Marketing at Citi.
The Marketing Scrum Master is responsible for working with several teams across the organization to set up the appropriate timeline for campaign execution, ensure that deliverables are being met according to plan and raise any red status or risk items to management for awareness. The Marketing Scrum Master enlists other members of the working team/management when appropriate to resolve and clarify issues that could impede execution of the marketing campaign. The Marketing Scrum Master relies on experience, judgment, and management guidance to plan and accomplish goals. Responsible for daily standups and weekly meetings including retrospectives to ensure Continuous Improvement.
The role is critical and central in ensuring marketing goals are met. The candidate must be able to multi-task and project manage in a fast-paced environment and should be able to effectively manage change while protecting the team from distractions and interferences. Knowledge of workflow tools (Aprimo) and Agile software (Jira), a plus.
Responsibilities:
- Partner with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engaged in developing campaign schedules and applying critical thinking to identify and mitigate potential issues. Assesses for impacts to ensure overall campaign integrity.
- Collaborate with business partners to executecampaigns/initiativesthat drive acquisitions growth and greater customer engagement
- Make decisions and recommendations based on data
- Identify and manage issues to resolution
- Appropriately assess risk when business decisions are made, demonstrating consideration for the firms reputation, and safeguarding its clients and assets by driving compliance with applicable laws, rules and regulations, adhering to policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.
Qualifications:
- Education: Bachelors/Universitydegree in Marketing, Business Administration, MIS - Management Information Systems and/or equivalent work experience
- 4 - 6 years of experience in Marketing and retail bank/financial services industry experience
- Requires attention to detail, advanced project management skills, very good communication, and problem-solving skills.
- Demonstrated organizational skills and ability to manage multiple tasks/projects at once
- Creative problem-solving and sense of ownership
- Solid communication, presentation, and project management skills
- Ability to work well under tight deadlines in a fast-paced and team-oriented environment
- Proficiency in all Windows application suites (Excel, PowerPoint, Word, Project)
- Knowledge of workflow tools (Aprimo) and Agile software (Jira, Confluence, Trello)
Preferred Skills:
- Scrum Master Certification or similar agile project management certifications
- Education: Masters preferred
Any reference to years of experience should be disregarded in the UK
Primary Location City/State:
Homebased - Conway, Arkansas
Additional Locations (if applicable):
