Senior Product Manager

Greenworks

$110K — $130K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business Management, Marketing, Engineering, or Industrial Design preferred.
  • 5-7 years of product management/development experience in a related field.
  • Experience with battery operated products and/or power tools.
  • Excellent presentation and communication skills.
  • Strong problem-solving abilities with proven leadership.
  • Ability to thrive in a fast-paced environment.

Responsibilities

  • Develop channel-specific assortment, pricing, and product launch strategies.
  • Manage product lifecycle including SKU rationalization and product refreshes.
  • Lead the product portfolio for Greenworks Commercial and battery ecosystem.
  • Collaborate on product roadmap execution.
  • Own category P/L and optimize go-to-market strategy.
  • Gather and analyze customer insights to enhance product categories.
  • Conduct market analysis to differentiate product vision based on customer needs.

Benefits

  • Opportunity to travel both domestically and internationally (25-30%).
  • Visibility and influence in the company as a market leader.
  • Work with cross-functional teams including engineering and design.
  • Engagement with a wide range of sales channels from consumer to professional.
Full Job Description
Title: Senior Product Manager

Reports to: Vice President of Product Marketing

Location: Mooresville, NC

Website: www.greenworkstools.com

Position Summary

Greenworks is looking to recruit a Senior Product Manager to lead our battery-platform strategy. Job responsibilities are to develop channel-specific assortment, pricing, product architecture and launch strategies in partnership with sales, marketing, and finance. This individual will be the an expert representing the product categories from a product development, product marketing, and road mapping perspective. The selected person will manage the both commercial and consumer worldwide portfolio. The Senior Product Manager will collaborate with engineering and industrial design, in both the US and China, to bring to market innovative product and service solutions. This is a highly visible position within the organization leading the efforts to become a market leader within the battery powered solutions.

Position-Specific Responsibilities:
  • Pillars of the position consist of product strategy, portfolio management, customer insight, product marketing, and business performance
  • Product lifecycle management including SKU rationalization, product refreshes, cost reductions, feature upgrades, replacement products, inventory, and parts lifecycle
  • Be the leader of the product portfolio products and accessories for both Greenworks Commerical & Greenworks battery ecosystem
  • Head the collaboration of defining and executing product roadmap
  • Business ownership of category P/L and lead go to market strategy including MSRP, competitive price positioning, promotional pricing, and margin optimization
  • Lead the VOC work to create assets facilitating the 360-degree journey for product categories
  • Collaborate with sales in both professional (dealers and landscapers) and consumer segments (Lowe's, Walmart, Costco, Amazon, TSC, etc.) to assist in customer presentations
  • Analyze market and competitive landscapes, laying out a product vision that is differentiated and delivers unique value based on customer demands
  • Continuously assess market competition and voice-of-customer by comparing the company's product to competitors' products. Need to be an expert with respect to the competition
  • Stay aware of emerging trends, market opportunities, and competitive solutions and analysis

General Responsibilities
  • Strong problem-solving, critical-thinking, organization, and project management skills
  • Work with business stakeholders to define project scope, requirements, and prioritization
  • Define, collect, and measure key product metrics and leverage to inform the success of each release and plan future iterations
  • Ensure cross-functional coordination for projects within purview to realize flawless execution of initiatives
  • Responsible to achieve objectives as they relate to agreed-upon time-to-market, customer expectations, target cost, margin, and profit objectives
  • Responsible for developing sales enablement tools and collateral as well as provide necessary training for category
  • This position requires up to 25-30% travel, primarily domestic, but also international

Experience Required
  • Bachelor's Degree (Business Management, Marketing, Engineering, Industrial Design preferred)
  • 5-7 years of product management/development experience in related field
  • Experience in working with battery OPE and /or Power Tool products
  • Excellent presentation, verbal, and written communication skills
  • Strong problem-solving capability with demonstrated leadership in driving quality improvements
  • Strong presentation skills and ability to work cross functionally
  • Self-starting with solid follow-through and multitasking abilities
  • Ability to handle a fast-paced environment and challenging workload

Potential Requirements

The employee must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship. The Employer retains the right to change or assign other duties to this position. The essential physical requirements of the position will consist of, but not limited to:
  • Observe and detect details at close range.
  • Ability to communicate and exchange accurate information.
  • Climb stairs, stationary position (Sit/Stand 50% of time).
  • Position self by stooping, kneeling, transport, or position boxes weighing 5 -20 pounds or more.
  • Operate office equipment including computers, copiers, and printers.
  • Occasionally exposed to weather elements.


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