Choice Hotels International Inc

Senior Product Manager

Choice Hotels International Inc$151K — $178K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in product management with a track record of solving complex product problems.
  • Strong understanding of how product decisions align with business outcomes.
  • Proficiency in using customer research and data analysis for decision-making.
  • Experience in facilitating collaboration across cross-functional teams and departments.
  • Ability to turn ambiguity into clear, actionable product decisions.
  • Technical knowledge to engage effectively with engineering teams.
  • Demonstrated judgment in making impactful product recommendations.

Responsibilities

  • Own the discovery and delivery of complex product issues across teams.
  • Contribute to product strategy using insights from customer interactions and business understanding.
  • Transform ambiguity into decisive actions through research and experimentation.
  • Challenge assumptions and reframe problems to uncover critical questions.
  • Connect product, engineering, design, and operations to identify missed opportunities.
  • Provide a business-focused perspective on product work, ensuring alignment with customer needs and viability.
  • Mentor and elevate the standard of practice for other product managers.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • Generous leave policies including vacation, family, and personal time off.
  • Financial support for retirement planning and health savings.
  • Employee recognition initiatives to celebrate contributions.
  • Travel discounts at Choice hotels globally.
Full Job Description

Upcoming Opportunity - Senior Product Manager 

The Senior Product Manager takes on the hardest product problems in the business — the ones with real cross-functional impact, messy trade-offs, and no clean answers at the start. This is a senior individual contributor role with influence that reaches beyond a single squad or feature set. Your work will shape product decisions that inspire our customers and drive value to Choice. 

You’ll be expected to bring clarity to ambiguity, connect product decisions to business outcomes, and make calls that affect overall product strategy, customer experience, revenue, and cost. This is not a coordination role. It is not a people management role. Your impact comes from the quality of your thinking, the sharpness of your judgment, and the standard you set for how product work gets done. 

What You’ll Do 

  • Own discovery and delivery for highly complex product problems that cut across teams, systems, and customer journeys. These are the kinds of problems where the real issue is not obvious, the solution space is wide open, and the trade-offs are real.  
  • Contribute directly to product strategy. Your ground-level customer knowledge and business understanding surface opportunities and risks that aren't visible from a leadership vantage point. You don't wait to be asked for strategic input - you earn a seat through the quality of your insight and the track record of your judgment.  
  • Turn ambiguity into decisions. You’ll use customer research, data analysis, prototyping, and experimentation to figure out what matters, what does not, and what needs to happen next.  
  • Go deep enough to surface the answers other people miss. You won’t just validate ideas — you’ll challenge assumptions, reframe problems, and uncover the questions the business should have been asking all along.  
  • Connect the dots across product, engineering, design, operations, and commercial teams. You’ll spot dependencies, overlap, and missed opportunities that individual teams are too close to see.  
  • Bring a clear business lens to product work. You’ll make recommendations that reflect customer need, product viability, delivery cost, and broader business impact.  
  • Partner with business unit leaders and subject matter experts to shape priorities, clarify direction, and pressure-test strategy.  
  • Raise the bar for product practice. The quality of your discovery - how you frame problems, design experiments, interpret data, and make judgment calls on value and viability - sets the standard for the PM function. Other PMs get better by watching how you work. You set the standard for what 'good' looks like without needing the title to enforce it.  
  • Mentor PMs informally - pairing on tough discovery problems, giving candid feedback on how they're framing value and viability, helping them sharpen their customer insight and business acumen. You lead by example, not by authority. 

What We’re Looking For 

  • You’ve solved genuinely hard product problems and can explain the mess, not just the outcome.  
  • You’ve made consequential product decisions that affected business performance, and you understand the trade-offs behind them.  
  • You’re comfortable working with incomplete information and still making a call.  
  • You know how to do strong discovery. Not in a “talk to a customer and call it a day” way — in a real, disciplined, structured way.  
  • You can use data without hiding behind it. You know when the numbers help, when they mislead, and when you need to go back to the source.  
  • You have enough technical depth to work meaningfully with engineering on architecture, platform constraints, and delivery trade-offs.  
  • You understand how product decisions tie back to business unit goals, customer outcomes, and longer-term strategy.  
  • You’ve built enough judgment that people trust your recommendations, even when the answer is uncomfortable.  

This Isn’t the Right Fit If... 

  • If you want to spend most of your time coordinating across teams, reviewing other people’s work, or staying one step removed from the actual problem, this role will feel rough. 
  • If your seniority has moved you away from hands-on product work, this is probably not the right job. We need someone who still likes getting into the weeds, pressure-testing the problem, and making the hard calls. 
  • And this is not a people leadership role. If your goal is to lead through managing a team of PMs, that is a different path. 
  • If your background does not map perfectly to every line above but this still sounds like you, we would still like to hear from you. 

SALARY RANGE:

The salary range for this position is $151,000 to $178,000 annually. In addition to the annual salary, this role is eligible for an annual bonus based on the terms of Choice's Management Incentive Plan (MIP). 

   

Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:

  • Competitive compensation and benefits, including medical, dental, and vision coverage
  • Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
  • Financial benefits for retirement and health savings
  • Employee recognition programs
  • Discounts at Choice hotels worldwide

About Choice Hotels International Inc

Choice Hotels International is a hospitality company that franchises hotels under several brands, including Comfort Inn, Quality Inn, and Econo Lodge. The company operates in over 40 countries and territories, with over 7,000 hotels and 570,000 rooms. Choice Hotels International's mission is to provide affordable and comfortable lodging options for travelers. The company was founded in 1939 and is headquartered in Rockville, Maryland.
Learn more about Choice Hotels International Inc
Size
1,500 employees
Market Cap
$5.9 billion
Industry
Net Income
$75.3 million
Founded
1941
5 Year Trend
+5.8%
Revenue
$774 million
NASDAQ

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